2551

2551

3

150

30-39

40,000
18.00-20.00 .
2-4

/ /




/
2 ( )
(350 , 300 , 250 ) (
,)

2

/
2 (
)

2 (
) ( 5 /100)

2 / / /
/

2
( )
( , , )

2

Independent Study Title

Services Marketing Mix Factors Affecting Customers Towards

Selecting Golf Driving Ranges in Lampang Province

Author

Mr. Prapun Hanmaey

Degree

Master of Business Administration

Independent Study Advisory Committee

Assistant Professor Dararatana Boonchaliew
Associate Professor Sirikiat Ratchusanti

Chairperson
Member

ABSTRACT
This independent study aimed to study services marketing mix factors affecting
customers towards selecting golf driving ranges in Lampang province. The data was collected by
using questionnaires distributed to 150 golf players from 3 golf driving ranges in Lampang
namely Kelang Nakorn Golf Driving Range, Ban Dong Gold Driving Range and Kanok Wiman
Golf Driving Range Sport Club. The descriptive statistics, including frequency, percentage, and
mean were used in analyzing the collected data.
The results indicated that most respondents were married male in ages between 3039 years, holding Bachelors degree. They worked as employee for the private company and
averagely earned for monthly incomes at the higher amount of 40,000 baht. They pointed out that
they went to the golf driving range for practicing at the driving range lane. In general, they went to
the golf driving range on Saturday during 18.00-20.00 hrs. It was indicated that in a week, they
frequently went to the golf driving range for 2-4 times. Source of information where they learnt
about the golf driving range was referred to the colleagues and Kelang Nakorn Driving Range was
the most favorite place where they went to practice golf drive.
According to the results of study on service marketing mix factors, the factors highly
affecting customers towards selecting golf driving ranges were Process, Physical evidence, People,


Place /Distribution and Product/Service respectively. On the other hand, the Price and the
Promotion factors affected the selection of golf driving ranges at low level only.
In Product/Service factor, the first two sub-factors which affected the selection of
golf driving range at the highest level were the golf ball quality (new or old) and the length of golf
course (350 yards, 300 yards, or 250 yards). In addition, the member of driving range lanes (more
or less) was the secondary sub-factor affecting the selection of golf driving range.
In Price factor, the first two sub-factors which affected the selection of golf driving
range at the highest level were the selling rate per a tray of golf ball and the clear determination of
selling rate.
In Promotion factor, the first two sub-factors which affected the selection of golf
driving range at the highest level were the discount made upon timing period (for example, the
morning rate should be cheaper than the evening rate) and the discount for buying a set of golf ball
(for example, 5 trays of golf ball/100 baht).
In Place/Distribution factor, the first two sub-factors which affected the selection of
golf driving range at the highest level were the convenient location for transportation (without
traffic jam) and the convenient parking area.
In People factor, the first two sub-factors which affected the selection of golf driving
range at the highest level were the polite/friendly/good-mannered/honest staff and the
knowledgeable staff who knew about the service process/could promptly provide services.
In Physical evidence factor, the first two sub-factors which affected the selection of
golf driving range at the highest level were the safety (there should be sufficient distance between
the driving range lanes, for example) and the cleanliness of golf driving range (such as clean
restrooms, clean walking path, and clean resting chairs).
In Process factor, the first two sub-factors which affected the selection of golf
driving range at the highest level were the rapidness in getting golf balls and buying golf balls.

1
1
3
3
3

4
4
6

8
8
8
9
9
10
10

11
11

()

22
33

40

95
95
119
121
131

133

135
136

147

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15

12
12
13
13
14
14

15
16
17
18
19
20
21
22
24

()

16
/
25
17

26
18

28
19

29
20

31
21

32
22
/
33
23 34
24
/
36
25

35
26

37
27

38
28

39

()

29
/
40
30

42
31 /

43
32

44
33

45
34

47
35

49
36
/
50
37

53
38 /

55
39

57
40

60
41

62

()

42

65
43 /

67
44

70
45 /

72
46

74
47

76
48

78
49

80
50 /

82
51

84
52 /

85
53

87

()

54

55

56

57

58

59

60

61
62
63
3

89
91
93
100
106

113

118
124
127
130

.. 2463
.. 2473

( , 2546)
250 2534
80 ( , 2543)
2548
(The Annual Golf Tourism Awards 2005)
IAGTO HERTZ
Emerging Golf Destination of the
Year 2005

250 (: )




(
: )
1

2
15
230-250
2
50
6.00 . 22.00 . 1 40
30-50
1,000

100

( , 2551: )

3

2
( 9 2551)






(
, 2551: )

/ /

1.

