Friendly's Wireframes

SITEMAP
Home
Terms & Conditions | Privacy Policy
Menu
Landing page contains links to all sections with sub-sections categorized beneath them, including downloadable take-out menu in PDF format. Breakfast Classics Omelettes Skillets SuperMelt Sandwiches Seniors Sides Beverages
Ice Cream
Landing page contains links to all sections with subsections categorized beneath them, including downloadable take-out menu in PDF format.
Promotions
Landing page contains listings of promotions with links to coupons.
About Friendlys
All content below is arranged on one page but content is shown or hidden at user request.
Find a Friendlys
Google Maps enabled search for locations.
In Store Ice Cream Creations (links back to MENU under Dessert)
Lunch & Dinner Soups & Salads Build Your Own Burger Friendlys Big Beef Burgers SuperMelt Sandwiches Specialty Sandwiches Entrees Seniors Treats & Drinks
Regular & Sundae Cups Black Raspberry Ice Cream Cup Chocolate Chip Ice Cream Cup Coffee Ice Cream Cup Forbidden Chocolate Ice Cream Cup Mint Chocolate Chip Ice Cream Cup Vanilla Bean Ice Cream Cup Limited Edition Caramel Cream Sundae Chocolate Chip Cookie Dough Sundae Cup Ice Cream Cake Sundae Cup Jim Dandy Sundae Cup Nutty Caramel Crunch Sundae Cup Original Fudge Sundae Cup Reese's Peanut Butter Cup Sundae Reese's Pieces Sundae Cup Ice Cream Rolls Celebration Roll Dutch Fudge Roll Jubilee Roll (Seasonal - Winter Only) Wattamelon Roll (Seasonal - Summer Only) Ice Cream Cartons Rich & Creamy Ice Cream Page for each unique carton Smooth Churned Ice Cream Page for each unique carton Frozen Yogurt Page for each unique carton Sundae Xtremes Page for each unique carton Fruit Swirls Page for each unique carton Sherbet Page for each unique carton Limited Edition Page for each unique carton Ice Cream Cakes Decorated 26 fl oz Round Ice Cream Cake Decorated 60 fl oz Round Ice Cream Cake Decorated 80 fl oz Sheet Cake Decorated 100 Fl oz Sheet Cake with Blue Icing Football Cake Ice Cream Cupcakes Ice Cream Pizza New - Muddy Moose Tracks Ice Cream Cake Oreo Ice Cream Cake Reese's Ice Cream Cake Order a Cake Online
About Us (Press Room, History, Easter Seals, Fundraising, Franchising, Marketing Policy, FAQ)
Nutrition
Contact Us
Join BFF
Gift Cards Careers (with links to career vendor website)
Under 565 Calories
Munchies
Kids Menu Lil Kickers Big Kickers Breakfast Seniors Menu Breakfast Lunch & Dinner
Dessert Sundaes Build Your Own Creation Brownies, Cakes and More Fribbles and Drinks Friend-z Waffle Sundaes
Novelties Alpine Bar - Vanilla Vanilla Ice Cream Bar Signature Black Raspberry Ice Cream Bar Strawberry Cake Krunch Ice Cream Bar Chocolate Cake Krunch Ice Cream Bar Fudgealicious Bar Nuts Over Fudge Sundae Cone Nuts Over Caramel Sundae Cone Friendwich - Vanilla Friendwich - Cookiesn Cream Dreams
Client Project Job #
Friendlys Websiter Redesign FRND15861
Deliverable Author File Name
Information Architecture A. DAmico FRND15861-IA-081313.vsd
Date Page
8/14/2013 1 OF 45
TEMPLATES (T1-T4)
T1- Homepage
T2- Items Collapsed View
T4- Items Expanded View
T4- Single Item View
Date Page
8/14/2013 2 OF 45
TEMPLATES (T5-T8)
T5- Three Step Expanded
T6- Promotions
T7- About Us
T8- Join BFF Form
Date Page
8/14/2013 3 OF 45
TEMPLATES (T9-T10)
T9- Locator Search Results Page
T10-Refreshed Locations Page
Date Page
8/14/2013 4 OF 45
HOMEPAGE - DESKTOP & TABLET

LOGO MENU ICE CREAM PROMOTIONS ABOUT FRIENDLYS FIND A FRIENDLYS
City, State or Zip BUY ONE FRIBBLE , GET A SECOND FREE! REDISCOVER CELEBRATION TWO FOR $20
ROTATING MARQUEE AREA

CALL TO ACTION
GO
MORE FOR $4
SEARCH FRIENDLYS.COM
Search...
PROMOTIONS
BE OUR BFF
GIFT CARDS
CAREERS
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed convallis, nibh eu fringilla ullamcorper, erat ligula euismod sem, ac molestie risus nisl sed purus.
PROMOTIONAL AD
Menu Breakfast Lunch & Dinner Under 565 Calories Munchies Kids Menu Seniors Menu Dessert
Ice Cream In Store Ice Cream Creations Regular & Ice Cream Cups Ice Cream Rolls Ice Cream Cartons Ice Cream Cakes Novelties
Promotions
About Us Nutrition Contact Us BFF Join BFF Gift Cards Careers
Find a Friendlys
Search
Privacy | Legal | Contact Us 2013 Friendly's Ice Cream, LLC. All Rights Reserved
Date Page
8/14/2013 5 OF 45
HOMEPAGE - MOBILE
LOGO MENU | LOCATIONS LOGO MENU | LOCATIONS ICE CREAM PROMOTIONS
MARQUEE AREA
ABOUT FRIENDLYS
MARQUEE AREA
PROMOTIONS BE OUR BFF
PROMOTIONS GIFT CARDS CAREERS
BE OUR BFF
GIFT CARDS
CAREERS
Date Page
8/14/2013 6 OF 45
MENU - L1 (MAIN MENU)

