NOVEMBER 2012 WWW.MACHENS.

COM

100% Versatility, 0% Compromise

Joe Machen Test Dr s ive
Page M9

BMW X1

The 2013

Watch Out For Warning Lights Page M11

Survey Says Americans Are Making Greener Car Choices Page M15

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A Word With Gary

November 2012

IN THIS ISSUE

Meet Our Team ...................... 5 Best Sellers ........................ 6, 7 Test Drive .............................. 9 Car Care ............................. 11 Ask The Machens Experts ..... 13 Biz Buzz ........................ 15, 17 By The Numbers .................. 21 Machens Neighborhood ....... 23 In Your Words ...................... 25

Visit a Joe Machens Dealership

Located in Columbia
Joe Machens Ford Lincoln Main Showroom 1911 W. Worley St. 800-745-4454 Truck Center 600 Bernadette Drive 800-745-4454 Machens Vandiver 416 Vandiver Drive 888-261-5510 Joe Machens Toyota Scion 900 Bernadette Drive 866-519-4450 Joe Machens BMW 1510 1-70 Drive S.W. 877-269-2660 Joe Machens Automotive Group Fiat, Mazda, Mercedes-Benz and Mitsubishi 500 Vandiver Drive 866-907-0339 Joe Machens Nissan 201 Nebraska Ave. 877-305-1660 Joe Machens Hyundai 1300 Vandiver Drive 800-473-6343 Joe Machens Volkswagen 1200 Vandiver Drive

Gary Drewing

President Joe Machens Dealerships

Giving Thanks

Located in Jefferson City

Joe Machens Capital City Ford Lincoln 807 Southwest Blvd. 800-234-4953

here did the year go? It feels like just yesterday that we were welcoming 2012, then, seemingly in an instant, sweltering through a brutal summer. Now it is November, and as we welcome the beginning of the holiday season, one cant help but look back at what was, and be so very thankful. For all of us at Joe Machens Dealerships, that grateful sentiment will always lie foremost with you, our loyal customers. Aside from the splendors of anksgiving, this month brings the end of daylight saving time on Nov. 4, an important election on Nov. 6, and a much-deserved day to salute our veterans on Nov. 11. at Veterans Day Sunday is also the day of the Tunnel To Towers Run, presented by the Columbia Professional Fire ghters to honor the heroes of 9/11. Funds raised will help build a Smart Home for local soldier Tyler Hu man, who was seriously injured in Afghanistan. And make plans to attend Go Further With Ford Night, Nov. 15, at Joe Machens Ford Lincoln and Joe Machens Capital City Ford Lincoln. Stop by and record a quick tryout as an American Idol judge. You could win a trip to American Idol in Los Angeles, or an all-new 2013 Ford Fusion. Plus, well give money to a local charity with every

entry. Register online today at www.GoFurtherwithFordNight.com. November marks a momentous occasion for the Joe Machens family as well: the long-anticipated opening of our new Volkswagen store. We are so very pleased to bring this proud franchise back to mid-Missouri. Keep an eye out for our grand opening celebration and please come by to join in the excitement. e expansion continues next month with the completion of our stand-alone MercedesBenz showroom, followed by the new Joe Machens Toyota facility in late 2013. anks to you, here we grow again. For your smile of the day, take a look at our Neighborhood page on M23. e 8-year-old son of one of our employees recently won a world championship in horseshoe pitching! What a remarkable young man! And a nal, friendly reminder: With sleet, snow and slush soon upon us, please take a few minutes to make sure your vehicle is safe for winter travel. Our service departments are ready to make you good to go. Have a happy, healthy anksgiving with friends and family. And as always, I hope you enjoy this months issue of Machens Advantage. Feel free to let me know your thoughts. My door is always open.