2.

/ /

3

(Marketing Mix Concept)
(Marketing mix) 4Ps
(Product) (Price) (Place)
(Promotion) 3Ps (People)
(Physical Evidence) (Process) (
, 2541 )
1. / (Product/Service)


(Utility) (Value)

/

2. (Price)
(Cost) (Value ) (Price)


3. / (Place Distribution)

5


4. (Promotion)

(Personal Selling) (Non-Personal Selling)

(Integrated Marketing Communication - IMC)

/

5. (People) (Employees)
(Selection) (Training) (Motivation)



/

6. (Physical Evidence )
(Total Quality Management TQM) (Customer Value Proposition)

7. (Process)
(Customer Satisfaction)
(-)

(2551)

70.5 21-30 27.5 57
52 39
40,000 33
85.8
58 18.00 .
53.8 1 72.3
58
1-2 56 300
52.3 2-4 62
81.3


(2539)







(2546)

7









/


18.01 20.00 . 2 4
(2547)
31 - 40

20,001-30,000

4 6
6.009.00 . 4-5 5011,000

/ /

(Ad Hoc Method) ( , 2549)
150 3
50

1) (Primary Data)
3

(Questionnaire)
2) (Secondary Data)

3
1

2
/
/

3

(Descriptive Statistics)
(Frequency) (Percentage) (Mean)
1
2
(Rating Scale)
5 ( ,
2546: 75)

10
5

4.50 5.00

3.50 4.49

2.50 3.49

1.50 2.49

1.00 1.49

2551 - 2551
2551

4
1




( 1-13)
2
/ /

( 14-21)
3
/ /
( 23-28)
4
/ /

( 29-56)

12
1
1

136
14
150

90.7
9.3
100.0

1 90.7
9.3

20
20-29
30-39
40-49
50-59
60

9
20
50
36
29
6
150

6.0
13.3
33.4
24.0
19.3
4.0
100.0

2 30-39 33.4
40-49 24.0 50-59 19.3 20-29 13.3 20
6.0 60 4.0

13
3

44
105
1
150

29.3
70.0
0.7
100.0

3 70.0
29.3 0.7

.
./

2
7
16
99
26
150

1.3
4.7
10.7
66.0
17.3
100.0

4
66.0 17.3 ./ 10.7
. 4.7
1.3

14
5

8
14
31
26
66
5
150

5.3
9.4
20.7
17.3
44.0
3.3
100.0

5
44.0 20.7 / 17.3
9.4 / 5.3
3.3
6

10,000
10,001-20,000
20,001-30,000
30,001-40,000
40,000

12
28
29
26
55
150

8.0
18.7
19.3
17.3
36.7
100.0

6 40,000
36.7 20,001-30,000 19.3 10,001-20,000
18.7 30,001-40,000 17.3 10,000
8.0

15
7

( )

128
95
42
42
23
12
12

85.3
63.3
28.0
28.0
15.3
8.0
8.0

: 1 150

7
85.3 63.3 /
28.0 15.3 (
8.0

16
8

146
/
85
/
80
/
79

39
/
15
/
6
1 150

97.3
56.7
53.3
52.7
26.0
10.0
4.0

8
97.3 /
56.7 / 53.3 / 52.7
26.0 / 4.0

17
9

5
4
7
2
22
72
38
150

3.3
2.7
4.7
1.3
14.7
48.0
25.3
100.0

: 1 150

9
48.0 25.3 14.7
4.7 3.3 2.7

18
10

8.00-10.00 .
10.01-12.00 .
12.01-14.00 .
14.01-16.00 .
16.01-18.00 .
18.01-20.00 .

3
2
2
12
45
86
150

2.0
1.3
1.3
8.0
30.0
57.4
100.0

10
18.01-20.00 . 57.4 16.01-18.00
. 30.0 14.01-16.00 . 8.0 8.00-10.00 . 2.0
10.01-12.00 .12.01-14.00 . 1.3

19
11

3 /1
2 /1
1 /1
2-4
4

6
3
11
23
88
19
150

4.0
2.0
7.3
15.3
58.7
12.7
100.0

11
2-4 58.7 1 /1
15.3 4 12.7 2 /1 7.3 4.0
3 / 1 2.0

20
12

106

78

33

28

22
/
12

1
Internet
0

0
1 150

70.7
52.0
22.0
18.7
14.7
8.0
4.7
2.0
0.7
0.0
0.0

12
70.7 52.0
22.0 18.7 14.7 / 8.0
4.7 2.0 0.7

21
13

133
106
75
62

88.7
70.7
50.0
41.3

: 1 150

13
88.7
70.7 50.0
41.3

22
2

14
/

(,)

