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Pet Wearable Market Size, Share, Trend Analysis, Market

Growth By Technology Application And Segment Forecasts
To 2022

The global pet wearable market is expected to reach USD 2.36 billion by 2022, according to a new report
by Grand View Research, Inc. Growing pet ownership coupled with increasing per capita expenditure on
pets is expected to drive product demand over the forecast period. Over the next seven years, linkage of
pet wearable with IoT & other mobile devices along with increasing dominance of certain vendors would
challenge industry penetration of new entrants.
Increasing awareness towards pet health & fitness is expected to offer significant opportunities for the
development of advanced wearable products. The industry is characterized by extensive R&D
investment in order to obtain competitive advantage which is also expected to result in frequent
acquisitions and strategic alliances.
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Smartphones combined with new applications and products are allowing owners to remotely monitor,
water, feed and release treats for their pets. Some technologies unlock home doors and relock them
remotely, thus allowing pet sitters and dog walkers access to pets when the owners are away. The
nature of the industry, where many owners have multiple pets is expected to accentuate growth across

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the globe. It is estimated that by 2017, pet owners will spend more on wearable devices than on food
and by 2020, rising the spending on pets by an additional 50%.
However, high power consumption and procurement costs in developing countries may hinder growth
over the forecast period. High cost per line for both fixed and wireless technologies would make it
difficult to provide services at an affordable price across major emerging regions. Lack of infrastructure
and high cost of network installation and maintenance in developing countries are expected to further
result in ineffective framework.
Further key findings from the report suggest:
In 2014, GPS captured a sizeable market share accounting for over 30% of the overall revenue. This
segment is being viewed as a lucrative technology. Need for Real Time Location System (RTLS) has led to
increased demand
RFID tagging is projected to be subsumed by diagnostic devices such as the available stomach boluses,
implants and collars. Tagging of varied forms of livestock in certain jurisdiction is expected to offer
lucrative opportunities for industry growth. It is projected that by 2016, over 420 million tags will be
used for tagging the animals across the world
Behavior monitoring & control systems anticipated to witness high growth over the forecast period. It
involves video monitoring solutions along with non-invasive sensors attached to a collar to measure
behavior, and transmitting alerts the owner. Safety & security devices use GPS technology which
provides real-time locations and allows the user to create the virtual boundary for roaming for their pets
North America pet wearable market is estimated to grow at a CAGR of over 12.0% from 2015 to 2022.
This can be primarily attributed to increasing adoption of GPS collars with activity and fitness monitoring
devices along with availability of advanced infrastructure.
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Europe pet wearable market is anticipated to witness substantial growth owing to increasing adoption
and awareness of these technologies and large number of cattle breeding and heat detection devices.
Further existence of key players from this region is estimated to proliferate growth across the European
region
Notable companies operating in the pet wearable market, include Whistle LLC, FitBark, i4C Innovations,
DeLaval, PetPace. Emerging trend of these devices is being adopted by a large number of start-ups and
small players. Animal trackers and activity monitors are anticipated to be the focus of these players.
Table Of Content

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Market Research Reports and Insightful Company Profiles
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
1.3. List of Data Sources
Chapter 2. Executive Summary
2.1. Pet wearable- Industry snapshot & key buying criteria, 2012 - 2022
Chapter 3. Pet Wearable Industry Outlook
3.1. Pet wearable market segmentation
3.2. Pet wearable market size and growth prospects
3.3. Pet wearable market value chain analysis
3.4. Pet wearable market dynamics
3.5. Key opportunities - Prioritized
3.6. Industry analysis - Porter's
3.7. Pet wearable competitive landscape, 2014
3.8. Pet wearable market PESTEL analysis, 2014
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Chapter 4. Pet Wearable Technology Outlook
4.1. Pet wearable market share by technology, 2014 & 2022
4.2. RFID
4.3. GPS
4.4. Sensors
Chapter 5. Pet Wearable Application Outlook
5.1. Pet wearable market share by application, 2014 & 2022
5.2. Identification and tracking
5.3. Behavior monitoring & control
5.4. Facilitation, safety & security
5.5. Medical diagnosis & treatment
Chapter 6. Pet Wearable Regional Outlook
6.1. Pet wearable market share by region, 2014 & 2022
6.2. North America
6.3. Europe
6.4. Asia Pacific
6.5. Latin America
6.6. MEA

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Chapter 7. Competitive Landscape
7.1. Diarymaster
7.2. DeLaval
7.3. Fitbark
7.4. GEA Group Aktiengesellschaft
7.5. i4C Innovations
7.6. IceRobotics
7.7. Konectera
7.8. Loc8tor
7.9. Motorola
7.10. Nedap
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