LOGO MENU
Breakfast Lunch & Dinner Under 565 Calories Munchies Kids Menu Seniors Menu Dessert
MENU
HERO PHOTO
From our scrumptious SuperMelts and juicy Big Beef burgers to delicious salads and appetizers, a meal at Friendlys will never disappoint. But remember, its never complete without one of our mouthwatering ice cream creations to top it all off. BREAKFAST (SERVED 7 AM-11 AM) Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
ICE CREAM PROMOTIONS ABOUT FRIENDLYS FIND A FRIENDLYS

City, State or Zip
PHOTO OF BREAKFAST
GO LUNCH & DINNER (SERVED 11 AM-CLOSE) Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
Search...
PHOTO OF LUNCH & DINNER
PHOTO OF UNDER 565 CALORIES
UNDER 565 CALORIES Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF MUNCHIES
MUNCHIES Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF KIDS MENU ITEMS
KIDS MENU Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF SENIORS MENU ITEMS
SENIORS MENU Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF DESSERTS
DESSERT Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
Date Page
8/14/2013 7 OF 45
MENU - L1 (MAIN MENU) MOBILE
LOGO
MENU | LOCATIONS
MENU > BREAKFAST
HERO PHOTO
PHOTO OF BREAKFAST
BREAKFAST CLASSICS (SERVED 7 AM-11 AM) Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF LUNCH & DINNER
LUNCH & DINNER (SERVED 11 AM-CLOSE) Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF UNDER 565 CALORIES
UNDER 565 CALORIES Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF MUNCHIES
MUNCHIES Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
PHOTO OF KIDS MENU ITEMS
KIDS MENU Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris a est in velit ullamcorper facilisis nec id nisl. In quis felis fermentum, consequat velit eget.
Date Page
8/14/2013 8 OF 45
MENU - L2 COLLAPSED (CATEGORY PAGE)

LOGO MENU
MENU > BREAKFAST
HERO PHOTO
BREAKFAST CLASSICS PHOTO OF BREAKFAST CLASSICS From bacon and fresh-made waffles to pancakes, were making breakfast the way you like it.

City, State or Zip
OMELETTES PHOTO OF OMELETTES A filling way to start your day. Choose from 3 Cheese & Bacon, Garden Vegetable, Ham & Cheese, Western, and Build Your Own Omelette.
GO
Search...
SKILLETS PHOTO OF SKILLETS Three flavorful choices to suit your taste. Served with home fries and two slices of toast.
SUPERMELT SANDWICHES PHOTO OF SUPERMELT Its never too early for a SuperMelt. Order the ultimate breakfast sandwich with home fries on the side.
KIDS PHOTO OF KIDS BREAKFAST Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
SENIORS PHOTO OF SENIORS BREAKFAST The usual breakfast accessories plus extras like bagels.
SIDES PHOTO OF SIDES Never let your breakfast get lonely. Add one of these tasty breakfast sides to cozy up with your main dish.
BEVERAGES Wake up with the beverage of your choice. PHOTO OF BEVERAGES
Date Page
8/14/2013 9 OF 45
MENU - L2 COLLAPSED MOBILE
LOGO
MENU | LOCATIONS
MENU > BREAKFAST
HERO PHOTO
PHOTO OF BREAKFAST CLASSICS
BREAKFAST CLASSICS From bacon and fresh-made waffles to pancakes, were making breakfast the way you like it.
PHOTO OF OMELETTES
OMELETTES A filling way to start your day. Choose from 3 Cheese & Bacon, Garden Vegetable, Ham & Cheese, Western, and Build Your Own Omelette.
PHOTO OF SKILLETS
SKILLETS Three flavorful choices to suit your taste. Served with home fries and two slices of toast.
Date Page
8/14/2013 10 OF 45
MENU - L3 EXPANDED
LOGO MENU
MENU > BREAKFAST
HERO PHOTO
BREAKFAST CLASSICS PHOTO OF BREAKFAST CLASSICS From bacon and fresh-made waffles to pancakes, were making breakfast the way you like it.

City, State or Zip
PHOTO OF ITEM PHOTO OF ITEM PHOTO OF ITEM PHOTO OF ITEM
GO
Search...
French Toast F
Lumberjack Breakfast
Chocolate Chip Pancakes
Buttermilk Pancakes
Friendlys Favorite Featured on healthydiningfinder.com
PHOTO OF ITEM
PHOTO PHOTO OF OF ITEM ITEM
Big Two Do F
Belgian Waffle
OMELETTES PHOTO OF OMELETTES A filling way to start your day. Choose from 3 Cheese & Bacon, Garden Vegetable, Ham & Cheese, Western, and Build Your Own Omelette.
SKILLETS PHOTO OF SKILLETS Three flavorful choices to suit your taste. Served with home fries and two slices of toast.
SUPERMELT SANDWICHES PHOTO OF SUPERMELTS Its never too early for a SuperMelt. Order the ultimate breakfast sandwich with home fries on the side.
Date Page
8/14/2013 11 OF 45
MENU - L3 EXPANDED (MOBILE)

LOGO MENU | LOCATIONS
MENU > BREAKFAST
HERO PHOTO
BREAKFAST CLASSICS PHOTO OF BREAKFAST CLASSICS
PHOTO OF ITEM
PHOTO OF ITEM
French Toast
Lumberjack Breakfast
PHOTO OF ITEM
PHOTO OF ITEM
Buttermilk Pancakes
Date Page
8/14/2013 12 OF 45
MENU - L4 ITEM PAGE