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Meet Our Team

Dean Hovis

Internet Sales & Leasing Joe Machens Toyota Scion

How long have you worked for the Joe Machens Dealerships? I have been with this organization for seven years. What brought you to Columbia? lived here since 1960. is is home to me. Ive

Scotty Justice
Sales Advisor Joe Machens Toyota Scion
How long have you worked for the Joe Machens Dealerships? I have been employed with Joe Machens for eight years. What brought you to Columbia? My wife works for State Farm Insurance and we moved to Columbia for her job. What do you like to do for fun? For fun and recreation, I enjoy bowling, pool and motorcycle riding. Accomplishment you are most proud of: is past June, I sold 36 cars. at was an all-time monthly record for Joe Machens Toyota. I am quite proud of that. Youd never guess that I have a Harley-Davidson motorcycle. Why Im proud to be a liated with the Joe Machens Dealerships: I am familiar with the other car dealers around town and they do not care about their salespeople like Joe Machens Dealerships does. e Machens reputation is what led me here and has kept me here. Your rst car: My rst vehicle was a 1965 Chevy pickup truck.

What do you like to do for fun? Boating at the Lake of the Ozarks is the main thing I like to do for fun. Accomplishment you are most proud of: When I was in my 20s, I was invited to try out for the U.S. Olympic team in kayaking. Unfortunately, later that year, the Olympic committee decided to drop that sport. Youd never guess that I am thankful each and every day for God being in my life! Why Im proud to be a liated with the Joe Machens Dealerships: I enjoy being part of an organization that puts customers as its top priority and makes sure that they are well taken care of before, during and after the sale. Your rst car: My rst car was a 1970 MGB. It was British racing green, with black interior and spoke wheels!

