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  • Seo 2011

    Uploaded by

    Vincent Qiu
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    SEO 2011

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    Download as PDF, TXT or read online from Scribd
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    4 views32 pages

    Seo 2011

    Uploaded by

    Vincent Qiu

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 32

    SEO.

    indd 1

    V2.0

    2011.8.18 9:59:38 AM

    SEO.indd 2


    DCCI2010
    500
    50%

    Search engine optimizationSEO

    SEM
    Search engine marketing
    SEO
    SEO1997SEO
    SEOSEO

    SEOSEO
    SEO

    2011.8.18 9:59:38 AM

    SEO.indd 3

    SEO

    SEO
    FlashAjax
    SEO

    SEO
    SEO

    2011.8.18 9:59:38 AM

    SEO.indd 4

    2011.8.18 9:59:42 AM

    SEO.indd 5


    .............................................................02
    .............................................................05
    ........................................................06

    .............................08

    ........................................................24

    ....................................................26

    ...........................28
    ..................................................32

    2011.8.18 9:59:45 AM

    SEO.indd 6

    .com.cn.net

    2011.8.18 9:59:46 AM

    SEO.indd 7

    Baiduspider

    2011.8.18 9:59:47 AM

    SEO.indd 8

    2011.8.18 9:59:47 AM

    SEO.indd 9

    Baiduspider
    Baiduspiderflash
    flash

    flashJavascript
    FlashJavascript
    flashJavascript

    flashJavascript

    Flash

    Ajax

    Ajax

    frameiframeiframe

    flash

    2011.8.18 9:59:48 AM

    SEO.indd 10

    10

    2011.8.18 9:59:48 AM

    SEO.indd 11

    > >

    jsflash

    AltAlt

    11

    2011.8.18 9:59:48 AM

    SEO.indd 12

    a. example.com
    b. example.com

    url

    url
    url

    url

    url
    url
    1.

    url

    2.

    urlurl

    url

    1.

    url
    url

    2.

    Session idurl

    3.

    url301

    4.

    301

    12

    2011.8.18 9:59:48 AM

    SEO.indd 13

    5.

    robots.txtBaiduspider

    url

    urlidurl
    urlblogalbum
    url

    URL
    URL
    url

    urlurl

    url
    url
    urlurl

    url

    url;,
    url

    URL
    URLURL

    13

    2011.8.18 9:59:49 AM

    SEO.indd 14

    zhanzhang.baidu.com

    Sitemap
    sitemapsitemap

    Ping
    Pingblogblog
    ping
    pinghttp://ping.baidu.com/ping/RPC2
    ping

    sitemap

    1robots.txt
    2404

    URL
    URLURL

    14

    2011.8.18 9:59:49 AM

    SEO.indd 15

    -
    -JS

    -
    -txt

    -
    -

    -
    -
    -
    -

    15

    2011.8.18 9:59:49 AM

    SEO.indd 16

    301

    16

    2011.8.18 9:59:49 AM

    SEO.indd 17

    301

    301

    /URL/URL
    sitemap

    http
    http

    spider http

    404
    404NOT FOUND
    spider
    url

    503
    503Service Unavailable

    503spiderurl

    503
    503url

    17

    2011.8.18 9:59:49 AM

    SEO.indd 18

    403
    403Forbidden
    urlspider
    url

    403

    301
    301Moved Permanently
    url
    301
    spider301

    404503503spider

    spider
    404503spider

    403

    301

    18

    2011.8.18 9:59:50 AM

    SEO.indd 19

    title
    title
    title
    title

    title

    _or

    title__

    titlehtml<title>html
    <head>

    title

    19

    2011.8.18 9:59:50 AM

    SEO.indd 20

    it

    it

    sns

    alt

    20

    2011.8.18 9:59:50 AM

    SEO.indd 21

    Web2.0

    web2.0

    21

    2011.8.18 9:59:51 AM

    SEO.indd 22

    Title
    title
    title

    title

    title

    title
    title

    Meta description
    Meta descriptiondescription
    description
    description

    Meta description

    22

    2011.8.18 9:59:51 AM

    SEO.indd 23

    Meta descriptionmetahtml<head>

    description

    description

    meta descriptionmeta
    description

    23

    2011.8.18 9:59:52 AM

    SEO.indd 24

    SNS

    ----

    24

    2011.8.18 9:59:52 AM

    SEO.indd 25

    25

    2011.8.18 9:59:52 AM

    SEO.indd 26

    26

    2011.8.18 9:59:53 AM

    SEO.indd 27

    bspbbsweb2.0

    bspbbs

    27

    2011.8.18 9:59:54 AM

    SEO.indd 28

    Q&A

    ip

    Baiduspider

    28

    2011.8.18 9:59:54 AM

    SEO.indd 29

    Q&A

    nofollow
    < a rel="nofollow" href="url">123</a><meta
    name="robots" content="nofollow">nofollow
    nofollowurl

    https
    httpshttps
    https
    http

    Site
    site
    site
    intitleinurl

    site

    title

    meta description
    meta descriptionmeta description
    meta description

    29

    2011.8.18 9:59:54 AM

    SEO.indd 30

    URL
    URLurl
    url
    urlurl
    spider

    urlurl
    urlBaiduspider

    Robots Meta
    nofollownoarchivemeta

    <HEAD>
    <meta name="robots" content="noarchive">

    <meta name="robots" content="nofollow">

    CDNgzip

    Baiduspider

    30

    2011.8.18 9:59:54 AM

    SEO.indd 31

    Q&A

    Baiduspider
    Baiduspider

    31

    2011.8.18 9:59:54 AM

    SEO.indd 32

    http://tousu.baidu.com/webmaster/add/#2

    32

    2011.8.18 9:59:54 AM

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