Professional Documents
Culture Documents
ISSUE
Communication
Reform Today
CABINET
GOVERNMENT
COMMUNICATIONS
REFORM
APPROVES
Information Policy and the National Security and
Defence Council of Ukraine, the Cabinet formally
endorsed and approved the concept of government
communication reform. The Cabinet recognised
that the existing communication system is simply
not set up to handle the pressures of modern
society and that fundamental reform is the only
solution. CRG has passed the first stages of what
is a long and complex road to reform as it is now
essential to develop the appropriate legislation,
launch and test the new system and develop the
training modules.
After extensive research through a highly detailed
audit of current ministerial communication
resources and a study of the experience of
communications departments of a number of
secretarial team whilst the work on public issues and the management
of long term communication campaigns will be handled by a new civil
service based Government Communications Office in conjunction
with the communication departments in Ministries. Under
the old system there was no system of continuity between
governments; under the new system both the Government
Communications Office and the communication
departments in ministries will act as a service to
whichever government is in power.
The highest positions in the new service will be
Director of Government Communications, Director
of Ministerial Communications and Special
Communications Advisor to a Minister and
the salary levels will be commensurate
with both their status and market value.
No longer will a career in government
communications be a lowly paid
existence as the service will need
equitably paid professionals.
This conversion process
however is going to take time
and a great deal of patience
and understanding
will be needed in the
interim.
NEED
for
LEGISLATIVE
CONTROL
Setting up the system has also meant a new set of changes to the
legislation to formalise communication as a strategic role within the
governmental system and enable it to be properly funded.
The following key elements need to be reflected on a systemic level with
in the legislation:
The legal team at CRG have done a first class job in not only writing the
detailed recommendations on the new legislation but also in creating the
legal glossary of terminology effectively starting from a blank sheet of paper.
A main challenge in the future execution of the project is going to be the
implementation of the recommendations and the creation of conditions
for the implementation of entire concept.
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