UWB10202 COMMUNICATION

Prepared by: Ms. Hanim Kamarudin Humanities Department Faculty of Science, Arts, & Heritage Universiti Tun Hussein Onn Malaysia

DEFINITION
Latin

word COMMUNIS equal/similar Sharing information, ideas, feelings Interaction a process of transmitting or transforming information, messages, or symbol.

PROCESS OF COMMUNICATION

i) Message to be sent

ii) Decode

iv) Message received

iii) Encoded

ONE-WAY COMMUNICATION
Only

one person speaks No feedback E.g.:

Public speaking Lecture A talk Preach Monologue

TWO-WAY COMMUNICATION
Occurrence

of feedbacks

E.g.:

Interpersonal communication with friends Asking for information Q & A session

Style

Personal mannerisms Communication involves

Body language

Physical environment

Spoken & written words

TYPES OF COMMUNICATION
Intrapersonal

communication Interpersonal communication Communication to group Public communication Mass communication

INTRAPERSONAL COMMUNICATION
Communicate

with ourselves E.g.: monologue, day-dreaming, interpreting non-verbal communication, speaking aloud

INTERPERSONAL COMMUNICATION
Participants

who are dependent upon one another and have a shared history. Communicate with others. E.g.: greetings, knowing new people

GROUP COMMUNICATION
Occur

in group and generally takes place in context that mixes interpersonal communication interactions with social clustering. 3-10 people involved There is less chance for every individual to take part if there is more participants. Active participant VS Passive participant

PUBLIC COMMUNICATION
Involved

10 or more people Individuals normally spend most of the time listening. E.g.: talk, campaign

MASS COMMUNICATION
Requires

electronic technology E.g.: radio, television Normally, one-way communication