Professional Documents
Culture Documents
CRM Project Flow: Business Review Format Shortlist Business Case Review Install & Train
CRM Project Flow: Business Review Format Shortlist Business Case Review Install & Train
Business Review
Mission Value Proposition Marketing Strategy Business standards Ops, IT & compliance
Format
Evaluate vertical & mainstream solutions
Shortlist
Identify top 2 or 3 solutions (Lead Team validated)
Sandbox Evaluation
DesignTeam
Business Requirements
SWOT review Business Metrics Current CRM Users Enterprise IT systems
Configuration
DesignTeam IT, functional users, Management
Final Selection
Lead Team
Timeline
Lead Team Design Team
Stakeholders
Identify Lead Team to approve scope & validate key decisions
Private or Hosted
Establish IT parameters & Total Cost of Ownership
Feature Set
Identify capabilities & characteristics requirements (essential & non-essential)