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Best Sellers

Sales Representatives

Sales Leaders
NAMED BEST IN CLASS BY THEIR CUSTOMERS FOR AUGUST

YEAR-TO-DATE

Automotive Group

Al Morgan

Dean Hovis
Toyota

Ko Adadey
573-353-3444 Cell ko @machens.com
Toyota

Nathan Akpan
573-445-4450 nakpan@machens.com
Toyota

Chick Ashworth
573-445-4450 cashworth@machens.com
Toyota

amorgan@machens.com

573-480-0682 Cell

dhovis@machens.com

573-881-4102 Cell

Warren Byington
Toyota

Doug Mooney
Ford

wbyington@machens.com

314-541-6156 Cell

dmooney@machens.com

573- 881-5055 Cell

636-579-6329 Cell ebarton@machens.com

Ford Truck Center

Eric Barton

Greg Botham
719-310-8438 Cell gbotham@machens.com
Toyota

John Boyer
573-825-2886 Cell jboyer@machens.com
Toyota

Rafael Romero
Toyota

Capital City Ford Lincoln

Joe Herx
573-680-7881

Danny Brestal
573-253-7071 Cell dbrestal@machens.com
Hyundai

Joe Burks
573-289-2338 Cell jburks@machens.com
Ford

Mike Butler
573-445-4411 mbutler@machens.com
Ford

rromero@machens.com

573-673-5709 Cell

jherx@machens.com

Wesley Earl
Hyundai

Bryant Chambly
Hyundai

Rob Chen
573-474-7400 rchen@machens.com
Hyundai

Brad Davis
573-289-7056 Cell bdavis@machens.com
Ford

wearl@machens.com

573-268-3770 Cell

bchambly@machens.com

573-230-6113 Cell

573-875-5000 pdarby@machens.com

Automotive Group

Pat Darby

Scotty Justice
Toyota

Danny Gingerich
Toyota

Mark Dietzel
573-356-7833 Cell mdietzel@machens.com
Ford

Danh Do
573-639-0130 Cell ddo@machens.com
Nissan

sjustice@machens.com

573-823-7714 Cell

dgingerich@machens.com

573-445-4450 x323

Travis Dometrorch
573-443-1660
Nissan

M6 Machens Advantage

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Best Sellers

573-445-8385 bobesse@machens.com

Ford Truck Center

Bob Esse

Scotty Glasgow
573-443-1660 sglasgow@machens.com
Nissan

Moses Gingerich
573-424-1567 Cell mgingerich@machens.com
Toyota

Bill Hinson
573-445-4450 bhinson@machens.com
Toyota

Russell Hoskins
573-445-4411 hoskins@machens.com
Ford

Mark Hopwood
573-864-9302 Cell mhopwood@machens.com
Ford

Tom Hughey
573-673-9009 Cell
Vandiver

Ben Jefferson
573-445-8385 bje erson@machens.com
Ford Truck Center

Bradley Kellerman
Capital City Ford Lincoln

Jason Lane
573-673-2788 Cell jlbay66@gmail.com
Vandiver

Ryan Longenecker
573-289-0578 Cell rlongenecker@machens.com
Ford Truck Center

Todd Marple
573-999-2039 Cell tmarple@machens.com
Ford

573-469-2129 Cell bkellerman@machens.com

Mack McKinney
573-999-5654 Cell mmckinney@machens.com
Ford

Matt McMahon
573-424-4048 Cell mattbmcmahon@gmail.com
Nissan

Adam Miller
573-220-4659 Cell amiller@machens.com
Ford

John Milletics
616-780-6688 Cell jmilletics@machens.com
Nissan

Bruce Mulnix
573-445-4411 bmulnix@machens.com
Ford

Ford Truck Center

Adam Neale

573-529-1591 Cell aneal@machens.com

Glenn Patterson
573-443-1660 gpatterson@machens.com
Nissan

Tim Pippin
573-889-9192 Cell tpippin@machens.com
Hyundai

Capital City Ford Lincoln

Don Racinowski
573-220-8393 Cell draz@machens.com

Josh Reichlin
573-356-3456 Cell jreichlin@machens.com
BMW

Will Robb
573-445-4411 wrobb@machens.com
Ford

Brian Rush
573-480-1249 Cell brush@machens.com
Hyundai

Capital City Ford Lincoln

Brent Simmons

Dan Schoonover
573-474-7400 dschoonover@machens.com
Hyundai

Ken Stark
573-443-1660 kstark@machens.com
Nissan

Cameron Tigg
573-999-7469 Cell ctigg@machens.com
Toyota

Thad Torgerson
573-673-7281 Cell ttorgerson@machens.com
Toyota

573-645-6360 Cell bsimmons@machens.com

573-216-8568 Cell dunderwood@machens.com

Capital City Ford Lincoln

Doug Underwood

Kevin West
573-445-4411 kwest@machens.com
Ford

James Williams
573-424-4039 Cell jwmachens@hotmail.com
Nissan

Gary Willis
573-445-4450 gwillis@machens.com
Toyota

660-216-6490 Cell pwolf@machens.com

Ford Truck Center

Pam Wolf

573-875-5000 gwoods@machens.com

Automotive Group

Gregg Woods

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Test Drive: 2013 BMW X1

The BMW X1

ACCEPT NO COMPROMISES

ouve probably heard this from a well-meaning elder: Life is about compromises. at may be true when it comes to deciding who does the dishes, but it is no longer true when it comes to the family vehicle. It turns out you dont have to choose between cutting-edge features and family-friendly functionality, fuel economy and performance, or safety and jaw-dropping good looks. You can have it all in with the 2013 BMW X1. e X1 is the smallest member of BMWs Sport-Activity line, and although it has been a popular o ering in Europe for several years, it is brand-new to the U.S. market. e X1 is available in rear-wheel drive or all-wheel drive con gurations, with either a 240 horsepower, 2.0 liter four-cylinder engine, or in the case of the test model a powerful 300-horsepower, 3.0-liter, turbocharged inline six. Even with all-wheel drive and the larger engine, the test model still scored a more-than-respectable EPA mileage rating of

18 city/27 highway/21 combined. at economy doesnt come at the cost of performance, though. e X1 muscled its way e ortlessly through acceleration tests. e superior handling of the X1 is matched only by the superior comfort of the interior. e driver and passenger seats seem as if they were custom made for their occupants. Rear-seat passengers enjoy plenty of room, and theres ample cargo space to make the X1 work for a busy family. e test model sported a brand-new color in the BMW line the juicy Valencia Orange. It was also equipped with a Harmon Kardon Surround Sound system, navigation assist, rearview camera and heated seats. Perhaps the nicest feature of all is the tasteful elegance inherent in the BMW line. Both interior and exterior styling is rst class. eres no compromise here and no mistaking the BMW brand, whether youre admiring this beauty as it rolls down the road or soaking in the comforts from the cabin of your very own X1.

