Epicure Digital Introduces New MyPlate Dry Erase Menu Boards to Help the Marketing of

School Breakfast and School Lunch

MyPlate Dry Erase Boards help marketing of the School Breakfast and the School Lunch programs,
to increase participation, increase attendance and scores and provide superior nutritional intakes
to students compare to those who bring lunch from home or otherwise
Beverly Hills !" #S" "ugust $% &'$( )) Epicure Digital, a leader in MyPlate signage solutions
for K12 school food services Introduces new MyPlate Dry Erase Menu Boards to Help the
Mareting of !chool Breafast and !chool "unch in K12 schools#
Increasing !chool "unch and !chool Breafast participation has $eco%e a %a&or target for school
'ood !ervices with the introduction of the new healthier !chool Menu#
(he decline in !chool "unch participation since the inception of the new and healthier %eal
progra%, has $eco%e a %a&or concern for schools, and %any schools started spending %ore and
%ore %areting dollars to %aret the new healthier %eal progra% to stop this decline in
participation#
)!D* research indicates that children who participate in the +ational !chool "unch Progra% have
superior nutritional intaes co%pared to those who $ring lunch fro% ho%e or otherwise do not
participate#
,o%pared with those who ate $reafast, students who sipped the %orning %eal had -. slower
power of attention, a %easure of their a$ility to focus and avoid distraction# (hey also detected -.
fewer targets on target/detection tass and correctly identified 0. fewer pictures on a picture/
recognition test at a 0. slower speed than students who ate $reafast# 1aria$ility in response ti%e,
an indication of focusing consistency, was 12. %ore erratic in those who %issed $reafast# 3irls
without $reafast were significantly %ore disrupted in their a$ility to focus than $oys who didn4t
have#
5ut of over 66 %illion K12 students in the )!, the average daily school lunch participation is a$out
72 %illion and the daily school $reafast participation is a$out 17 %illion8 the potential for school
food service9s %areting effort to increase participation is huge#
5nly a$out a third of !chool "unch participants, participate in the !chool Breafast progra%#
!chool "unch participants that are not participating in the !chool Breafast progra% are a captive
audience for %areting efforts to increase !chool Breafast participation#
Epicure Digital :MyPlate on ;heels: Dry Erase Boards and Epicure Digital <MyPlate */'ra%e on
;heels http=>>www#%yplate%enu$oards#co%>%yplate/on/wheels#ht%l, are afforda$le, si%ple to
i%ple%ent way of fulfilling )!D*9s signage regulation for indoor and outdoor use# !chool can
%ount a lunch and $reafast %enu $oard $ac/to/$ac for use at $oth %eals# (his way student see
$oth the Breafast and "unch %enu when in the cafeteria, and %ae these ideal for pro%oting
$reafast while co%ing to eat lunch#
(he novelty of the new Epicure Menu Board !ignage solution are creative and effective nutritional
la$eling signage options to update daily changes on %enu $oards in school cafeterias %o%entarily ?
in less than one %inute ? %aing sure the school nutrition services will $e provided with options to
eep up updating their %enus daily, taing in consideration their li%ited resources to spend ti%e on
updating their %enus daily#
"*out Epicure Digital+s ,enu *oard product line-
(he Epicure Menu Board product line includes (he Epicure Menu Board product line includes the
newly introduced 4MyPlate (oday4 Dry Erase Menu Boards, MyPlate Dry Erase Menu Board, using
transparent reusa$le la$els, MyPlate Dry Erase Boards with Magnetic !trips and Magnet Blocs,
MyPlate Dry Erase Boards with ,olored 'ra%es, MyPlate Dry Erase Boards on ;heels, MyPlate
'ront of "ine Dry Erase Boards with suction cups and free/standing %odels, !%art !nacs */"a/
,arte Dry Erase Boards and digital %enu $oards#
* copy of Epicure Digital4s product and price sheet as well as an order for% can $e found at=
http=>>www#%yplate%enu$oards#co%>%yplate/dry/erase/$oards#ht%l
*ny Epicure dry erase %enu $oard can use any of Epicure dray erase syste%s, such as= 4My Plate
(oday4, Magnetic !trips, Magnetic Blocs, (ransparent reusa$le clings, ,olored 'ra%es, 5n
;heels, 'ront of the "ine and digital %enu $oards#
Epicure Digital clients include K/12 schools, colleges and universities, hospitals, independent and
chain restaurants, contract food service co%panies, $usiness @ industry, and cine%as and casinos
a%ong others#
!ontact-
(o%%y 5rpaA
Epicure Digital
BCC6 ;ilshire Blvd
Beverly Hills, ,* 02211
712/C62/B2DC
torpaAEepicuredigital#co%
http=>>www#epicuredigital#co%