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30 Kenmare St reet, NE W YORk , NY 10012


telephone 1 877 NOLITAN / +1 212 925 2555 facsimile +1 212 925 2556
nolitanhotel.com
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welcome

Welcome to Nolita.

When we open our doors in early 2010, you will experience one
of New York’s most authentic and endearing neighborhoods in an
entirely new way. Our 55-room luxury hotel will provide the perfect
home in Nolita – impeccable, attentive, stylish and all about you.
We’ll be your entrée into a real New York neighborhood that is
creative, cool, international and historic.

Linger. Enjoy. Imagine. Make friends.

Experience life like a Nolitan.


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THE NOLITAN FACTS

opening room amenities


Early 2010 Custom Bath and Body Products by Red Flower, 37" HD Flat Screen
Television by LG with Premium Entertainment and Gaming Systems,
location Complimentary WiFi Internet Access, Complimentary Local and
30 Kenmare Street, New York, NY 10012 Toll-Free Phone, Surcharge Free Long Distance, Daily Newspaper,
(corner of Kenmare and Elizabeth Streets) Evening Turndown Service, Private Terrace, Luxury Robes, iPod
Stereo Systems by Vers.
Telephone: +1 212 925 2555
Website: www.nolitanhotel.com
food and bever age
Renowned restaurateur and chef Jimmy Bradley, who brought
HOTEl DESIGN The Red Cat and The Harrison to New York, will create a unique
Grzywinski+Pons (Design Architects) dining experience at The Nolitan. The restaurant will serve
Meyer Davis (Interior Design) breakfast, lunch and dinner and will provide hotel lobby lounge
service and 24-hour in-room dining.
the hotel
– Main Floor: Reception, Lounge and Restaurant service
by Jimmy Bradley and Steven Eckler 24-Hour Services: Front Desk/Concierge, In-Room Dining,
– Room Types: 55 Non-Smoking Guest Rooms Security, Valet, Car Services, Personal Packing and Unpacking
and more…
Nolitan Room (12), Nolitan Balcony (14), Nolitan Premium (8),
Nolitan Premium Balcony (11), Nolitan Corner (4), Nolitan
Premium Corner (2), Nolitan Accessible (3), Nolitan Suite (1) local touches
Complimentary Bicycles, Skateboards and Full Access Equinox
Outdoor Space: Rooftop Lounge, Private Terraces and Decks, Membership. Pets welcome.
Sidewalk Restaurant Service
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THE NOLITANS

The charm and the character that defines Nolita are derived from
those who inhabit the streets and breathe life into this community.
Meet the Nolitans…
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THE NOLITANS

spr ing str eet pr ince str eet


Duncan Quinn and Theodore Crispino, Se lima Sal aun , Designer , se lima op tique
Tailors, duncan quinn
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THE NOLITANS

el iz a beth str eet k enm a r e str eet


je nnife r marie sims and mario hugo gonz alE z , Nichol as cox, che f, L a esquina
artist manage me nt, hugo and marie
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THE NOLITANS

pr ince str eet el iz a beth str eet


nina and Julia we rman , ke ith phillips, Sales Associate and
boutique owne rs, valley nyC Visual Merchandiser , Me & RO
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THE NOLITANS

mul ber ry str eet mot t str eet


caroline prince , hair st ylist LUC LEV Y, owner , CAFE GITANE
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THE Neighborhood

From Houston to Broome, from Lafayette to the Bowery and all the
streets in between, you can explore Nolita with us. From the historic
architecture of St. Patrick’s Old Cathedral to the enticing offerings
at Calypso, Charlotte Ronson, John Fluevog and Ralph Lauren. From
the lunch trucks to the sidewalk tables at Café Gitane, to the dining
rooms of Bread and Peasant. Nolita offers something for everyone.
It’s simultaneously cosmopolitan and quotidian. Come experience
one of New York’s most authentic and endearing neighborhoods.
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood
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THE Neighborhood

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THE experience

When you live at The Nolitan, you’ll feel at home. Warm and
inviting spaces, rooms you can settle into and, of course,
windows onto a neighborhood like no other. Stay with us
and experience life like a Nolitan.
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THE experience
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THE experience
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THE experience
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THE experience
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THE experience

View from The Nolitan rooftop terrace


and most guest rooms on the higher floors.
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THE architecture

The Nolitan was designed by the architectural team Grzywinski+Pons.

Grzywinski+Pons is a New York City based practice led by principals Matthew Grzywinski
and Amador Pons. Their practice is committed to design excellence predicated on quality,
beauty, innovation and a rigorous approach to detail. Dedication to this pursuit has led to
significant levels of experience in designing and administrating the construction of the built
environment. With each commission, while anchored in a specific site and circumstance,
Grzywinski+Pons endeavors to serve the programmatic and functional essence of the project
through the application of concept driven design. Elements like light, form, means of
circulation and material selection address function, aesthetic and experience cohesively.

As a LEED accredited firm Grzywinski+Pons embraces principles of sustainability in their


design. They have developed a diverse body of work including retail, commercial, hospitality
and residential commission which have garnered international attention. The young firm is
currently at work on several hospitality and multifamily residential projects in New York and
further afield as well as a handful of private residences. A number of these building are
scheduled for completion in 2010.
amador pons and
matthew grzywinski,
grzywinski+pons
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THE INTERIORS

The Nolitan interiors are the work of interior design firm Meyer Davis.