(,)

(350 , 300 ,
250 )

( ,
, )

() () () () ()
60
69
10
11
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(40.0) (46.0)
(6.7)
(7.3)
(0.0)
37
73
40
0
0
(36.7) (48.7) (26.7)
(0.0)
(0.0)
43
86
21
0
0
(28.7) (57.3) (14.0)
(0.0)
(0.0)

()

4.19
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3.98
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4.15
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1
3
2

23
(15.3)

67
(44.7)

57
(38.0)

3
(2.0)

0
(0.0)

3.73
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16
(10.7)
16
(10.7)
8
(5.3)
11
(7.3)
2
(3.0)
10
(6.7)

80
(53.3)
82
(54.7)
76
(50.7)
60
(40.0)
60
(46.0)
73
(48.7)

54
(36.0)
52
(34.7)
35
(23.3)
50
(33.3)
72
(48.0)
63
(42.0)

0
(0.0)
0
(0.0)
9
(6.0)
22
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7
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(0.0)

0
(0.0)
0
(0.0)
22
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0
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3.75
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3.76
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3.26
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3.31
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3.44
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5
4
12
11
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7

23
14 ()
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10
69
64
0
7
3.50
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(46.0) (42.7)
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4
76
57
2
11
3.40
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(50.7) (38.0)
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14
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()

83
(55.3)

15
(10.0)

32
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2.65
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13

3.59
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14 /
( 3.59)
(,) ( 4.19)
(350 , 300 , 250 ) ( 4.15)
(,) ( 3.98) / ( 3.76)
( 3.75) ( , ,
) ( 3.73) ( 3.57) ( 3.50)

( 3.40) ( 3.44)
( 3.31) ( 3.26)
( 2.65)

24
15

()

() () () () ()
36
67
42
5
0
3.89
1
(24.0) (44.7) (28.0)
(3.3)
(0.0)
()
10
56
77
7
0
3.46
3
(6.7)
(37.3) (51.3)
(4.7)
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8
90
47
5
0
3.67
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(6.0)
(31.3)
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(0.0)
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2
76
49
1
22
3.23
4
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(50.7) (32.7)
(0.7)
(14.7)
()
0
59
73
0
18
3.15
5
(0.0)
(39.3) (48.7)
(0.0)
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()

3.48
()
()

15
( 3.48)
( 3.89) ( 3.67)
/ ( 3.46)
( 3.23) ( 3.15)

25
16
/

(
)

() () () () ()
38
62
31
4
15
(25.3) (41.3) (20.7)
(2.7)
(10.0)
12
41
46
13
38
(8.0)
(27.3) (30.7)
(8.7)
(25.3)
37
78
19
12
4
(24.7) (52.0) (12.7)
(8.0)
(2.7)
39
78
32
1
0
(26.0) (52.0) (21.3)
(0.7)
(0.0)
15
64
52
1
18
(10.0) (42.7) (34.7)
(0.7)
(12.0)
32
62
55
0
1
(21.3) (41.3) (36.7)
(0.0)
(0.7)

()

()

3.69
()
2.84
()
3.88
()
4.03
()
3.38
()
3.83
()
3.61
()

4
6
2
1
5
3

16 /
( 3.61)
() ( 4.03)
( 3.88) - ( 3.83)
( 3.69)

( 3.38) ( 2.84)

26
17

Internet

( 5 /100
)
(

(
)

()

() () () () ()
19
30
66
12
23
3.07
6
(12.7) (20.0) (44.0)
(8.0)
(15.3)
()
23
27
78
22
0
3.34
4
(15.3) (18.0) (52.0) (14.7)
(0.0)
()
12
32
70
26
10
3.07
6
(8.0)
(21.3) (46.7) (17.3)
(6.7)
()
4
18
83
11
34
2.65
9
(2.7)
(12.0) (55.3)
(7.3)
(22.7)
()
3
24
81
19
23
2.77
7
(2.0)
(16.0) (54.0) (12.7) (15.3)
()
7
55
66
16
6
3.27
5
(4.7)
(36.7) (44.0) (10.7)
(4.0)
()
16
84
38
3
9
3.63
2
(10.7) (56.0) (25.3)
(2.0)
(6.0)
()
15
(10.0)

