Key Strategic Areas Networking and Data Centre Key Technical Areas Data Analytics Methods & Programming

Decision Support System (DSS)

Literature: The growth of very huge voluminous data in real world is posing challenges to the research and business community for effective analyses and predictions. Business Intelligence (BI) is the use of an organizations disparate data to provide meaningful information and analysis to employees, customers, suppliers and partners for more effective decision making. BI provides decision makers with highly potential and useful information for effective decision making in order to enhance their business. It provides an effective planning and highly useful reports to enhance productivity, quality of service, and market sales to achieve profitability for their organization. The BI tools are viewed as technology that makes the business operations more effective by using existing data mining techniques like Association, Classification and Clustering. It has lot of application importance in terms of usage to the industries like retail, banking and grocery. The BI technology is categorized based on the method of information delivery; reporting, statistical analysis, ad-hoc analysis and predicative analyses. The thesis majorly focuses on identifying and addressing key business issues by performing in-depth analysis of detailed business data, including database and application technologies to achieve realistic business impact. It integrates various technologies like ETL, OLAP, Data marts, and tools like reporting, visualization etc. Suitable data modeling has to be done in the BI tools. Apart from that, we try to address the time critical operational processes for tactical and strategically feasible solutions for the business enhancement. It also aims at exploration of various advanced statistical techniques, apart from

the enhancement of existing data mining techniques or modeling a new hybrid DM technique for the effective analyses of large data sets. Comparative study will be made between the existing tools (like Microsoft share point etc) / techniques and the proposed hybrid technique. Development of Dashboards required across the business including customer service, sales, manufacturing, warehouse. Research problem also aim at generation of secure and scalable crystal reports. Key words: Business Intelligence, data cubes, data marts, data mining, hybrid technique, dashboards, and crystal repots.