A HERD IS A LARGE

GROUP OF ANIMALS
wItH RELAtIVELY
LIttLE StRUCtURE.
tHERE MAY BE ONE
OR FEw ANIMALS
tHAt tEND tO BE IMI-
tAtED BY tHE RESt
OF tHE HERD MORE
tHAN OtHERS.

tHE LAtIN wORD

PORt MEANS tO
MOVE. tHE LAtIN
wORD FOLIO
MEANS PAPER OR
ARtIFACtS. tHUS
A PORtFOLIO IS A
MOVEABLE COLLE-
CtION OF PAPERS,
OR SAMPLES.

PARSONS AAS GRAPHIC DESIGN WORK 2007:VOLUME 1

wORk IS tHE MENtAL

OR PHYSICAL EFFORt
DONE IN ORDER tO
ACHIEVE A PURPOSE
OR RESULt.
 40 41

A K- Gre-
idd een
and Whe-
his els,
jac- cor-

33 kets:
an
exh-
por-
ate
iden-
ibit, tity
pos- and
ter pac-
kag
ing
for a
car
dea-
ler-
ship

StU-
spe-
cial-
izin-
g in
the
sale
of
envi-
ron-

DE-
men-
tally
frie-
ndly
cars

Al-
pha

Nt
to
Ome-
ga: A
Sur-
vey
of
Fam-
ous

wO
Phy-
sics
Equ-
at-
ions,
inte-
rior

Rk:
2- dd.berman@gmail.com <dana berman>

007
previous degree(s) bachelor of arts in economics, cornell university
work experience junior designer, clarins; cake decorator, baskin robbins; intern, global business dialogue;

intern, south american explorers

languages spoken english, hebrew

what is your favorite adhesive? rubber cement

who would you choose to play you in a movie? wonder woman
what is the last book you read? the alchemist, ben jonson

what typefaces make you cringe? comic sans (especially for office communication)

42 43

Jac- Le
k o’ Cor-
Lan- bus-
tern, ier,
po- co-
ster ver

Spri-
ng
Tree
Map-
le S-
yrup,
pac-
kag
ing

christine.boake@gmail.com <christine boake>

previous degree(s) bachelor of arts in english and humanistic studies, mcgill university
work experience designer, draft FCB ; intern, teen vogue
languages spoken english, french, italian, latin—no seriously it’s not a dead language

what is your favorite adhesive? studio tac

who would you choose to play you in a movie? reese witherspoon as a brunette

what is the last book you read? blink, malcolm gladwell

what typefaces make you cringe? comic sans
what is in your right pocket? metro pass, bank card and an extra hair elastic

44 45

Mo Ell-
der- en
nist do
Mal- n’t
ice, be
pub- l-
lica- ate,
tion co-
inte- ver
rior and
int-
But- er-
ters ior
des-
ign,
cor-
por-
ate
iden-
tity

eb@ellenbutters.com <ellen butters>

previous degree(s) bachelor of arts in art history, oberlin college; bachelor of music in viola performance,
oberlin conservatory

work experience designer, american museum of natural history; assistent designer, tomoko miho inc.
languages spoken besides english? sadly, none
who would you choose to play you in a movie? meg tilly
what is the last book you read? reinventing comics, scott mccloud
what is in your right pocket? post-it of where i’m supposed to go and what i’m supposed to do

website www.buttersdesign.com
46 47

Bla- Bla-
ck ck
Mar- Mar-
ket ket
Ca- 2 FOR 1** Ca-
tal- tal-
og- og-
ue, ue,
88 int-
pa- er-
ges, ior
co-
ver
#882119-EB*
Baby Twins
Choose any combination: mixed (boy/girl combos) or two-of-the same
(boy/boy or girl/girl combos). **2 for 1 price includes a total of one
pair of twins and is subject to availability.
Per child
€
*see page 40 for terms & conditions

#385409*
Franciso de Goya, Children with Cart
Oil on canvas. 5X3 feet. From 1778. The painting was stolen near Scranton,
Pennsylvania, while being transported from Ohio’s Toledo Museum of Art,
which acquired the work in 1959, to the Solomon R. Guggenheim Museum
in New York. The work was to be displayed at a Guggenheim exhibition,
“Spanish Painting from El Greco to Picasso: Time, Truth and History.” Also
featured on FBI’s “Top Ten Art Thefts” list.
price
€

