Professional Documents
Culture Documents
Roll No: 32
PGDM Finance
Merck & Co., Inc. was in 1978, one of the largest producers of prescription drugs in the
world. Headquartered in Rahway, New Jersey, Merck traced it origins to Germany in 1668.
Over three hundred years later, Merck having become an American firm, employed over
28000 people and had operations all over the world. River blindness was a problem afflicting
85 million people in 35 Third World Developing Countries of Africa, Middle East and Latin
America. Merck scientists had developed Ivermectin for treating Animal related parasitic
diseases but found them to be effective against microfilaria having characteristics similar to
the human virus causing River blindness. There were a lot of problems in going ahead
including financial and resource constraints, lack of infrastructure, support from government
etc.
As the question stands in front of Dr. Vagelos whether Mectizan should be developed or not,
the best solution for him would be to develop it.
One of the main reasons for this is that George W. Merck, son of the companys
founder made an unbusinesslike statement, we never try to forget that medicine is for
the people. It is not for profits. The profits follow, if we have remembered that, they
never failed to appear. The better we remember it, the larger they have been. These
form their Corporate Philosophy. With such philosophy the company should not be
concerned about the profits they would receive or would they even be able to get their
investment back. The main idea behind to develop this medicine should be to help
poor people and contribute in eradication of this dreadful disease.
The company has a chance to improve its image and its brand in the Third World
countries where river blindness has affected millions of people.
The company will improve its relationships with local governments and international
aid organizations which will help in getting support and finance. This will even be
good for the sale of Mercks other drugs too as a result of improved image. It would
create new revenue channels for Merck for other affordable drugs which might not
have been the case previously. These alliances will also reduce the risk of faulty
distribution and also some of the financial risk would be shared.