85
(56.7)

41
(27.3)

3
(2.0)

6
(4.0)

3.67
()

19
(12.7)
14
(9.3)

55
(36.7)
31
(20.7)

59
(39.3)
49
(32.7)

0
(0.0)
10
(6.7)

17
(11.3)
46
(30.7)

3.39
()
2.71
()

10
33
(6.7)
(22.0)

()

53
(36.33)

0
(0.0)

54
(36.0)

2.63
()
3.11
()

10

27
17
( 3.11)
( )
( 3.67) ( 5 /100) ( 3.63)

( 3.39) ( 3.34)
( 3.27) / /
( 3.07) ( 2.77) (
) ( 2.71) Internet ( 2.65)
( 2.63)

28
18

//
/

() () () () ()
30
71
37
11
1
(20.0) (47.3) (24.7)
(7.3)
(0.7)
16
(10.7)
13
(8.7)

()

3.79
()

71
(47.3)
67
(44.7)

47
(31.3)
66
(44.0)

14
(9.3)
4
(2.7)

2
(1.3)
0
(0.0)

3.57
()
3.59
()

30
83
(20.0) (55.3)
8
85
(5.3)
(56.7)
4
83
(2.7)
(55.3)
12
95
(8.0)
(63.3)

()

30
(20.0)
51
(34.0)
56
(37.3)
39
(26.0)

6
(4.0)
2
(1.3)
5
(3.3)
3
(2.0)

1
(0.7)
4
(2.7)
2
(1.3)
1
(0.7)

3.90
()
3.61
()
3.55
()
3.76
()
3.68
()

4
7
3

18
( 3.68)
/// ( 3.90)
/ ( 3.79)
( 3.76) ( 3.61)
( 3.59) ( 3.57)
( 3.55)

29
19

() () () () ()
50
82
15
3
0

(33.3) (54.7) (10.0)

(2.0)
(0.0)
( , ,
)
24
59
63
3
1

(2.0)
(0.7)
( (16.0) (39.3) (42.0)
)

50
72
21
5
2

(33.3) (48.0) (14.0)

(3.3)
(1.4)

33
69
44
0
4
()
(2.0)
(46.0) (29.3)
(0.0)
(2.7)

55
55
40
0
0
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(0.0)
(0.0)
65
57
28
0
0

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(0.0)
( (43.3) (38.0) (18.7)
)

13
51
73
11
2
(8.7)
(34.0) (48.6)
(7.3)
(1.4)

10
79
49
5
7
(6.7)
(52.6) (32.7)
(3.3)
(4.7)

9
58
62
15
6

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(38.7) (41.3) (10.0)
(4.0)

7
35
101
5
2
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(23.3) (67.3)
(3.3)
(1.4)

()

()

4.19
()

3.68
()

4.09
()
3.85
()
4.10
()
4.25
()

3.41
()
3.53
()
3.33
()
3.27
()
3.77
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5
3
1

7
9
10

30
19
( 3.77)
(
) ( 4.25) ( ,
, ) ( 4.19) ( 4.10)
( 4.09) ()
( 3.85) ( )
( 3.68) ( 3.53)

( 3.41) ( 3.33)
( 3.27)

31
20

() () () () ()
/
21
103
26
0
0

(14.0) (68.7) (17.3)

(0.0)
(0.0)
(30
80
29
11
0
)
(20.0) (53.3) (19.3)
(7.3)
(0.0)

25
105
16
4
0

(16.7) (70.0) (10.7)

(2.7)
(0.0)

19
109
19
3
0
(12.7) (72.6) (12.7)
(2.0)
(0.0)

30
106
13
1
0

(20.0) (70.6)
(8.7)
(0.7)
(0.0)
20
96
34
0
0

(13.3) (64.0) (22.7)

(0.0)
(0.0)

(,
)

()

()

3.97
()
3.86
()
4.01
()
3.96
()
4.10
()
3.91
()

3
6
2
4
1
5

3.97
()

20
( 3.97)
( 4.10)
( 4.01) / ( 3.97)
( 3.96)
( , ) ( 3.91) )
( 3.86)

