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Questionnaire for Survey 1) 2) 3) Gender: Age 1) Female 2) Male

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Level of education ..

4) Do you ever buy product without planning (impulse purchase) and just because of packaging? NO 5) thank you very much Yes Please continue below

How often would you do impulse buying? Rarely occasionally frequently

6)

Which type of product are you most likely to purchase on impulse? .

Kindly circle the following question. Follow the following scale to answer your questions. 1. Strongly Disagree 5. Strongly Agree 2. Disagree 3. Neither agree nor Disagree 4. Agree

7- How important is color and graphic of packaging?

2 2 2 2 2 2 2 2 2 2

3 3 3 3 3 3 3 3 3 3

4 4 4 4 4 4 4 4 4 4

5 5 5 5 5 5 5 5 5 5

8- Does color and graphic of packaging matter for you during 1 unplanned buying? 9- How important is product information on packaging? 1 10- Does product information on packaging matter for you 1 during unplanned buying? 11- How important is size of packaging? 1

12- Does size of packaging is matter for you during unplanned 1 buying? 13- How important is design of packaging? 1

14- Does design of packaging is matter for you during 1 unplanned buying? 15- How important is quality of packaging? 1

16- Does quality of packaging is matter for you during 1

unplanned buying? 17- How important is brand logo on packaging? unplanned buying? 1 2 2 3 3 4 4 5 5

18-Does brand logo on packaging is matter for you during 1

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