You are on page 1of 1

Individual assignment When T-fal sells its pans around the world,it takes into account each markets

unique characteristics. The headline of the head in figure 1 reads pan for the index finger showing how Japanese customers can use one finger to detach the handle so the pan can be used in different ways and stored in tight spaces. 1-what unique selling proposition is this ad promoting 2-which of the nine product differentiation variables is being communicated in this ad? Why is this variable important to the target market? 3 state the value proposition suggested by this T-Fal ad.

You might also like