Professional Documents
Culture Documents
By IXL Center
November 14, 2013
Locations: BOLZANO SAN FRANCISCO BOSTON CAIRO DUBAI LONDON SO PAULO SEOUL SHANGHAI TORONTO
ISTANBUL SINGAPORE
Medellin Innovation Summit V1.0 11/14/2013 2013 IXL Center Inc. All Rights Reserved
Objectives
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Agenda
12:40
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Management Consulting
Management Education
Innovation Department Heads of Graduate Business Schools
1985
1964
2002
2009
2004
2007
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Our programs help organizations get started, deliver breakthrough results while building innovation capabilities
Develop strong organizational and performance capabilities around Innovation Strategy, Capacity and Discipline
IXL builds thought leadership through books and codification of innovation management methods and tools
Books on Leading Trends
How To Manuals
Making it Real
Audit Tool
Eureka Online
Online Tools
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University Partnerships
Strategic Partnerships
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IXL is a global firm with offices and teams in locations around the world
Boston Bolzano Dubai Cairo London
Istanbul
Istanbul
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1. 2. 3. 4. 5. 6. 7. 8. 9. 10.
Medellin Innovation Summit V1.0 11/14/2013 2013 IXL Center Inc. All Rights Reserved
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Agenda
12:40
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During yesterdays presentation we defined key innovation and business development competencies: Strategy, Capacity and Discipline How to Innovate?
Where to Innovate?
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This presentation focuses on building an effective business innovation strategy that addresses the key questions of What? Why? Where? And When?
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This presentation focuses on building an effective business innovation strategy that addresses the key questions of What? Why? Where? And When?
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Business innovation is the creation AND capture of new value in new ways
New Networks and Partners New Pricing Strategies
PRICING MODEL PRODUCTION
Technologies Processes Assets
OFFERING
Products Services Systems Brand
DELIVERY
Occasions Locations Channels
MARKETS
Customers Needs Experiences
New Offerings
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Industry Definition
Source: Jonash, Ronald and Patel, Hitendra. Thinking and Acting Differently to Make Innovation Real.
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Batteries
Charging Technology
Source: Jonash, Ronald and Patel, Hitendra. Thinking and Acting Differently to Make Innovation Real. Medellin Innovation Summit V1.0
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A Case for Change helps define the Growth Gap and the Investment Profile defines acceptable types of projects to close the Growth Gap
How much?
When?
Stretch Targets
Metrics
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Strategy Summary
Our company needs innovation to close an emerging growth gap and has made commitments to invest in specific types of projects
FIELDS OF PLAY
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Strategy Recommendations
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Agree on a definition of innovation
Create a compelling case for change that gives Innovation a purpose (reason)
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Agenda
12:40
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INNOVATION STRATEGY
WHERE
INNOVATION DISCIPLINE
LEADERSHIP
INNOVATION STRATEGY
WHY
INNOVATION CAPACITY
RESOURCES PEOPLE PROCESSES HOW MUCH
WHEN
WHAT INVESTMENTS
INNOVATION DISCIPLINE
METRICS BEHAVIORS
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Recall that our structured approach to innovation covers five critical steps to generate new ideas and develop them into powerful, actionable concepts
PROCESS
Innovation Intent
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We must be aware of which step we are in and use the appropriate working hat
Organized, Organized, Controlled Controlled Creative, New Thinking Optimistic, Positive Cautious, Critical
Analytical
Analytical
Analytical
Analytical
Analytical
Emotional, Intuitive
Emotional, Intuitive
Emotional, Intuitive
Medellin Innovation Summit V1.0 11/14/2013
Emotional, Intuitive
2013 IXL Center Inc. All Rights Reserved
Emotional, Intuitive 24
Each of the exercises we will go through today will have individual, pair and group elements
Idea Fragment Concept Development Robust Concept
Individual
Project Team
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Real or not?
Action!
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$$
Eureka!
Pursuit
Realization
$$$ $$
Multi-Channel Execution
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STRATEGY
FINANCE
STRATEGY
Trained to make decisions based on hard facts and numbers, pursuing only proven opportunities Targets set based on budget and not stretch
FINANCE
Plays a role of innovation gatekeeper by screening ideas using financial index such as ROI and payback period Ideation scope is constrained by budget
MARKETING
Tends to stick to incremental changes due to focus on short-term visible results and existing customers needs Not good at identifying unmet customer needs or generate breakthrough ideas Pursues endless technological excellence, ignoring marketability in many cases May end up with over-engineered products disconnected to customers, and lose best commercialization timing
2013 IXL Center Inc. All Rights Reserved
R&D
R&D
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Making Innovation Real External Partnering Looking across the Value Chain - Examples
Teaming outside of your organization and learning to play with others Examples from the Koreans
Partnerships and alliances are key to our success
We believe that in markets driven by common standards, alliances are an important way to spur consumer acceptance and overall success
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Capacity Summary
Our company needs innovation to close an emerging growth gap and has made commitments to invest in specific types of projects
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Capacity Recommendations
Design a flexible and disciplined concept to commercialization process (not stage-gate) Collaborate across the value chain to go fast
Make Collaborate Buy
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Agenda
12:40
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INNOVATION STRATEGY
WHERE
INNOVATION DISCIPLINE
LEADERSHIP
INNOVATION STRATEGY
WHY
INNOVATION CAPACITY
RESOURCES PEOPLE PROCESSES HOW MUCH
WHEN
WHAT INVESTMENTS
INNOVATION DISCIPLINE
METRICS BEHAVIORS
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Use metrics to measure innovation and recognize your innovators Intel turns USB man into rock star
http://www.youtube.com/watch?v=tzsa4Byrso0
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Discipline Summary
Our company needs innovation to close an emerging growth gap and has made commitments to invest in specific types of projects
METRICS
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Discipline Recommendations 8
Look around for what-if and whats-next while delivering on the near term
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Use system-wide Innovation metrics to drive the right behaviors and innovation results
Medellin Innovation Summit V1.0 11/14/2013 2013 IXL Center Inc. All Rights Reserved
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Agenda
12:40
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With the ideas generated, think of actions you can do Monday morning to start acting and thinking differently
Things I can do Monday morning Things that needs my boss help Things I need help from the outside
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We have an innovation Audit tool that you can take as an individual or as a company. If IXL is happy to review your Audit results
What you need to do What we would do
http://innovation-online.net/audit/display_results.php 39
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Thank you
Hitendra Patel Managing Director +1-617-259-8417 Hitendra.Patel@ixl-center.com www.ixl-center.com
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@IXL_Center
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