*see page 16 for terms & conditions

#385414-BQ*
AK-47
The AK-47 (shortened from Russian: 1947 Avtomat Kalashnikova) is a
gas-operated assault rifle that was used in many Eastern bloc nations
during the Cold War. Compared with the auto-loading rifles used in
World War II, the StG-44 aside, the AK-47 was generally more com-
pact, with a shorter range, a smaller 7.62 × 39 mm cartridge, and was
capable of selective fire. It is one of the first true assault rifles and
remains the most widely used.
each $2,500
€1,400

ingridcarozzi@mac.com <ingrid carozzi>

#L-2545* #K-2551* #K-2557*
previous degree(s) bachelor degree in communication, pace university Date Drugs Lysergic Acid Diethylamide Phencyclidine

#K-2540*
#K-2558*
work experience intern, doyle partners; director of events, the swedish-american chamber of commerce of #K-2552*
Amphetamines
#L-2546* Psilocybin
Diet Pills Marijuana .
A

#L-2541* #L-2559*
new york; account executive, luxury marketing group; intern, fleishmann-hillard Amyl Nitrite #K-2553*
Mescaline and Peyote
Steroids

#K-2547*
#L-2542* #K-2554*
languages spoken swedish, italian, spanish, english & some german
Ecstasy
Barbiturates and Methaqualone Methamphetamines #L-2560*
Stimulants
#K-2548*
.

#K-2555*
what is your favorite adhesive? i can’t believe it’s not butter #L-2543*
Butyl Nitrite
Heroin, Opium and Fentanyl
Morphine and Opium

Rush, Bolt, Bullet, Locker Room or Climax .

#K-2549* #L-2561*
who would you choose to play you in a movie? molly shannon #K-2544*
Hashish and Hashish Oil
#L-2556* Tranquilizers

Cocaine and Crack Cocaine Narcotics and Painkillers

#L-2550*
what is the last book you read? what to expect when you are expecting
Human Growth Hormones
*

what typefaces make you cringe? apple chancery makes me nervous

>
48 49

No- Milo-
bod- s Es-
y’s tiar-
Per- io
fec- Fish
t, zi- Re-
ne, stau-
silk - rant,
scr- web-
een site
co-
ver Life-
and St-
inte- yle
rior Co-
ndo-
ms,
pac-
kag-
ing

When life gives you lemons, make lemonade. Saggy Bosom

t
“Just two cups to lift sag. The
ultimate in bosom loveliness.”

1960

<ingrid carozzi>
60 61

See- See-
ing ing
bey- Bey-
ond, ond,
co- inte-
ver rior

laura.f.cline@gmail.com <laura cline>

previous degree(s) bachelors of music in viola performance, oberlin conservatory
work experience designer, bella muse, Inc.

languages spoken chinese, english

what is your favorite adhesive? gluestick

who would you choose to play you in a movie? some pixels
what is the last book you read? catch-22, joseph heller

what typefaces make you cringe? papyrus

what is in your right pocket? my metrocard and $5

>
62 63

Zan- V is
gy for
sci- Ve-
sso- gas,
rs, silk-
cor- scr-
por- een
ate po-
ide- ster
nt-
ity
and
pac-
kag-
ing

<laura cline>
72 73 74 75

De- De- Swi- How

cad- cad- tch We
es es Off, See,

D@> I8K@E>
of of pos- 145
our our ter pa-
Liv- liv- ser- ges,
es, es, ies co-
silk- int- pro- ver

9@I;J
scr- eri mot- and
een or ing inte-
co- lig- rior
ver ht
pol-

8 I<
lut-
ion
awa-
ren-
ess

;@JFI@< EK<;
15/!
UIF!IPTQJUBM

Divdl!Uzmfs-!QifpcfÖt!psqibofe!hsboetpo!po!!!!
Bmm!Nz!Dijmesfo-!pggfsfe!up!nbssz!Ubsb!xifo!Qijm!
sfkfdufe!ifs!boe!tif!bddfqufe-!fwfo!uipvhi!tif!tujmm!
mpwfe!Qijm/!Po!uif!ebz!pg!Ubsb!boe!DivdlÖt!xfeejoh-
!jo!2:82-!if!dpmmbqtfe!gspn!b!hsbwf!ljeofz!jogfdujpo/!
THE HOSPITAL SCENE is a must in any daytime soap opera. As
early as 1956, soaps have used the hospital scene as a dramatic
point in an otherwise long-winded storyline. Once a character falls The number of
in love, falls in love again, and is ready to confess, a catastrophic birds killed after
event lands our lead character in the hospital. Deaths on soap being attracted
operas are usually short-lived. It usually doesn’t take too long for
to the lights of tall
a character to return from the dead. If all else fails, an evil twin
towers range
sibling arrives in town to shake things up even more.
from four to five
million a year.

