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WEAKNESSES: 1. High interest rates decline profit 2. Power Crises 3. Limited Production Plant 4. Imported raw material dependency
Internal
External
1. 2. 3. 4.
Market leader Great competitive skills Reliability Strong employee bonding and belongingness 5. Strong Marketing Lineup 6. Strong Products Distribution Lineup 7. Modern Equipment & Technology Possible Strategy: 1. Prevail position (s1.o1) 2. Attract foreign investment (s2,s5,o2)
OPPORTUNITIES 1. 2. 3. 4. Market Dominance International Scope Organizational Goal Increased Product Demand. THREATS 1. 2. 3. 4. 5. 6. 7. New Competitors Economic Crisis Growing Competition Labor Unions Power Crisis Shortage of Gas Supply Customer Diversification
Possible Strategy: 1. Construct power plant (w2,o1,o2) 2. Diversify production plant (w3,o3) Possible Strategy:
Possible Strategy:
1. Provide high values than 1. Reduce competition by competitors (t1,s1,s2) flexible product line. 2. Moderate change according to (T1,W3) customer demand (s3,s5,t7) 2. Enhance resources. (W1,T1,T2)