32
21

3.59
3.48
3.61
3.11
3.68
3.77
3.97

5
6
4
7
3
2
1

21

/
/

33
3
22 /

100
66.7

53
35.3
/
50
33.3

45
30.0

44
29.3

31
20.7

27
18.0

17
11.3

13
8.7

10
6.7
/

9
6.0

5
3.3

3
2.0
: 1 150

22 /
66.7
35.3 /
33.3 30.0
29.3 20.7
18.0
11.3 8.7

34
6.7 / 6.0
3.3
2.0

23

130
86.7
/
74
49.3

10
6.7

10
6.7

2
1.3
/
1
0.7
: 1 150

23
86.7 / 49.3
6.7
1.3 / 0.7

35
24 /

-
()

143
91
6
4
2
0

95.3
60.7
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42
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43
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44
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45
31
( 3.12, 2.98)

3 ( 5 /100 )
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()

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47
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49
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36 /
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52
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53
37

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37 /
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54
3
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3.79) / ( 3.50)

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55
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38 /
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56
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57
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Internet

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58
39 ()

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39
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3 ( 5 /
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59
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3.59) ( 5 /
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60
40

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61
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62
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()
4.12
()
3.85
()

4.41
()
4.40
()
4.43
()
4.00
()

4.01
()
3.96
()
4.10
()
3.91
()

3.69
()

4.05
()

3.94
()

4.03
()

3.96
()

4.17
()

3.97
()

42
( 3.69, 4.05, 3.94, 4.03, 3.96, 4.17)
/
3 (

66
) ( 4.13) /
( 4.00) ( 3.63)
3

( 4.21) ( 4.07) /
( ,
) ( 4.00)

3 ( 4.06)
/ ( 3.97)
( 3.94)
/
3 ( 4.12)
( 4.08)
/ (
, ) ( 4.00)

3 ( 4.12)
( 3.98) (-)
( 3.94)
3
( 4.43)
( 4.41) ( 4.40)

67
4.3

43 /

(,)

(,)

(350 , 300 , 250

)

( ,
, )

10,000

10,00120,000

20,00130,000

30,00140,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.83
()
3.67
()
4.17
()

4.36
()
3.93
()
4.07
()

4.48
()
4.17
()
4.31
()

4.27
()
3.92
()
4.15
()

3.98
()
4.00
()
4.09
()

4.19
()
3.9
()
4.1
()

3.68
()

3.79
()

3.79
()

3.85
()

3.64
()

3.73
()

3.67
()
3.50
()
2.92
()
3.33
()
3.50
()

3.82
()
3.79
()
3.36
()
3.36
()
3.32
()

3.90
()
3.90
()
3.55
()
3.52
()
3.52
()

3.77
()
3.81
()
3.23
()
3.15
()
3.19
()

3.64
()
3.71
()
3.15
()
3.24
()
3.56
()

3.75
()
3.76
()
3.26
()
3.31
()
3.44
()

68
43 () /

10,000

10,00120,000

20,00130,000

30,00140,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.25
()
3.83
()
3.33
()

3.32
()
3.36
()
3.21
()

3.76
()
3.59
()
3.45
()

3.42
()
3.46
()
3.31
()

3.73
()
3.47
()
3.53
()

3.57
()
3.50
()
3.40
()

3.08
()

2.61
()

2.76
()

2.58
()

2.55
()

2.65
()

3.52
()

3.56
()

3.75
()

3.55
()

3.56
()

3.59
()

43 /
( 3.52, 3.56, 3.75, 3.55, 3.56)
10,000
3 (350
, 300 , 250 ) ( 4.17) (-) ( 3.83)
( , , ) ( 3.68)
10,001-20,000
3 (,) ( 4.36)
(350 , 300 , 250 ) ( 4.31)
(,) ( 3.93)

69
20,001-30,000
3 (,) ( 4.48)
(350 , 300 , 250 ) ( 4.31)
(,) ( 4.17)
30,001-40,000
3 (,) ( 4.27)
(350 , 300 , 250 ) ( 4.15)
(,) ( 3.92)
40,000
3 (350 , 300 , 250
) ( 4.09) (,) ( 4.00)
(,) ( 3.98)

70
44

10,000

10,00120,00130,00120,000
30,000
40,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.67
()
3.50
()
3.75
()
3.51
()
3.08
()
3.50
()

3.96
()
3.54
()
3.75
()
3.11
()
3.11
()
3.49
()

3.97
()
3.62
()
3.83
()
3.14
()
3.38
()
3.59
()

3.88
()
3.35
()
3.54
()
3.12
()
3.12
()
3.40
()

3.87
()
3.38
()
3.60
()
3.35
()
3.09
()
3.46
()

