Howard Lippin

Danbury, CT 06810 (203) 942-2089 howard.lippin@gmail.com Experienced Marketing Communications professional with an outstanding record of achievement serving with multi-national, multi-billion dollar industry leading corporations. Excellent written and verbal skills, highly creative, flexible, and adaptable in a fast-paced, ever-changing, results-driven environment. Motivated, professional, hardworking, and enthusiastic. STRENGTHS AND SKILLS INCLUDE: Advertising and Design Brand Identity / Corp ID Copy Writing / Editing Corporate Communications Direct Mail / Lead Generation Internet Marketing Media Relations Meeting Planning / Negotiations Photography / Print Production Press Releases Project Management Public Relations Strategic Planning / Budgets Trade Shows / Special Events Video Production

PROFESSIONAL EXPERIENCE
Copysworth Danbury, CT Currently Marketing Consultant Creating and developing marketing projects and programs for a wide range of diverse clients, including non profit, manufacturing, medical, telecommunications, and retail. FUJIFILM North America Valhalla, NY 4/11 1/13 Leading global supplier to myriad industries including graphic arts, enterprise storage, and photography. Manager, Corporate Communications Extensive press release writing and Media outreach, responsible for reporting new product introductions and innovations, customer case histories and installations; Media events including press conferences and trade show briefings. Idea Man Danbury, CT 7/03 4/11 Marketing Consultant Created marketing and public relations programs for clients in diverse industries, projects included copy writing, collateral design and print production, photography, web site design, Internet marketing, public relations, trade shows and meeting planning. Kodak Polychrome Graphics Norwalk, CT 4/98 5/03 Leading supplier of pre-press consumables to the graphic arts industry. Marketing Communications Manager Directed the creation and production of sales literature, direct mail campaigns, website development, new product launches, presentations, sales support, print advertising, public relations, media relations, trade shows, meeting planning, and special events. Managed budgets, a wide range of vendors and suppliers, and supervised staff of two marketing professionals. Successfully established marketing program and brand identity for start-up venture. Introduced a new market leader in an already established marketplace. Responsible for brand integrity and compliance internally and externally. Planned and produced sales meetings for 300; successfully unified new sales team. Created integrated and comprehensive internal communications network.

Page one of two

Howard Lippin
Danbury, CT 06810 (203) 942-2089 howard.lippin@gmail.com

New Hermes Norwalk, CT 4/90 4/98 Leading global manufacturer of engraving equipment. Director of Advertising and Public Relations, 5/96 4/98; Advertising and Public Relations Manager, 6/92 5/96; Advertising Manager, 4/90 6/92 Launched in-house advertising department; resulting in 15% savings on media placements. Developed public relations program resulting in increased Media attention and market awareness. Established internet presence by developing company website and lead capture program. Created and implemented successful direct mail campaigns resulting in increased sales leads. Pitney Bowes Facsimile Systems Stamford, CT 3/86 4/90 Division of worlds largest supplier of postage meters. Marketing and Sales Support Manager, 3/89 4/90; Manager, Marketing Communications, 1/87 3/89; Marketing Consultant, 3/86 1/87 Cut newsletter production time and cost in half by converting from analog to electronic publishing; newsletter recognized by corporate communications as Best in Class. Planned and managed sales incentive contests to luxury destinations such as Bermuda, Vail, Palm Springs, and Hawaii; kept sales force informed and motivated through lively weekly updates. Developed sales applications program to convert local selling success to national success, resulting in increased sales in all territories. Created, scripted, and produced Video Sales Meetings for field distribution, facilitating meeting attendance, reducing travel expenses, and maximizing senior executive time.

Additional Relevant Experience

TaxiLite, safety equipment, Manager, Sales and Marketing HONOR 911, fund raising organization, promotional products, Manager, Sales and Marketing Circle of Love South Florida, not-for-profit childrens charity, Director Predator Marine Systems, marine environmental clean-up, Director PR and Marketing Harcourt, Brace, Jovanovich, schoolbook publishers, Promotions Editor Pollard Enterprises, public relations agency, Senior Account Executive

EDUCATION
Bachelor of Science in Journalism, University of Maryland, College of Journalism, College Park, MD.

COMMUNITY INVOLVEMENT
United Way Campaign, Co-chair Norwalk Mentor Program March of Dimes WalkAmerica, Co-chair Volunteer Coach, Youth Hockey

Page two of two