LOGO MENU
MENU > BREAKFAST Chocolate Chip Pancakes
HERO PHOTO

City, State or Zip
PHOTO OF PANCAKES
GO
Search...
Coupon/Offer Appears Here if Available Description 3 buttermilk, chocolate chip pancakes served with your choice of bacon or sausage. Nutrition & Allergens
With Bacon Bacon
Total Calories Fat Calories Total Fat (g) Saturated Fat (g) Cholesterol (mg) Sodium (mg)
With Sausage Sausage

840 240 20 8 70 2270 135 0 48 17
Cross-Promotion Menu Item
Total Carbohydrate (g) Dietary Fiber (g) Sugar (g) Protein (g)
Description
Allergens: Milk, Wheat, Soy, Egg
Suggested Phase II Functionality
Date Page
8/14/2013 13 OF 45
MENU - L4 ITEM PAGE MOBILE
LOGO
MENU | LOCATIONS
MENU > BREAKFAST
HERO PHOTO
PHOTO OF CHOCOLATE CHIP PANCAKES
Coupon/Offer Appears Here if Available
Description: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla eu leo vitae eros lacinia facilisis. With Bacon Calories Fat (g) Sodium (mg) Carbohydrates (g) Proteins (g) With Sausage 820 20 2270 135 17
Date Page
8/14/2013 14 OF 45
MENU L2 KID'S COLLAPSED

LOGO MENU
KIDS MENU
HERO PHOTO
BREAKFAST PHOTO OF KIDS BREAKFAST Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.

City, State or Zip
LIL KICKERS PHOTO OF LIL KICKERS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
GO BIG KICKERS PHOTO OF BIG KICKERS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
Search...
Date Page
8/14/2013 15 OF 45
MENU L3 KID'S EXPANDED

LOGO MENU
KIDS MENU
HERO PHOTO
BREAKFAST PHOTO OF BREAKFAST Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.

City, State or Zip
BIG KICKERS PHOTO OF BIG KICKERS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
GO
Search...
AVAILABLE DRINKS
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
16oz Juice
16 oz 1% Milk
Friendlys Shirley Temple
Hot Chocolate
AVAILABLE ENTRES
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Chicken in the Garden Salad
Cheeseburger Sliders*
Dippin Chicken
Mini Mozzarella Sticks
Sides
Broccoli Rice Mixed Vegetables Apple Sauce Mashed Potatoes Mandarin Oranges Corn Apple Slices Fries Waffle Fries Carrot and Celery Sticks
Consuming raw or undercooked meats, poultry, seafood, or eggs may increase your risk of foodborne illness, especially if you have certain medical conditions. *All burgers cooked to 158.
AVAILABLE DESSERTS
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Cone Head
Kids Hot Fudge
Oreo Sundae
Double Shot Cone
Date Page
8/14/2013 16 OF 45
MENU- L2 SENIORS COLLAPSED

LOGO MENU
SENIORS MENU
HERO PHOTO
BREAKFAST PHOTO OF SENIOR BREAKFAST The usual breakfast accessories plus extras like bagels.
ICE CREAM PROMOTIONS ABOUT FRIENDLYS PHOTO OF SENIOR LUNCH & DINNER FIND A FRIENDLYS
City, State or Zip
LUNCH AND DINNER For our guests 60 and over FREE Happy Ending Sundae served with these seniors meals.
GO
Search...
Date Page
8/14/2013 17 OF 45
MENU- L3 SENIORS EXPANDED

LOGO MENU
SENIORS MENU
HERO PHOTO
BREAKFAST PHOTO OF SENIORS BREAKFAST The usual breakfast accessories plus extras like bagels.

City, State or Zip
GO Morning Round-Up Morning Delight F Morning Wake-Up Call Morning Jump Start
Search...
PHOTO OF ITEM
Morning Glory F LUNCH AND DINNER PHOTO OF SENIORS LUNCH AND DINNER For our guests 60 and over FREE Happy Ending Sundae served with these seniors meals.
Date Page
8/14/2013 18 OF 45
MENU - L2 DESSERT COLLAPSED

LOGO MENU
MENU > DESSERT
HERO PHOTO
SUNDAES PHOTO OF SUNDAE CUPS For over 75 years weve been making sure our sundaes are deliciously perfect. In fact, nearly everything that goes into them is made at our own Friendlys Ice Cream Factory in Wilbraham, Massachusetts.

City, State or Zip
BUILD YOUR OWN CREATIONS PHOTO OF BYOCs Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
GO
Search...
BROWINES, CAKES, AND MORE PHOTO OF BROWNIES, CAKES, ETC Whats better than Friendlys ice cream? Ice cream with brownies. And cakes. And more. Just when you thought it couldnt get better, it did.
FRIBBLES AND DRINKS PHOTO OF FRIBBLES Whats the coolest thing at Friendlys? Thats up for debate. But the thickest thing by far is a Fribble milkshake. Hands down.
FRIEND-Z PHOTO OF FRIEND-Zs Creamy homemade ice cream loaded with our famous toppings whipped into a Friend-z.
WAFFLE SUNDAES PHOTO OF WAFFLE SUNDAES Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
Date Page
8/14/2013 19 OF 45
MENU - L3 DESSERT EXPANDED

LOGO MENU
MENU > DESSERT
HERO PHOTO
SUNDAES PHOTO OF SUNDAES For over 75 years weve been making sure our sundaes are deliciously perfect. In fact, nearly everything that goes into them is made at our own Friendlys Ice Cream Factory in Wilbraham, Massachusetts.

