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Red Rubber Ball
Poster
 ROU TINE
RULE#4:
RULE#4: Flex
Flex Your
Your Creative
Creative Muscle
Muscle

Rules
of
the

by Kevin Carroll

Red Rubber Ball Poster

11x17 inch
A poster encouraging people to break out of their routine and be
more creative. Based on the book by Kevin Carroll.
Million Trees NYC
Identity Package, Merchandise, Stunt, Video
 color palette

million trees
NYC

Million Trees NYC Logo

Redesign combining NYC cityscape and
sustainability elements of planting trees. million trees
NYC
 Melissa Dohmen
Associate Director
New York, NY 10018

million trees
NYC

Plant a Tree,
Grow a City.
NYC

million trees Plant a Tree, Grow a City.

NYC
Million Trees NYC Identity Package
Folder, 9x12 inch
Business Card, 2x3.5 inch
 Plant a Tree, Grow a City. Million Trees NYC Identity Package
Stationery, 8.5x11 inch
Business Envelope
million trees 472.308.9912 | New York, NY 10018 | milliontrees.org
NYC

million trees
1001 Broadway NYC
Suite #603
New York, NY 10018

Carson Vaughan
1223 N 3rd, Apt. #3
New York, NY 10023

million trees
NYC
Million Trees NYC Merchandise
Burlap Baseball Hat
White Canvas Bag
Burlap Laptop Sleeve

rees
million t

NYC
MILLION
TREES
mi
llio
plant a tree nt
re
grow a city es
N
YC

million trees
 plant a tree,
grow a city.

million trees
NYC

Million Trees NYC T-Shirt

Grey, lightweight short sleeve t-shirt.
Million Trees NYC Stunt Mock
Million Trees “Seed”
Leisure areas around the city with burlap seed panels, architectural
tree structures, TVs, laptops and tree elements including tables and
stools. Additional features not pictured: Organic food, beverages.
Million Trees NYC Stunt Mock #2
Million Trees “Seed”
Leisure areas around the city with burlap seed panels, architectural
tree structures, TVs, laptops and tree elements including tables and
stools. Additional features not pictured: Brain food, beverages.
Million Trees NYC Stunt Video
Million Trees “Seed”
Video depicting the interactivity inside the Million Trees seeds.
Narration explains the purpose and mission of Million Trees. Shot at
SXSW in Austin, TX at a leisure area.
Nooka
Ambient, Non-Traditional, Mobile, Catalog
Nooka Ambient
Elevator Wrap
Wraps display Nooka designs and watch faces. Allows users to feel
the “weight” of the Nooka time experience.
Nooka Ambient #2
Elevator Wrap
Wraps display Nooka designs and Toys. Allows users to experience
the futuristic and artistic nature of Nooka products.
Nooka Ambient
Art Panels
Art panels placed in downtown areas connecting the concept that Nooka watches are
more than time pieces, but art. Features designs and wraps linking the “art work” together.
Nooka Ambient
Crosswalk Art Designs
Crosswalks painted to look 3D. Walkers
feel as though they are entering the
4th dimension.
Nooka Non-Traditional
Nooka Food Carts
Food carts around the city are wrapped in Nooka
designs and time pieces. Half “Nooka” bagels are
sold in the shape of the Nooka toys.
Nooka Non-Traditional
Nooka Food Carts
Food carts around the city are wrapped in Nooka designs and time
pieces. Half “Nooka” bagels are sold in the shape of the Nooka toys.
Nooka Mobile
The End of Time
Similar to the TV show 24, users must pass a series of video puzzle games and questions to complete
one day in time. Users can ask questions on the chat function, get clues and unlock special levels and
codes. Complete the game and get access to special offers and an online showcase featuring new
products, art, music and great online deals.
Nooka Mobile
iPhone Screenshots
Shots of the mobile application on the
iPhone. Displays the text feature that
reminds you to play, the video puzzles,
and timeline navigation.
 The End of Time as You Know it.

Nooka Product Catalog

6x10 inch
 Zem zoo nt | The next generation of the V-series
line: the ZEM. Each of the faces comes in both night
and silver, and features a weighted case-back. The
bands come in black leather, and black or silver
high-gauge stainless steel bracelet.
$375. |||
Wrist Art
Zaz mr m | The newest addition to our luxury line
of timepieces: the Nooka Zaz. The Zaz has a Formerly
transparent face so the wearer's skin is fully visible
beneath the four vertical bars, giving the illusion that
time is being displayed directly onto the individual's
Known as
wrist.
$395. ||| Time.

ZENH ZOO
2
Nooka Product Catalog
6x10 inch
 1. Undrcrwn | A fun and colorful 2. 3.
collaboration. The watch features a striped
polyurethane band with a black ZenV
display. Only 200 watches available.
$250. |||

2. Zub Zirc Neon Blue 20 |

Available in four neon styles, the watches
will add tasty and bright colors to your
spring and summer wardrobes.
$130. |||
1.

ZENV ZOT
3
Nooka Product Catalog
6x10 inch
 4. 3. Zem zenv mirror | The Nooka zem brings
a new shape and aesthetic with a gem-cut case and
lens. Each of the faces comes in both night and silver,
and features a weighted case-back. The bands come
in black leather, and black or silver high-gauge
stainless steel bracelet.
$375. |||

4. Zenv al mg | A different twist on an

Aluminum series! Two new brilliant colors printed
with a three-dimensional graphic design.
Constructed of aluminum and feature a polyurethane
band in both bright colors. Available in Cyan and
Magenta. Features chronograph and alarm.
$195. |||

Art Imitating Time Imitating Art.

Imitating Time.

Nooka: a concept, a method, a mindstyle.

Nooka timepieces are a more intuitive way to view time. The brainchild of designer Mathew Waldman, Nooka designs
give visual mass to time as it passes, creating a universal visual language through the linear, graphic and abstract
concept of time. Nooka’s reconceptualizations incorporate trends in fashion and science. The line consists of Nooka's
four most popular faces: Zot, ZenV, ZenH, and Zoo, and collaborations with partners such as MTV, DDC Lab and Kidrobot.

4
Nooka Product Catalog
6x10 inch