Meyer Davis Studio Inc. is a comprehensive, award-winning architectural design firm based
in New York City. Founded in 1999 by Will Meyer and Gray Davis, it has established itself at
the forefront of the nation’s high end residential and commercial practices. Residential clients
have benefited from the diversity of the Meyer Davis lexicon; a varied language referencing
principles that range from modernist architecture to traditional design. Commissions from
select giants of fashion retail have included Oscar de la Renta’s in-store boutiques as well as his
stores in Los Angeles, London, Athens, Madrid, and Dubai among many others. John Varvatos
selected the firm’s warm modernist aesthetic for the expansion of his empire of rock ‘n’ roll
chic, including stores in New York, and, most recently, Las Vegas.

Numerous hospitality projects include the beloved New York restaurants Mas (an exceptional
interpretation of a French Farmhouse), Boqueria (a sleek reinvention of traditional Barcelona
tapas bars), Locanda Verde (a critics’ darling owned by Robert DeNiro), and 10 Downing
(a sophisticated Art Gallery and fine food establishment). A unique achievement was made
with The Gym, an exclusive fitness club owned by Steve Hanson and Danny Errico of Equinox
Fitness fame. MDSI was also chosen to design the VIP Lounge in the American Pavilion at
the 2005 World Expo in Aichi, Japan.

will meyer and gray


davis, meyer davis
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THE food

With the Nolitan comes the next New York dining destination from Jimmy Bradley
and Steven Eckler.

The chef-owner of two popular New York City restaurants – The Red Cat and The Harrison –
Jimmy Bradley presides over neighborhood joints that have become destinations for guests
from around the city, and the country. A purveyor of straightforward, occasionally irreverent,
food and contagious conviviality, all of it wrapped up in an attitude-free package, Bradley has
helped contemporary diners rediscover the intrinsic value of classic Mediterranean cuisine, jimmy bradley,
chef and
reinterpreted for a modern American clientele. He and his recipes are regularly featured in restaurant owner

The New York Times, Food & Wine, Bon Appétit, and other food publications, as well as on
local and national television programs. His first cookbook, The Red Cat Cookbook, was
published by Clarkson Potter in fall 2006.

Here’s a recipe from Jimmy and Steven for you…


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THE food

fried green beans with procedure


sweet hot mustard mustard
(serves 4) Put the Dijon, dry mustard, hot sauce, soy and honey in a saucepan and set over
low heat. Whisk until all ingredients are incorporated and the sauce is warm,
ingredients approximately 5 minutes. Transfer to a small serving bowl and set aside to cool.

mustard green beans


1 ¼ cups Dijon mustard Line a plate or platter with paper towels. Pour the oil into a large pot to a depth
1/8 tsp. dry mustard of 4 inches and heat over medium-high heat until the oil reaches 350 degrees.
1 tbsp. plus 1 tsp. hot sauce
Meanwhile, in a large bowl, whisk the egg whites until soft peaks form. Whisk
3 tbsp. light soy sauce in the flour and club soda. Dip the beans into the batter, letting any excess batter
¾ cup honey run off, and carefully lower the beans into the oil in small batches, so they do not
stick together. (Do not overcrowd or the oil can overflow and the beans will not
green beans cook evenly.) Cook the beans, stirring periodically to keep them from sticking
1 pound green beans, trimmed together, until light golden brown, approximately 3 minutes. Remove the beans
from the oil using a slotted spoon and transfer them to the paper towel-lined
4 egg whites plate. Season immediately with salt.
3 cups flour
2 ¾ cups plus 2 tbsp. club soda or seltzer Let the oil return to a temperature of 350 degrees and repeat with another batch
Salt of beans. Continue to repeat until all of the beans have been battered and fried.
Canola oil for frying
to serve
Serve the beans hot in a bowl or on a platter, passing the mustard sauce
alongside for dipping.
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THE amenities

The Nolitan’s in-room bath and body amenities are created exclusively by Red Flower –
a Nolita native.

Red Flower encourages the enjoyment of simple experiences and celebrates life through the
purity and freshness of flowers. Each botanically based product is created in harmony with
nature. Always blended to positively impact on health, the environment, and a powerful,
luxurious, unforgettable experience.

Launched in October 1999 with six petal topped candles and organic flower teas, Yael Alkalay
(Red Flower founder) set out to create a beauty and personal care line founded with the
intention of transforming simple everyday experiences to their utmost, inspiring a desire to
be present, a sense of living fully and optimism about creating environmental change.

Red Flower has grown to include a collection of 100% biodegradable body washes and lotions,
certified organic perfume and three therapeutic bath house inspired home spa collections.
Red Flower is founded on the principles of sustainability, world traditions, well being and
aesthetics.

yael alkalay,
founder red flower
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CONTACTS

Press:
Susan Ainsworth Vicki Elkins
President Managing Director
Ainsworth Associates Ainsworth Associates
Telephone +1 212 228 4325 Telephone +1 212 228 4325
Fax +1 212 271 3304 Fax +1 212 271 3304
susan@ainsworthassociates.net vicki@ainsworthassociates.net
www.ainsworthassociates.net

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