City, State or Zip
GO
Search...
Forbidden Fudge Brownie
Jim Dandy F
Royal Banana Split
Reeses Peanut Butter Cup Sundae
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Reeses Pieces Sundae
Mint Cookie Crunch
Strawberry Shortcake
BUILD YOUR OWN CREATIONS PHOTO OF BYOCS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
BROWINES, CAKES, AND MORE PHOTO OF BROWNIES, CAKES, ETC Whats better than Friendlys ice cream? Ice cream with brownies. And cakes. And more. Just when you thought it couldnt get better, it did.
Date Page
8/14/2013 20 OF 45
DESSERT - L3 BYOC EXPANDED (1 OF 3)

LOGO MENU
MENU > DESSERT
HERO PHOTO
SUNDAES PHOTO OF SUNDAES For over 75 years weve been making sure our sundaes are deliciously perfect. In fact, nearly everything that goes into them is made at our own Friendlys Ice Cream Factory in Wilbraham, Massachusetts. BUILD YOUR OWN CREATIONS PHOTO OF BYOCS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.

City, State or Zip
GO
Search...
AVAILABLE SIZES
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Single Scoop
Double Scoop
Happy Ending Sundae
Original Sundae
PHOTO OF ITEM
PHOTO OF ITEM
Super Sundae
Giant Crowd Pleaser
AVAILABLE FLAVORS
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Black Raspberry
Butter Pecan*
Butter Crunch
Chocolate
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Chocolate Almond Chip*
Chocolate Chip Cookie Dough
Coffee
Cookies n Cream
Date Page
8/14/2013 21 OF 45
DESSERT - L3 BYOC EXPANDED (2 OF 3)

LOGO MENU
MENU > DESSERT
HERO PHOTO
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM

City, State or Zip
Hunka Chunka PB Fudge**
Maple Walnut*
Mint Chocolate Chip
No-sugar-added Vanilla (sweetened with Splenda)
GO
Search...
Purely Pistachio* F
Reeses Peanut Butter Cup
Rockin Poppin Cotton Candy
Strawberry
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Vanilla
Vanilla fat-free frozen yogurt
Vienna Mocha Chunk
Sherbet Flavors
PHOTO OF ITEM
PHOTO OF ITEM
Orange Sherbet
*Flavor selections varies by location **Contains or may contain nuts
Watermelon Sherbet
AVAILABLE TOPPINGS
Sweets
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Butterfinger**
Chips Ahoy! Cookie Pieces
Chocolate Chips
Crushed Heath Bar**
Date Page
8/14/2013 22 OF 45
DESSERT- L3 EXPANDED (3 OF 3)
LOGO MENU
MENU > DESSERT
HERO PHOTO
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM

City, State or Zip
Gummy Bears
Kit Kat Bars**
M&Ms**
Oreo Cookie Pieces
GO
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Search...
Reeses Peanut Butter Cup** F

Reeses Pieces Candy**
Swiss Chocolate
Vanilla Pound Cake Cubes
Fruits & Nuts
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Almonds
Pineapple
Strawberry
Walnuts
Sauces
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Caramel
Chocolate Sauce
Hot Fudge
Marshmallow
PHOTO OF ITEM
PHOTO OF ITEM
No-Sugar-Added Fudge
Peanut Butter
*Flavor selections varies by location **Contains or may contain nuts
Date Page
8/14/2013 23 OF 45
ICE CREAM - L1 COLLAPSED

LOGO MENU ICE CREAM
In Store Creations Cartons Regular & Sundae Cups Cakes Novelties Rolls
ICE CREAM
HERO PHOTO
Links to Dessert Menu IN STORE ICE CREAM CREATIONS PHOTO OF IN STORE CREATION For over 75 years weve been making sure our sundaes are deliciously perfect. In fact, nearly everything that goes into them is made at our own Friendlys Ice Cream Factory in Wilbraham, Massachusetts.
PROMOTIONS ABOUT FRIENDLYS FIND A FRIENDLYS

City, State or Zip
REGULAR & SUNDAE CUPS PHOTO OF CUP CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
GO
Search...
ICE CREAM ROLLS PHOTO OF ICE CREAM ROLL CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
ICE CREAM CARTONS PHOTO OF CARTON CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
ICE CREAM CAKES PHOTO OF CAKE CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
NOVELTIES PHOTO OF NOVELTIES CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula.
Date Page
8/14/2013 24 OF 45
ICE CREAM - L2 EXPANDED

LOGO MENU IN STORE CREATIONS ICE CREAM
ICE CREAM
HERO PHOTO
PHOTO OF IN STORE CREATION
For over 75 years weve been making sure our sundaes are deliciously perfect. In fact, nearly everything that goes into them is made at our own Friendlys Ice Cream Factory in Wilbraham, Massachusetts.

City, State or Zip
REGULAR & SUNDAE CUPS PHOTO OF SUNDAE CONTAINER Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
GO
Search...
PHOTO OF ICE CREAM TEXTURE PHOTO OF ICE CREAM TEXTURE PHOTO OF ICE CREAM TEXTURE PHOTO OF ICE CREAM TEXTURE
Ice Cream Cake Sundae Cup
Jim Dandy Sundae Cup F
Chocolate Chip Cookie Dough Sundae Cup
Nutty Caramel Crunch Sundae Cup
PHOTO OF ICE CREAM TEXTURE
Original Fudge Sundae Cup
Reeses PeanutCrunch Butter Nutty Caramel Cup Sundae Sundae Cup
Reeses Pieces Sundae Cup
Black Raspberry Ice Cream Cup
Chocolate Chip Ice Cream Cup
Coffee Ice Cream Cup
Forbidden Chocolate Ice Cream Cup
Mint Chocolate Chip Ice Cream Cup
You can also find our ice cream cartons, ice cream rolls and ice cream cakes at your local: Shaws, Market Basket & Food Lion Inventory may vary by location.
PHOTO OF ICE CREAM ROLL CONTAINER
ICE CREAM ROLLS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
Date Page
8/14/2013 25 OF 45
ICE CREAM - L2 CARTONS

LOGO MENU ICE CREAM ROLLS ICE CREAM
ICE CREAM
HERO PHOTO
PHOTO OF ICE CREAM ROLL CONTAINERS
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.