switch-off.com

501 622 755

=@ I<=C@< J
“men,” said the little prince, “set out on their way in express trains,
but they do not know what they are looking for. Then they rush
about, and get excited, and turn round and round…”
And he added:
“It is not worth the trouble…”
I hoisted the bucket slowly to the edge of the well and set it
there—happy, tired as I was, over my achievement.The song of the
pulley was still in my ears, and I could see the sunlight shimmer in
the still trembling water.
“I am thirsty for this water,” said the little prince. “Give me some

:8EEF
The well that we had come to was not like the wells of the
Sahara.The wells of the Sahara are mere holes dug in the sand.This
one was like a well in a village. But there was no village here, and
I thought I must be dreaming…
“It is strange,” I said to the little prince. “Everything is ready for
of it to drink…”
And I understood what he had been looking for.
I raised the bucket to his lips. He drank, his eyes closed. It was as
sweet as some special festival treat.This water was indeed a different
thing from ordinary nourishment. Its sweetness was born of the

CFE><I= @E;
use: the pulley, the bucket, the rope…”
He laughed, touched the rope, and set the pulley to working.
And the pulley moaned, like an old weathervane which the wind
has long since forgotten.
walk under the stars, the song of the pulley, the effort of my arms.
It was good for the heart, like a present. When I was a little boy,
the lights of the Christmas tree, the music of the Midnight Mass,
the tenderness of smiling faces, used to make up, so, the radiance

J< 8KLIKC<J K? <@ID8K<

“Do you hear?” said the little prince. “We have wakened the well, of the gifts I received.
and it is singing…” “The men where you live,” said the little prince, “raise five
I did not want him to tire himself with the rope. thousand roses in the same garden—and they do not find in it
“Leave it to me,” I said. “It is too heavy for you.” what they are looking for.”

:8EËK
E8M@> 8K<
K?<F:<8E
yasemin.emory@gmail.com <yasemin sara emory>
previous degree(s) bachelor of arts in international development studies, mcgill university

work experience intern, martha stewart living; intern, loomstate; intern, domino magazine

languages spoken english, turkish, french

what is your favorite adhesive? glue tape and studio tac

who would you choose to play you in a movie? betty cooper

what is the last book you read? naked, david sedaris

what typefaces make you cringe? bauhaus

what is in your right pocket? magic

> <yasemin sara emory>

 85

LAN-
GU-
AGE-
S SP-
O-
kEN
ARA-
BIC
AND
EN-
GLISH
barbara
88 89

The Kyo-
Wor- to
k of Tem-
Ray ples,
and silk-
Cha- scr-
rles een
Ea- po-
mes, ster
bo-
ok
and
CD
pac-
kag
ing

amanda.huber@mac.com <amanda huber>

previous degree(s) bachelor of arts in art history, duke university

work experience intern, smart design; intern, cleary gottlieb hamilton and steen; intern, los angeles county
museum of art

languages spoken english, spanish

what is the last book you read? the trial, franz kafka

what typefaces make you cringe? the default one

what is in your right pocket? lint, a dime, a ticket stub for the international contemporary furniture fair

website www.amandahuber.com

>

90 91

The
wor-
k of
Ped-
ro
Alm-
odo
var,
pos-
ter
se-
ries

<amanda huber>
98 99 104 105

Lig- Lig- Dex- The

hts, hts, ter, Dyi-
140 int- pro- ng
pa- er- mot- Sta-
ges, ior ion- rs,
co- al silk-
ver po- scr-
ster een
po-
ster

jeffreyscottkurtz@hotmail.com <jeffrey kurtz> seandlauer@gmail.com <sean lauer>

previous degree(s) rochester institute of technology previous degree(s) bachelor of science in commerce, mcintire school of commerce, university of virginia

work experience freelance designer, martha stewart living; intern, the newschool communications and languages spoken english

external affairs office previous work experience intern, laird + partners; associate merchant, abercrombie & fitch