3.89
()
3.46
()
3.67
()
3.23
()
3.15
()
3.48
()

44
10,000 20,001-30,000
( 3.50, 3.59) 10,001-20,000 30,001-40,000
40,000 ( 3.49, 3.40, 3.46)
10,000
3 ( 3.78)
( 3.67) ( 3.51)
10,001-20,000
3 ( 3.96)
( 3.75) / ( 3.54)

71
20,001-30,000
3 ( 3.97)
( 3.83) / ( 3.62)
30,001-40,000
3 ( 3.88)
( 3.54) / ( 3.35)
40,000
3 ( 3.87)
( 3.60) / ( 3.38)

72
45 /

(
)

10,000

10,00120,00130,00120,000
30,000
40,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.58
()
2.50
()
3.67
()
4.08
()
3.33
()
3.92
()
3.51
()

3.64
()
2.71
()
3.89
()
4.04
()
3.21
()
3.71
()
3.54
()

3.62
()
3.03
()
4.14
()
4.14
()
3.31
()
3.97
()
3.70
()

4.08
()
2.88
()
3.58
()
3.81
()
3.50
()
3.62
()
3.58
()

3.60
()
2.85
()
3.93
()
4.07
()
3.45
()
3.89
()
3.63
()

3.69
()
2.84
()
3.88
()
4.03
()
3.38
()
3.83
()
3.61
()

45 /
( 3.51, 3.54, 3.70, 3.58,
3.63)
10,000
3 ( )
( 4.08) - ( 3.92)
( 3.67)

73
10,001-20,000
3 () ( 4.04)
- ( 3.71)
( 3.64)
20,001-30,000
3 ()
( 4.14) - ( 3.97)
( 3.62)
30,001-40,000
3 ( 4.08)
() ( 3.81) -
( 3.62)

74
46

Internet

( 5 /100 )
(
)

(
)

10,000

10,00120,00130,00120,000
30,000
40,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.67
()
3.83
()
3.33
()
2.75
()
3.17
()
3.67
()
3.80
()
3.82
()
3.08
()
2.33
()

3.14
()
3.43
()
3.11
()
2.64
()
2.89
()
3.39
()
3.50
()
3.57
()
3.21
()
2.64
()

3.21
()
3.48
()
3.07
()
2.72
()
2.69
()
3.38
()
3.90
()
3.86
()
3.41
()
2.72
()

3.12
()
3.19
()
3.15
()
2.77
()
2.96
()
3.42
()
3.62
()
3.62
()
3.58
()
2.88
()

2.80
()
3.18
()
2.95
()
2.53
()
2.56
()
3.00
()
3.53
()
3.60
()
3.45
()
2.75
()

3.07
()
3.34
()
3.07
()
2.65
()
2.77
()
3.27
()
3.63
()
3.67
()
3.39
()
2.71
()

2.33
()
3.26
()

2.61
()
3.10
()

2.59
()
3.18
()

2.96
()
3.21
()

2.58
()
2.99
()

2.63
()
3.11
()

75
46
( 3.26, 3.10, 3.18, 3.21, 2.99)
10,000
3 (
3.83) ( ) ( 3.81)
( 5 /100 ) ( 3.80)
10,001-20,000
3 ( )
( 3.57) ( 5 /100 )
( 3.50) ( 3.43)
20,001-30,000
3 ( 5 /100
) ( 3.90) ( )
( 3.86) ( 3.48)
30,001-40,000
( 5 /100 )
( ) ( 3.62)
( 3.58)
( 3.19)
40,000
3 ( )
( 3.60) ( 5 /100 )
( 3.53) ( 3.45)

76
47

//
/

10,000

10,00120,00130,00120,000
30,000
40,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

3.83
()

3.82
()

3.97
()

3.85
()

3.64
()

3.79
()

3.67
()
3.67
()

3.79
()
3.75
()

3.76
()
3.72
()

3.42
()
3.46
()

3.40
()
3.49
()

3.57
()
3.59
()

4.00
()
3.67
()
3.50
()
3.92
()
3.75
()

4.00
()
3.64
()
3.57
()
3.79
()
3.77
()

3.90
()
3.83
()
3.76
()
3.83
()
3.82
()

3.81
()
3.50
()
3.46
()
3.65
()
3.59
()

3.87
()
3.51
()
3.47
()
3.73
()
3.59
()

3.90
()
3.61
()
3.55
()
3.76
()
3.68
()