City, State or Zip
ICE CREAM CARTONS PHOTO OF CARTON CONTAINERS Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus tempor nunc, vitae consectetur orci imperdiet et. Quisque scelerisque enim non dui egestas, eget tempor.
GO
Search...
Rich & Creamy
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Black Raspberry
Butter Crunch
Butter Pecan
Caramel Swirl
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Cherry Vanilla
Chocolate Almond Chip
Chocolate Chip Cookie Dough
Chocolate Chip
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
PHOTO OF ITEM
Chocolate Marshmallow Swirl
Chocolate n Vanilla
Classic Chocolate
Coffee Cookie Crumble Ice Cream
Date Page
8/14/2013 26 OF 45
ICE CREAM- L3 CARTONS

LOGO MENU ICE CREAM
ICE CREAM Chocolate Marshmallow Swirl
HERO PHOTO

City, State or Zip
PHOTO OF CARTON
GO
Search...
Description: Our premium chocolate ice cream with swirls of delicious Marshmallow.
Ingredients:
MILK, CREAM, SKIM MILK, SUGAR, CORN SYRUP, HIGH FRUCTOSE CORN SYRUP, COCOA (PROCESSED WITH ALKALI), WHEY PROTEIN CONCENTRATE, WHEY, BUTTERMILK, CORNSTARCH-MODIFIED, TITANIUM DIOXIDE, XANTHAN GUM, NATURAL FLAVOR, GUAR GUM, MONO AND DIGLYCERIDES, CARRAGEENAN.
Rate This Flavor:
225 people rated this flavor Find This Flavor Near You Enter your zip code and we will show you local supermarkets that carry our ice cream.
Enter Zip Code Results: 1. Crosby's Marketplace 2. Market Basket 3. Price Chopper 4. Roche Bros. 5. Stop & Shop 6. Wegmans GO
Nutrition & Allergens
Date Page
8/14/2013 27 OF 45
PROMOTIONS
City, State or Zip
PROMOTIONS
LIMITED TIME OFFERS
HERO PHOTO
GO
IMAGE OF COUPON
Search...
RUNS THRU: 05/13-08/13
PRINT OFFER
IMAGE OF COUPON
RUNS THRU: 05/13-08/13
PRINT COUPON
EVERYDAY OFFERS
IMAGE OF OFFER
IMAGE OF OFFER
Date Page
8/14/2013 28 OF 45
PROMOTIONS - MOBILE
PROMOTIONS
HERO PHOTO
LIMITED TIME OFFERS
PHOTO OF ITEM
PHOTO OF ITEM
EVERYDAY OFFERS
PHOTO OF ITEM
PHOTO OF ITEM
Date Page
8/14/2013 29 OF 45
ABOUT FRIENDLY'S
LOGO MENU ICE CREAM PROMOTIONS ABOUT FRIENDLYS
About Us Nutrition Contact Us Join BFF Gift Cards
ABOUT FRIENDLYS
ABOUT US
HERO PHOTO
We are a company founded on ice cream but built around families. We opened our first Friendly's Ice Cream Shop in Springfield, Massachusetts in 1935. Friendly's is a place where hungry people can sit together, eat together, joke together and debate about who has the best way to eat an ice cream sundae, where sons can find out why lefty pitchers are harder to hit and where families can meet up to get an extra fifteen minutes of talk time over our famous ice cream. We are committed to quality in everything we do, from our made to order Friendly's Big Beef Burgers to our signature SuperMelt Sandwiches every meal with classic comfort foods and delicious new dishes that you can only find at Friendly's. And we end every meal with unbelievable homemade ice cream in limitless sizes, shapes, and flavors. For over 70 years, we've built a place that brings you a friendly staff, reasonable prices, and a thousand sweet ways to end your day. That's why we truly are the one place Where Ice Cream Makes The Meal.
FIND A FRIENDLYS
City, State or Zip
GO
PRESS ROOM
HISTORY
EASTER SEALS
FUNDRAISING
FRANCHISING
MARKETING POLICY
NUTRITION
FAQ
Date Page
8/14/2013 30 OF 45
ABOUT FRIENDLY'S - MOBILE

LOGO MENU | LOCATIONS LOGO MENU | LOCATIONS
ABOUT FRIENDLYS
HERO PHOTO
ABOUT FRIENDLYS
HERO PHOTO
ABOUT US PRESS ROOM HISTORY EASTER SEALS FUNDRAISING
ABOUT US
We are a company founded on ice cream but built around families. We opened our first Friendly's Ice Cream Shop in Springfield, Massachusetts in 1935. Friendly's is a place where hungry people can sit together, eat together, joke together and debate about who has the best way to eat an ice cream sundae, where sons can find out why lefty pitchers are harder to hit and where families can meet up to get an extra fifteen minutes of talk time over our famous ice cream.
PRESS ROOM HISTORY EASTER SEALS FUNDRAISING
Date Page
8/14/2013 31 OF 45
ABOUT FRIENDLY'S- PRESS RELEASES