STICKER STATS: STARTING MSRP: $30,650 FOR sDRIVE 28i MODEL (TEST MODEL: $49,220) FUEL ECONOMY: 34 MPG HIGHWAY (sDRIVE 28i); 27 MPG HIGHWAY (xDRIVE 35i)

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Car Care

Warning Lights Send Messages You Cant Ignore

afety on the road is no accident. For example, when a warning light illuminates on a cars dashboard, it is alerting you to a situation that requires your attention. While not all warning lights are a sign that disaster is imminent, no warning indicator should ever be ignored. ats the word from the experts at AAA, who encourage motorists to read their owners manual and know what each of the warning lights in their vehicle means. To help, AAA o ers the following tips: Oil Pressure Light e oil pressure light is usually an oilcan symbol or the word OIL. It comes on when there is a drop in engine oil pressure. Of all the warning lights, the oil pressure light indicates the greatest potential for serious mechanical damage. If the oil pressure warning light comes on and stays on, pull o the road at the earliest safe opportunity, shut o the engine and call for assistance. Engine Temperature Light e engine temperature light is usually a thermometer symbol or the word TEMP. It comes on when the engine temperature is unsafe for your vehicle. Unless the engine temperature is quickly brought under control, major damage may occur. If there are any signs of a cooling system leak, pull o the road

at the earliest safe opportunity, shut o the engine and call for assistance. Be careful when opening the hood in the presence of steam, and never remove the radiator cap when the engine is hot. Charging System Light e charging system light is usually a battery symbol or the word ALT or GEN. It comes on when the vehicles electrical system is no longer receiving power from the alternator. If this light comes on, shut down all unnecessary electrical loads such as the radio, heater or air conditioning, then drive the vehicle to a repair facility immediately for further inspection. Check Engine Light e check engine light comes on when there is a problem a ecting the vehicles exhaust emissions. If the light comes on and stays on, make an appointment with an auto repair shop to have the problem checked in the near future. If the check engine light begins ashing repeatedly, the catalytic converter is overheating. Should this occur, drive the vehicle to a repair shop immediately for further diagnosis. Disregarding a ashing check engine light could start a re, destroy the catalytic converter and result in necessary repairs.

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Ask The Machens Experts

...

WE ANSWERED
Cars For College

HELPFUL ADVICE FOR AUTO OWNERS

An EcoBoost Education

Q: A:

What is this EcoBoost engine Im hearing so much about?

EcoBoost is a revolutionary family of turbocharged, direct-injected gasoline engines produced exclusively by Ford Motor Co. Engines built on EcoBoost technology are designed to deliver power and torque consistent with, or even better than, larger conventional engines while achieving approximately 20 percent better fuel e ciency and 15 percent less greenhouse emissions. Seven 2013 Ford models will be equipped with these impressive engines.

Q: A:

As far as looks, a ordability and mpg, what cars are good for college students?

According to a recent poll from Edmunds.com, eight vehicles are favorite choices among college students. We are pleased to o er you all of these models and more. Mazda3 Hyundai Veloster Ford Fiesta Toyota Yaris Hyundai Elantra Ford Focus Nissan Versa Scion xB

Winter Driving Options

Q: A:

The Lincoln Story

Which vehicle option packages should I consider for winter driving?

Fortunately for those of us who have to confront Midwestern winters, todays advances in automotive technology have produced some amazing and convenient new cold-weather features: electronic stability systems, winter transmission modes, heated seats, steering wheels, wipers and side mirrors, headlight washers and remote starts, just to name a few. To learn more about the vehicles that deliver these options and more, and to make your winter driving a little more comfortable, visit a Joe Machens Dealership today.

Q: A:

Are Lincoln vehicles named in honor of Abraham Lincoln?

Its true. Named after his boyhood hero, our 16th president, the Lincoln Motor Co. was established in 1917 by Henry Leland, an automotive parts manufacturer, with the initial purpose of building aircraft engines. After World War I, he retooled his factories to make luxury automobiles, but soon ran into dire straits. In 1922, Ford Motor Co. purchased Lincoln. See how far these historic vehicles have come at Joe Machens Ford Lincoln or Joe Machens Capital City Ford Lincoln.