what is your favorite adhesive? rubber cement

who would you choose to play you in a movie? tom hanks

what is the last book you read? way of the peaceful warrior, dan millman

what typefaces make you cringe? courier

what is in your right pocket? chapstick

>

124 125 126 127

Re- Re- Con- Art

le- le- cre- for $
ase, ase, te Sake,
po- po- Isl- mo-
etry etry and, tion
pub- pub- J.G. grap-
lilc- lilc- Bal- hic
at- at- lard,
ion, ion, bo- D+P
co- inte- ok Pub-
ver rior co- lish-
ver ing,
cor-
por-
ate
iden-
tity

contact@mokur.com <masakazu okura>

work experience art director, neferart inc.; designer, project Q design office; advertising intern, SWO co. ltd.

languages spoken japanese, english

what is your favorite adhesive? studio tac

who would you choose to play you in a movie? johnny depp

what is the last book you read? black jack, osamu tezuka

what typefaces make you cringe? arial and optima

what is in your right pocket? appreciation

website www.mokur.com

> <masakazu okura>

>
 137

FAV-
0R-
ItE
ADH-
ES-
IVE
ELM-
ER’S
G
LUE

mitch

144 145

Rytz Rytz
Kon- Kon-
fec- fec-
tion, tion,
lett- pho-
erp- to-
res- cop-
sed ied
co- inte-
ver rior

<judith rytz>
138 139 140 141

Ea- Ea- IOU, Mot-

sy sy po- her-
Pic- Pic- ster less
ki- ki- us- Br-
ns, ns, ing ook-
silk- silk- pho- lyn,
scr- scr- to- Jon-
een een lith- ath-
CD CD ogra- an
pac- pac- phy Let-
kag- kag- ham,
ing, ing, Box bo-
co- int- Car ook
ver er- Cr- co-
ior ush ver
No.
00-
429,
silk-
scr-
een
and
rub-
ber
st-
amp
co-
ver

jeffperky@hotmail.com <jeff perky>

previous degree(s) masters of business administration, university of tennessee; bachelor of business

administration, university of tennessee

work experience designer, archer>malmo; designer, windup design

what is your favorite adhesive? super 77

who would you choose to play you in a movie? i don’t know, i’m sure it would need to be a silent film

what is the last book you read? the kite runner, khaled hosseini

what typefaces make you cringe? no particular one, just when they are misused

what is in your right pocket? luck

> <jeff perky>

146 147 154 155

The Lea- Dr- Mot-

Atl- fpop op her-
an- gum, out, less
tic, adv- cov- Bro-
pu- erti- er ok-
blic- sem- and lyn,
at- ent ins- Jon-
ion, ide ath-
inte- de- an
rior tail Leth-
em,
bo-
ok
co-
ver

Half
Th-
ere,
aco-
rdia-
n b-
ook

francesca@sciandradesign.com <francesca sciandra> lauren@laurenwickware.com <lauren wickware>

previous degree(s) bachelor of architecture, the cooper union previous degree(s) ontario college of art & design, AOCAD sculpture/installation
languages spoken english work experience designer, the office of gilbert li; designer, toronto life; designer, chatelaine; intern,

previous work experience humanscale, tru design visionaire; assistant curator, doris mccarthy gallery, university of toronto; managing editor, prefix photo
what is your favorite adhesive? super 77 magazine, prefix institute of contemporary art

what is the last book you read? on beauty, zadie smith who would you choose to play you in a movie? cynthia nixon
what typefaces make you cringe? comic sans what is the last book you read? the colony of unrequited dreams, wayne johnston
what is in your right pocket? my mini sketch book what typefaces make you cringe? felt tip

website www.sciandradesign.com website www.laurenwickware.com

>

161

AN ANIMAL tAkING
ON tHE ROLE OF tHE
LEADER IS CALLED A
“CONtROL ANIMAL,”
SINCE ItS BEHAVIOUR
wILL PREDICt tHAt
OF tHE ENtIRE HERD.
 165

FEA-
tURE-
D F-
ACU-
LtY
MEM-
BER
WILL-
IAM
VAN
RO-
DEN
166 167 168 169

Res- Pho- Var-

ume to ious
with boo- pho-
only th tob-
com- por- ooth
pany trait, por-
list- Orly trai-
ings Air- ts.
and port, New
clie- Fra- Yor-
nts. nce. k,
Des- May Los
crip- 1994. Ang-
tions eles
were Pitt-
pur- sbu-
pos- rgh,
ely Lon-
omit- don,
ted Par-
sinc- is.
e Fro-
all m1
jobs 991 -
were pres-
art ent.
dir-
ect-
ion
or
were
self-
exp-
lan-
ato-
ry.
Type-
set
in 24
poi-
nt
Col-
lis.
Font
des-
ign-
ed
by
Chris-
toph
Noo-
rdzij.