ABOUT FRIENDLYS
ABOUT US
HERO PHOTO
PRESS ROOM
2013 2012 07/26/12 Friendlys Dishes Out More Than $460,000 to Easter Seals 07/23/12 Ice Cream Lovers Can Scoop Up a Sweet Treat at a Cool ... 07/10/12 Friendlys Teams Up with the American Red Cross to Replenish the ... 06/21/12 Friendlys a Top Entertainment Pick in Local Newspapers Reader Raves ... 06/21/12 Local Friendly's Employee Honored for Exemplary Guest Service 06/21/12 Friendly's New Providence Restaurant Set to Re-Open on May 9 06/21/12 Local Friendlys Employees Named Winners of the Companys 2012 Scooper ... 05/02/12 Friendlys Ice Cream Names Anthony M. Lavely EVP, Chief Marketing Officer 04/26/12 Friendlys Agawam Restaurant Set to Re-Open on April 26 04/26/12 Friendlys Takes Pizza to a Cool New Place 04/18/12 Maguire Named CEO of Friendlys Ice Cream 04/04/12 A Friendlys Face Returns to Skillman/Montgomery 03/20/12 Friendlys Names Richard Del Valle Vice President of Restaurant Operations Support 01/20/12 Friendlys Offers Free Fribbles to Customers this Saturday This Saturday, January 21, Friendlys Ice Cream, LLC will offer customers free Fribblesits most iconic drink - as a way to say thank you for 76 years of support and loyalty. This, after the company announced its successful emergence from bankruptcy earlier this month. Our customers are priority #1 and we want to continue to demonstrate our appreciation for sticking with us through this process, said Harsha V. Agadi, Chairman and CEO of Friendlys. Friendlys is open for business in 16 states and nearly 400 locations. We are excited for the future we want our customers to be excited too. On January 9th the company completed the sale of its business to Friendlys Ice Cream, LLC and emerged from voluntary Chapter 11 in just 3 months, better positioned for operational effectiveness and future growth. 01/13/12 J&B Restaurant Partners Child Development Center 01/03/12 Friendlys Announces 31st Annual Cones for Kids Campaign for Easter Seals 2011
FIND A FRIENDLYS
City, State or Zip
GO
HISTORY
EASTER SEALS
FUNDRAISING
Date Page
8/14/2013 32 OF 45
ABOUT FRIENDLY'S - HISTORY

ABOUT FRIENDLYS
ABOUT US
HERO PHOTO
PRESS ROOM
HISTORY 1930-1950 1950-1970 1970-1990 1990s 2000s 2010s
FIND A FRIENDLYS
City, State or Zip
GO 1935
In Springfield, MA at the height of the Great Depression, two spunky brothers, 20 year old Prestley and 18 year old Curtis Blake open a modest neighborhood ice cream shoppe with double-dip cones for 5 cents. The young entrepreneurs name the business "Friendly" with the intention of providing warm, caring, neighborly service to all who visit.
IMAGE OF EVENT
EASTER SEALS
FUNDRAISING
FRANCHISING
MARKETING POLICY
NUTRITION
FAQ
Date Page
8/14/2013 33 OF 45
ABOUT FRIENDLY'S - FUNDRAISING

ABOUT FRIENDLYS
ABOUT US
HERO PHOTO
PRESS ROOM
HISTORY
EASTER SEALS GO
FIND A FRIENDLYS
City, State or Zip
FUNDRAISING
It's great tasting fundraising when your non-profit organization holds a Family Fun Night fundraiser at Friendly's! It's a great way to bring the community together in support of your cause to share great food and great times. Fundraisers are generally scheduled Monday, Tuesday or Wednesday from 5-8 p.m. Check with your local restaurant for availability and get a percentage of all dine-in and carry-out total sales earned during your event! Here's How: Contact your Local Friendly's Fill out the reservation/agreement form Put up posters with your organization, date and time Invite Friends and Family Make sure to fill out the W-9 form for your organization Review the Friendly's Checklist It's that simple!
FRANCHISING
MARKETING POLICY
NUTRITION
FAQ
Date Page
8/14/2013 34 OF 45
ABOUT FRIENDLY'S - FRANCHISING

ABOUT FRIENDLYS
ABOUT US
HERO PHOTO
PRESS ROOM
HISTORY
EASTER SEALS GO
FIND A FRIENDLYS
City, State or Zip
FUNDRAISING
FRANCHISING Thank you for visiting Friendly's franchising information page. We are currently in the process of restructuring our franchising program as we complete the repositioning of the Friendlys brand. We expect to unveil our restructured franchising program midyear 2013. For any information please contact Friendly's toll-free at 1-800-576-8088 ext. 4211 or send us an e-mail.
RESTAURANT PHOTO 1
RESTAURANT PHOTO 1
RESTAURANT PHOTO 1
What are the steps to becoming a Friendlys Franchise? Step 1 Complete the Friendlys Request for Consideration Form Step 2 Have a conversation with a Friendlys Prequalification Manager Step 3 Have a conversation with a Friendlys Sales Director Step 4 Receive a Franchise Disclosure Document and Application Step 5 Submit an Application for Approval and Complete Due Diligence Step 6 Sign Agreements and Start Your Franchise! Request our Franchising Kit
MARKETING POLICY
NUTRITION
FAQ
Date Page
8/14/2013 35 OF 45
ABOUT FRIENDLYS - CAREERS