47
( 3.75, 3.77, 3.82, 3.59, 3.59)
10,000
3 ///

77
( 4.00) ( 3.92)
/ ( 3.83)
10,001-20,000
3 /// ( 4.00)
/ ( 3.8)
( 3.79)
20,001-30,000
3 /
( 3.97) /// ( 3.90)
( 3.83)
30,001-40,000
3 /
( 3.85) /// ( 3.81)
( 3.50)
40,000
3 /// ( 3.87)
/ ( 3.64)
( 3.51)

78
48

10,00120,00130,00120,000
30,000
40,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

4.08
()

4.25
()

4.24
()

4.12
()

4.20
()

4.19
()

3.58
()

3.86
()

3.97
()

3.54
()

3.53
()

3.68
()

3.83
()
3.50
()
4.17
()
4.25
()

4.14
()
3.71
()
4.11
()
4.43
()

4.41
()
4.10
()
4.28
()
4.31
()

3.69
()
3.58
()
4.00
()
4.31
()

4.13
()
3.98
()
4.04
()
4.09
()

4.09
()
3.85
()
4.10
()
4.25
()

3.67
()
3.75
()
3.25
()
3.33
()
3.74
()

3.32
()
3.64
()
3.43
()
3.21
()
3.81
()

3.59
()
3.62
()
3.38
()
3.34
()
3.92
()

3.12
()
3.46
()
3.27
()
3.15
()
3.62
()

3.45
()
3.42
()
3.29
()
3.29
()
3.74
()

3.41
()
3.53
()
3.33
()
3.27
()
3.77
()

10,000

( , ,
)

(
)

()

(
)

79
48
( 3.52, 3.56, 3.75, 3.55, 3.56)
10,000
3
( ) ( 4.25)
( 4.17) ( , ,
) ( 4.08)
10,001-20,000
3 (
) ( 4.43) (
, , ) ( 4.25)
( 4.14)
20,001-30,000
3 ( 4.41)
( ) (
4.31) ( 4.28)
30,001-40,000
3 (
) ( 4.31) (
, , ) ( 4.12)
( 4.00)
40,000
3 ( , ,
) ( 4.20) (
) ( 4.09)
( 4.04)

80
49

(-)

(
,
)

10,000

10,00120,000

20,00130,000

30,00140,000

40,000

(
)

(
)

(
)

(
)

(
)

(
)

4.00
()
3.75
()
3.83
()
3.67
()
3.92
()
4.08
()

4.04
()
4.11
()
4.14
()
4.00
()
4.25
()
3.89
()

4.03
()
3.93
()
4.10
()
4.03
()
4.14
()
3.93
()

3.88
()
3.77
()
3.92
()
3.96
()
4.08
()
3.88
()

3.93
()
3.76
()
3.96
()
3.96
()
4.05
()
3.87
()

3.97
()
3.86
()
4.01
()
3.96
()
4.10
()
3.91
()

3.88
()

4.07
()

4.03
()

3.92
()

3.92
()

3.97
()

49
( 3.88, 4.07, 403, 3.92, 3.92)
10,000
3
( , ) ( 4.08)
/ ( 4.00) ( 3.92)

81
10,001-20,000
3 ( 4.25)
( 4.14) (-)
( 4.11)
20,001-30,000
3 ( 4.14)
( 4.10) /
( 4.03)
30,001-40,000
3 ( 4.08)
( 3.96) ( 3.92)
40,000
3 ( 4.05)
( 3.96)
/ ( 3.93)

82
4.3

50 /

(,)
(,)
(350 , 300
, 250 )
(
, , )

()

()

()

()

4.20
()
3.98
()
4.16
()
3.73
()
3.71
()
3.75
()
3.20
()
3.28
()
3.45
()
3.59
()

4.13
()
3.93
()
4.13
()
3.73
()
3.78
()
3.75
()
3.21
()
3.37
()
3.46
()
3.61
()

4.13
()
3.95
()
4.17
()
3.80
()
3.76
()
3.75
()
3.24
()
3.29
()
3.41
()
3.53
()

4.02
()
3.94
()
4.13
()
3.69
()
3.63
()
3.68
()
3.15
()
3.27
()
3.50
()
3.60
()

83
50 () /

()

3.56

()
3.37

()

2.62
()

3.58
()
()

()

()

()

3.52
()
3.44
()
2.61
()
3.59
()

3.51
()
3.44
()
2.52
()
3.58
()

3.69
()
3.39
()
2.60
()
3.56
()

50 /
( 3.58, 3.59, 3.58, 3.56)