HAVE A QUESTION FOR THE EXPERTS? EMAIL JEFF AUSMUS AT JAUSMUS@MACHENS.COM

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Biz Buzz

News Briefs

FROM THE AUTOMOTIVE INDUSTRY

e study shows the signi cance of this greener attitude shift, as seven out of 10 drivers have changed their driving habits to become more fuel-e cient. is recently released research of American driver attitudes indicates the following trends: Saving money and helping the environment are top drivers of energye cient purchases. Almost all respondents agree on the importance of fuel-e cient vehicles (95 percent), followed by energy-e cient appliances (93 percent) and light bulbs (85 percent). Seven of 10 respondents have changed their driving habits to save fuel. 64 percent drive less frequently, 41 percent have slowed down, and 10 percent say they draft behind larger vehicles to save fuel. 32 percent have done research to nd cheaper fuel. 21 percent have purchased a new vehicle with improved fuel economy.

SURVEY SAYS

Americans Go Slower, Choose Greener Goods Like New Fusion EcoBoost

more fuel-saving technologies to expand the power of choice for leading fuel economy across our lineup, says Raj Nair, Ford group vice president for global product development. e new Fusion with Auto Start-Stop technology is an a ordable way for consumers to enjoy some hybrid bene ts including improved urban fuel economy and cleaner air. A Ford-commissioned survey by leading market research rm Penn Schoen Berland also found many American drivers are slowing down, coasting more to stops, and in some cases even slipstreaming behind larger vehicles to save gasoline. Based on $1,000 of discretionary income to spend on energy savings, 25 percent of the survey respondents would buy a vehicle with hybrid technology, with almost equal numbers choosing energye cient appliances or solar panels.

nergy-e cient washers and dryers, solar panels, and the fuel-e cient 2013 Ford Fusion look to be hot green products this fall as a majority of Americans say theyre paying more upfront to save money over time. e all-new Fusion provides the power of choice an automotive- rst lineup of fuel-e cient EcoBoost, EcoBoost with Auto Start-Stop technology, hybrid and plug-in hybrid powertrain o erings. e Fusion with 1.6-liter EcoBoost engine is Fords rst gasoline-powered vehicle in North America to o er the Auto Start-Stop fuel-saving technology derived directly from advanced Ford hybrids, and a $295 option with the convenience of a six-speed automatic transmission. As American consumers continue to get greener, Ford is rapidly introducing

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Biz Buzz

2013 Toyota Tacoma Debuts New Luxury Limited Package

he Toyota Tacoma remains the best-selling compact pickup truck in the U.S. market and further ensures its leadership for 2013 by o ering a new Limited Package for a touch of luxury in a hard-working truck. Restyled and upgraded with new interior comfort and audio/multimedia features just last year, the Tacoma returns for 2013 in a wide variety of con gurations and models. is focus on customer choice has been instrumental in the vehicles continued market leadership. e Tacoma line o ers a choice between four-cylinder and V-6 engines, and 2WD and 4WD drivetrains. e new Limited Package equips the 2013 Tacoma with a sense of re nement, and adds a more sophisticated exterior appearance. e packages amenities include SofTex-trimmed heated front sport seats; four-way adjustable drivers seat; variablespeed windshield wipers; metallic tone instrument panel trim; leather-trimmed steering wheel with audio controls; dual sun visors with mirrors and extenders; auto-dimming rearview mirror with rear camera display and outside temperature gauge, plus a HomeLink universal transceiver. e Limited Package dresses up the Tacoma with 18-inch chrome-clad wheels with 265/60R18 tires, chrome grille surround and rear bumper, along with chrome outside mirrors with integrated turn-signal indicators, chrome door handles and fog lamps.