william van roden

art director, martha stewart;
illustrator; professor, aas
graphic design, type 2 and
portfolio & process
> <william van roden>
170 171 172 173 174 175

HOW DO YOU get a student to

Mar- The Eve-
tha two ry
Ste- col- Day
wa- ors Fo-
rt’s were od.

learn design as well as aspire

Hom- pan- Ba-
eke- to- sed
epi- nes on
ng of the
Han light mag-

to be a creative director? I give

dbo- blue az-
ok, and ine,
2006. inst- pop-
744 ead ular
pag- of rec-

them an abstract concept like

es, the ipes
two sta- and
col- nd- their
or, ard ph-
with bl- oto-
ace-

“sound” or “light” to brainstorm.

ack, gra-
tate a de- phs
jac- ep tra-
ket. dark nsf-
br- orms
own. into

With their chosen focus, they Fon-

ts u-
sed:
Got-
a bo-
ok.
Fo-
nts
ham used:

articulate a mission statement

Caps, Got-
Knoc- ham
kout, Cap
Swift, s,
and Kno-

and springboard the information

Arch- ck-
er out,
(cus- and
tom). Pro-
Num- fo-

into graphic design through re-

ber rma.
one Num-
New ber
York one
Ti- New

search, through exploration, by

mes York
best- Ti-
se- mes
ller. best-
se-

taking art direction from me, and

ller.

by learning to direct themselves.

Along with humor, passion, and
some show-n-tell, I am always
amazed by the professional and
unique work.
<william van roden> <william van roden> <william van roden>

180 181 184 185

Var- Sam- Pro-

ious ple po-
Met- spr- sal
rop- eads for
olis fro- M3,
mag- m a
a- Me mag-
zine tro- az-
cov- po- ine
ers. lis by
mag- MTV.
az-
ine’s
fir-
st
pho-
tog-
rap-
hy
iss-
ue.
All
edi-
tor-
ial
spa-
ce
we-
nt
to
art
pho-
tog-
rap-
her
s
who
we-
re
ass-
ign-
ed a
the-
me.
Wit-
h
that
the-
me,
a
new
per
sp-
ec-
tive
of
arc-
hit-
ect-
ure
and
our
sur-
rou-
nd-
ings
was
des-
ign-
ed
into
spe-
cial
is-
sue.

<william van roden> <william van roden>

182 183

Des- Brin-
ign ins-
pro- tool
po- +
sal Lyn-
for ch:
Mod- Bui-
ern- ld-
ism ing
mag- on
a- Mod-
zine ern-
wh- ism
ere bo-
the ok
logo des-
and ign
bar- for
code Edi-
flu- zi-
ctu- oni
ate Pre-
pla- ss.
ce-
ment
on
the
co-
ver
of a
gra-
phic
im-
age.

<william van roden>

 191

FEA-
tUR-
ED
ALU-
MNA
JEN-
NI-
FER
DE-
KLA-
VER
192
I RECEIVED A business degree
from the university of Washington.
After school I worked in corporate
special events before becoming
a flight attendant. Having grown
up overseas, I was facinated by
the great masters of art and ar-
chitecture. I wanted to formalize
my degree in design and be part
of the best school. My experience
at Parsons was incredible. The
instructors, enviroment and class-
mates taught me the nuances of
jennifer de klaver type, the importance of a con-
creative director, target cept, and that true passion must
aas graphic design infuse all you create. After school,
alumni 2005
193 194 195
projects came knocking at my
Joh-
n-
son,
Phil-
lip
door through the career center
exh-
ibi-
tion
po-
ster
and job fairs. I began working
alongside Colette Malouf and
the Chelsea Art Museum. Target
saw my portfolio and contacted
me. I began to work as a senior
art director with one of the most
innovative corporations in the de-
sign and advertising world. I have
been involved in catalogs, adver-
tisements, packaging and in store
signage. The experience has been
amazing and Parsons has been a
huge part of my success.
> <jennifer de klaver>