3 (,) ( 4.20)
(350 , 300 , 250 ) ( 4.16)
(,) ( 3.98)

3 (,)
(350 , 300 , 250 ) ( 4.13) (
,) ( 3.93) ( 3.78)

3 (350 , 300
, 250 ) ( 4.17, 4.13) (,) ( 4.13, 4.02)
(,) ( 3.95, 3.94)

84
51

()

3.84

()
3.49
/
()
3.68

()
3.24

()
3.16

()

3.48
()
()

()

()

()

3.89
()
3.48
()
3.72
()
3.22
()
3.12
()
3.48
()

3.95
()
3.45
()
3.68
()
3.33
()
3.15
()
3.51
()

3.89
()
3.47
()
3.61
()
3.45
()
3.24
()
3.53
()

51
( 3.48, 3.48)

( 3.51, 3.53)

3 ( 3.84, 3.89, 3.95, 3.89)
( 3.68, 3.72, 3.68, 3.61)
/ ( 3.49, 3.48, 3.45, 3.47)

85
52 /

()

3.66

()
2.75

()
3.86

()
4.07
()
()
3.35

()
3.86
-
()

3.59
()
()

()

()

()

3.65
()
2.75
()
3.90
()
4.11
()
3.35
()
3.94
()
3.62
()

3.92
()
2.95
()
3.73
()
3.96
()
3.44
()
3.72
()
3.62
()

3.79
()
2.77
()
3.81
()
3.98
()
3.32
()
3.82
()
3.58
()

53 /
( 3.59, 3.62,
3.62, 3.58)

3 () (
4.07) - (
3.86) ( 3.66)

86

3 () ( 4.11)
- ( 3.94) (
3.65)

3 () ( 3.96)
( 3.92)
( 3.73)

3 () ( 3.98) ( 3.82) ( 3.81)

87
53

()

3.05
/
()
3.35

()
3.08
/
()
2.61
Internet
()
2.77

()
3.28

()
(
3.66
5 /100 )
()
(
3.67
)
()
3.41

()
(
2.65
)
()
2.58

()

3.10
()
()

()

()

()

3.00
()
3.34
()
3.08
()
2.54
()
2.69
()
3.21
()
3.62
()
3.68
()
3.37
()
2.63
()
2.56
()
3.07
()

3.05
()
3.21
()
3.11
()
2.72
()
2.80
()
3.41
()
3.65
()
3.63
()
3.55
()
2.84
()
2.80
()
3.16
()

2.79
()
3.15
()
2.95
()
2.52
()
2.65
()
3.13
()
3.58
()
3.61
()
3.47
()
2.68
()
2.56
()
3.01
()

88
52
( 3.10, 3.07, 3.16, 3.01)

3 (
) ( 3.67, 3.68, 3.61)
( 5 /100 ) ( 3.66, 3.62, 3.58)
( 3.41, 3.37, 3.47)

3 ( 5 /
100 ) ( 3.65) ( )
( 3.63) ( 3.55)

89
54

()

3.76
()
3.56

()

3.59

()
3.92
///
()
3.59

()
3.53

()
3.79

()

3.68
()
()

()

()

()

3.87
()
3.62
()
3.65
()
4.01
()
3.67
()
3.58
()
3.81
()
3.75
()

3.76
()
3.49
()
3.53
()
3.83
()
3.51
()
3.52
()
3.73
()
3.62
()

3.68
()
3.44
()
3.48
()
3.90
()
3.52
()
3.52
()
3.77
()
3.62
()

54
( 3.68, 3.75, 3.62, 3.62)

3 //
/ ( 3.92, 4.01, 3.90) (
3.79,3.81) / ( 3.76,3.77)

90

3 /// (
3.83) / ( 3.76)
( 3.73)

91
55

()

( ,
, )

( )

4.21
()
3.67
()
4.11

()
3.85
()
()
4.09

()
(
4.23
)
()
3.37

()
3.47

()
3.27

()
3.22

()

3.75
()
()

()

()

()

4.26
()
3.67
()
4.14
()
3.90
()
4.16
()
4.32
()
3.42
()
3.50
()
3.21
()
3.24
()
3.78
()

4.13
()
3.63
()
3.96
()
3.79
()
4.01
()
4.23
()
3.32
()
3.55
()
3.43
()
3.25
()
3.73
()

4.15
()
3.47
()
4.00
()
3.85
()
4.05
()
4.23
()
3.35
()
3.35
()
3.24
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28 2511

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