HERO PHOTO
Join Friendlys!
Friendly's Ice Cream offers exciting opportunities that will challenge your abilities, expand your skills and reward your contributions in an atmosphere that encourages both personal and professional growth for all. Additionally, Friendly's Ice Cream offers competitive compensation, excellent benefits, and a positive work environment designed around the philosophy of mutual respect and the challenge of contributing to the continued success of our organization. Friendlys has job opportunities in three categories: RESTAURANT Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed euismod leo libero, vitae accumsan tellus auctor vel. Praesent sollicitudin dictum malesuada. SEARCH JOBS & APPLY HOME OFFICE Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed euismod leo libero, vitae accumsan tellus auctor vel. Praesent sollicitudin dictum malesuada. SEARCH JOBS & APPLY DISTRIBUTION & WAREHOUSE Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed euismod leo libero, vitae accumsan tellus auctor vel. Praesent sollicitudin dictum malesuada. SEARCH JOBS & APPLY
FIND A FRIENDLYS
City, State or Zip
GO
Resumes will be kept on file. Only candidates selected for interviews will be contacted. Friendly's Ice Cream, LLC is an Equal Opportunity employer and is proud to have a drug-free environment. All employment offers are contingent upon applicant successfully completing drug and background screenings.
Date Page
8/14/2013 36 OF 45
JOIN BFF
JOIN BFF
Free 3-Scoop Sundae* just for enrolling Birthday offers for you and your family Information on special events
HERO PHOTO
Become our New Best Friend today and receive:
Announcements of new products and new menu items Newsletters and more!
To become a Best Friend of Friendlys, please provide the following information.

GO Email Address* Confirm Email* First Name* Last Name* Birthday (mm/dd/yyyy)* Street Address* Address #2 City* State* Phone Cell Phone When do you come to Friendly's? (Please check all that apply): Breakfast Lunch Dinner Ice Cream Snack Zip* Type Gender
FIND A FRIENDLYS
City, State or Zip
How often do you visit Friendly's?
Where is your favorite Friendly's restaurant? State Street Address What is your favorite Friendly's Flavor? City
Do you buy Friendly's ice cream at retail? Yes No I would like to participate in surveys: Yes I would like to receive special offers and news via: Text Messages(Enter cell phone #Above)
I understand that I am signing up to receive Friendlys text message alerts, offers, news and more. Message and data rates may apply per your carrier rate plan. Your contact information will not be sold or used for any other purpose.
Phone Messages(Enter phone #Above) Email Direct Mail Submit

Date Page
8/14/2013 37 OF 45
JOIN BFF - MOBILE

JOIN BFF
HERO PHOTO
Become our New Best Friend today and receive:

Free 3-Scoop Sundae just for enrolling Birthday offers for you and your family Information on special events Announcements of new products and new menu items Newsletters and more!
To become a Best Friend of Friendlys, please provide the following information. Email Address* Confirm Email* First Name* Last Name* Birthday (mm/dd/yyyy)* Street Address* Address #2 City* State* Zip* Gender
-- FORM CONTINUES --
Date Page
8/14/2013 38 OF 45
FIND A FRIENDLY'S
City, State or Zip
FIND A FRIENDLYS
BY LOCATION:
- select state - select city -
PHOTO
Or Enter zip code
Locations within 10 miles
Find Locations
Your Closest Friendlys

1 Friendlys Restaurant Watertown 1
7.1 miles away from Boston, MA Get Directions 560 Arsenal Street Watertown, MA 02472 617-924-3068 Hours of Operation:
GO
Search...
3 4 5
Breakfast Everyday: 7 AM- 11 AM Lunch & Dinner Sun-Thurs: 7 AM-10 PM Fri & Sat: 7 AM-11 PM Order Cake Online Order Food Online
Additional Locations
2 Friendlys Restaurant Wollaston
7.6 miles away from Boston, MA Get Directions 699 Hancock Street | Wollaston, MA 02170 | 617-773-9550 Hours of Operation: Breakfast Everyday: 7 AM- 11 AM Lunch & Dinner Sun-Thurs: 7 AM-10 PM Fri & Sat: 7 AM-11 PM Hours of Operation: Breakfast Everyday: 7 AM- 11 AM Lunch & Dinner Sun-Thurs: 7 AM-10 PM Fri & Sat: 7 AM-11 PM Hours of Operation: Breakfast Everyday: 7 AM- 11 AM Lunch & Dinner Sun-Thurs: 7 AM-10 PM Fri & Sat: 7 AM-11 PM Hours of Operation: Breakfast Everyday: 7 AM- 11 AM Order Cake Online Order Food Online Order Cake Online Order Food Online Order Cake Online Order Food Online
Friendlys Restaurant Stoneham

9.4 miles away from Boston, MA Get Directions 611 Main Street | Stoneham, MA 02180 781-438-5444
Friendlys Restaurant Saugus

11.7 miles away from Boston, MA Get Directions 777 Broadway | Saugus, MA 01906 781-231-2738
Friendlys Scoop Shop Waltham

14.6 miles away from Boston, MA Get Directions
1111 Lexington Street | Waltham, MA 02452 Lunch & Dinner Sun-Thurs: 7 AM-10 PM 781-899-5887 Fri & Sat: 7 AM-11 PM
Date Page
8/14/2013 39 OF 45
FIND A FRIENDLY'S - MOBILE

LOGO MENU | LOCATIONS LOGO MENU LOCATIONS MENU || LOCATIONS
city/st or zip
FIND
Your Closest Friendlys Filter >

city/st or zip FIND
MARQUEE AREA
Friendlys Restaurant Wollaston

699 Hancock Street Wollaston, MA 02170
617-773-9550 Get Directions Hours of Operation: SUN-THURS: 7:00 AM-10:00 PM FRI & SAT 7:00 AM-11:00 PM ORDER CAKE ONLINE ORDER FOOD ONLINE
PROMOTIONS
BE OUR BFF