2013 Nissan Altima Earns 5-Star NCAP Rating

he completely redesigned 2013 Nissan Altima has earned a ve-star overall vehicle safety rating as part of the National Highway Tra c Safety Administrations New Car Assessment Program. Starting with 2011 models, NHTSA introduced more stringent tests and requirements for ve-star ratings. With the new Altima, we made available a suite of safety innovations, including intelligent headlights, Blind Spot Warning and Moving Object Detection, says Brian Carolin, senior vice president of sales and marketing for Nissan North America Inc. e 2013 Altima is the whole package, o ering class-leading 38 mpg highway, premium comfort and advanced safety features. e Nissan Altima comes equipped with a variety of standard safety features, including the Nissan Advanced Air Bag System, driver and front-passenger seat-mounted side-impact supplemental air bags, roofmounted curtain side-impact supplemental air bags, Vehicle Dynamic Control, 3-point ALR/ELR seat belt system, LATCH System (Lower Anchors and Tethers for CHildren), zone body construction with front and rear crumple zones, and Tire Pressure Monitoring System with Easy Fill Tire Alert, which sounds the car horn to notify a person lling a tire with air when the recommended tire pressure has been reached. Available features include next-generation Safety Shield technologies, including Blind Spot Warning, Lane Departure Warning and Moving Object Detection systems using an innovative single rear camera.

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Machens Market

By The Numbers
YEARS IN A ROW TOYOTA TUNDRA HAS BEEN NAMED MOST RELIABLE FULL-SIZE TRUCK BY JD POWER

U.S. SALES OF NEW VOLKSWAGENS IN 2011

324,402 604

Horsepower of the 2013 Mercedes-Benz SL65 AMG

OVERALL LENGTH (IN INCHES) OF A 2012 FIAT 500

139.7

Average price per gallon of gasoline in 1980

$1.25

100%
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PERCENTAGE OF JOE MACHENS EMPLOYEES WHO CONTRIBUTE TO THE UNITED WAY

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Community

Machens Neighborhood
MORE THAN JUST A CAR DEALERSHIP
A Driving Force
e fth annual Drive 4 UR School event at Joe Machens Ford Lincoln was another huge success. anks to the 300-plus people who took new vehicle test drives, Ford Motor Co. donated a combined $6,000 to Rock Bridge, Hickman, Douglass and Father Tolton high schools.

School volunteers reg ister people for Ford and Lincoln tes t drives.

CPOA members rea

dy to roll for the M

DA Lock-Up

Executives Busted

3 e car, a 201 e o cial pac Mustang s Ford Joe Machen

In coordination with volunteers from the Columbia Police O cers Association, local business and community leaders agreed to be arrested for the MDA Lock-Up. Stoney Creek Inn served as jail, and prisoners arrived in vehicles supplied by Joe Machens Dealerships. All bail money raised went to ght muscular dystrophy.

Team Mache ns

set to race fo

r the cure

rs, horseshoe Ryan Schepe on world champi

Ryan pitches away.

And theyre o

JMD Directo r of Marketing Mary Jo Hen ry with one co ol cat

Pitcher Perfect

Running Over Cancer

Joe Machens was proud to help sponsor the third annual Susan G. Komen Race for the Cure. Team Machens joined nearly 3,000 other participants and helped raise more than a quarter of a million dollars for the battle against breast cancer.

With a pristine 6-0 record and a 49.40 percent tournament average, 8-year-old Ryan Schepers of Lake Ozark recently won the 2012 Horseshoe Pitching world championship in the cadets division. Ryans dad, Mark, is a parts driver in shipping and receiving for Joe Machens Capital City Ford Lincoln. Way to go, Ryan!

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In Your Words

Happiness...
IS A NEW VEHICLE FROM JOE MACHENS

Whenever I or anyone else I know am looking for a vehicle of any kind, we always go to our friends Kerry omas and Gene Buck at Machens Vandiver. We have been doing business with these guys for years. Greg Huddleston and family

Ellyn Richardsons car-buying experience with salesman Brad Davis at Joe Machens Ford Lincoln? Just terri c.
is is my very rst new car. I bought it from my son, Joe Rivera, who is with the Joe Machens Truck Center/Internet Department. ey delivered it all the way here to Lubbock, Texas, for me. My son and my Ford Focus are both so wonderful! Maria Ramirez

Our salesman, Nathan Akpan, did a great job educating us on the bene ts of leasing and we got a fabulous deal from Joe Machens Toyota. We are 100 percent satis ed with our 2012 Corolla and the service we received. Steve and Beth Luetjen

A shout-out to Doug Mooney at Joe Machens Ford Lincoln for hooking up my girls with cotton candy while I had my truck in for service. Its unreal what these guys do to take care of their customers. Nick Allen
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