617-773-9550 Get Directions Hours of Operation: SUN-THURS: 7:00 AM-10:00 PM FRI & SAT 7:00 AM-11:00 PM ORDER CAKE ONLINE ORDER FOOD ONLINE
WHATS NEW
CAREERS
Date Page
8/14/2013 40 OF 45
REMODELED LOCATIONS
City, State or Zip
REMODELED LOCATIONS
PHOTO
HERO IMAGE
(Recommend shots of new interior, menu items, scoopologists, etc. 4-5 photos rotating in at 5 second intervals with supporting copy points)
GO The ice cream shop where families have always gathered to create memories is now brighter, more cheerful and an even friendlier place to enjoy our wonderfully creamy, homemade ice cream. Plus, everyones favorite classics like our famous Supermelt Sandwiches and Fribble Milkshakes, and delicious new items like our one-of-a-kind Slinky Dog! So come on in and rediscover that the Friendlys you love is now a Friendlys youll love even more.
Search...
Image of Menu
Select your state to see all refreshed Friendlys locations
-select state-
Friendlys Restaurant - Wollaston

699 Hancock Street | Wollaston, MA 02170 | 617-773-9550 7.6 miles away Get Directions Hours of Operation: SUN-THURS: 7:00AM-10:00PM | FRI & SAT 7:00AM-11:00PM Order Cake Online Order Food Online
Friendlys Restaurant - Stoneham

611 Main Street | Stoneham, MA 02180 | 781-438-5444 9.4 miles away Get Directions Hours of Operation: SUN-THURS: 7:00AM-10:00PM | FRI & SAT 7:00AM-11:00PM Order Cake Online Order Food Online
MORE NEWLY REFRESHED LOCATIONS ARE COMING SOON

Sign up for our Best Friend of Friendlys (BFF) Program to get updates on refreshed locations near you as well as special offers.
Date Page
8/14/2013 41 OF 45
REMODELED LOCATIONS - MOBILE

LOGO REFRESHED LOCATIONS MENU | LOCATIONS MENU | LOCATIONS
HERO PHOTO
The ice cream shop where families have always gathered to create memories is now brighter, more cheerful and an even friendlier place to enjoy our wonderfully creamy, homemade ice cream. Plus, everyones favorite classics like our famous Supermelt Sandwiches and Fribble Milkshakes, and delicious new items like our one-of-a-kind Slinky Dog! So come on in and rediscover that the Friendlys you love is now a Friendlys youll love even more.
Filter >
city/st or zip
FIND

617-773-9550 Get Directions Hours of Operation: SUN-THURS: 7:00 AM-10:00 PM FRI & SAT 7:00 AM-11:00 PM

617-773-9550 Get Directions Hours of Operation: SUN-THURS: 7:00 AM-10:00 PM FRI & SAT 7:00 AM-11:00 PM
Date Page
8/14/2013 42 OF 45
LANDING PAGE OPTION 1

City, State or Zip
LANDING PAGE TITLE
HERO PHOTO
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed egestas libero. Vivamus ultrices vitae justo at vehicula. PROMOTIONAL IMAGE
GO
Search...
Date Page
8/14/2013 43 OF 45

City, State or Zip
LANDING PAGE TITLE
HERO PHOTO
GO
Search...
Date Page
8/14/2013 44 OF 45

City, State or Zip
LANDING PAGE TITLE
HERO PHOTO
PROMOTIONAL IMAGE
GO
Search...
COPY
Date Page
8/14/2013 45 OF 45

Friendly&#39;s Wireframes

Uploaded by

Document Information

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Friendly&#39;s Wireframes

Uploaded by

Copyright:

Available Formats

SITEMAP

Terms & Conditions | Privacy Policy

In Store Ice Cream Creations (links back to MENU under Dessert)

Gift Cards Careers (with links to career vendor website)

Under 565 Calories

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

T2- Items Collapsed View

T4- Items Expanded View

T4- Single Item View

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

T5- Three Step Expanded

T8- Join BFF Form

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

T9- Locator Search Results Page

T10-Refreshed Locations Page

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

HOMEPAGE - DESKTOP & TABLET

ROTATING MARQUEE AREA

About Us Nutrition Contact Us BFF Join BFF Gift Cards Careers

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

PROMOTIONS GIFT CARDS CAREERS

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

MENU - L1 (MAIN MENU)

ICE CREAM PROMOTIONS ABOUT FRIENDLYS FIND A FRIENDLYS

PHOTO OF LUNCH & DINNER

PHOTO OF UNDER 565 CALORIES

PHOTO OF KIDS MENU ITEMS

PHOTO OF SENIORS MENU ITEMS

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

MENU - L1 (MAIN MENU) MOBILE

MENU > BREAKFAST

PHOTO OF LUNCH & DINNER

PHOTO OF UNDER 565 CALORIES

PHOTO OF KIDS MENU ITEMS

Client Project Job #

Friendlys Websiter Redesign FRND15861

Deliverable Author File Name

Information Architecture A. DAmico FRND15861-IA-081313.vsd

MENU - L2 COLLAPSED (CATEGORY PAGE)

MENU > BREAKFAST

ICE CREAM PROMOTIONS ABOUT FRIENDLYS FIND A FRIENDLYS

BEVERAGES Wake up with the beverage of your choice. PHOTO OF BEVERAGES

Client Project Job #

Friendly's Wireframes

Friendly's Wireframes