Scribd Logo
Upload

Welcome to Scribd!

  • Name: Umer Rizwan ERP: 07191 Assignment# 1 Dated: 6/17/16: Q: What Are The Elements of The Strategy?

    Uploaded by

    UmerRizwan
    7 views1 page
    Southwest Airlines' strategy elements include maintaining the highest employee productivity levels, focusing on low-cost short-haul flights with high frequency on certain routes. Executing this strategy requires highly committed and empowered employees who help create a friendly atmosphere throughout the company. Southwest gains a competitive advantage through low prices enabled by cost minimization strategies like no frills service, using only Boeing 737 aircraft for standardized parts and maintenance, and high employee involvement to maximize productivity.

    Original Description:

    very important

    Original Title

    Managerial policy

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Southwest Airlines' strategy elements include maintaining the highest employee productivity levels, focusing on low-cost short-haul flights with high frequency on certain routes. Executing this strategy requires highly committed and empowered employees who help create a friendly atmosphere throughout the company. Southwest gains a competitive advantage through low prices enabled by cost minimization strategies like no frills service, using only Boeing 737 aircraft for standardized parts and maintenance, and high employee involvement to maximize productivity.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    7 views1 page

    Name: Umer Rizwan ERP: 07191 Assignment# 1 Dated: 6/17/16: Q: What Are The Elements of The Strategy?

    Uploaded by

    UmerRizwan
    Southwest Airlines' strategy elements include maintaining the highest employee productivity levels, focusing on low-cost short-haul flights with high frequency on certain routes. Executing this strategy requires highly committed and empowered employees who help create a friendly atmosphere throughout the company. Southwest gains a competitive advantage through low prices enabled by cost minimization strategies like no frills service, using only Boeing 737 aircraft for standardized parts and maintenance, and high employee involvement to maximize productivity.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Managerial Policy

    Name: Umer Rizwan


    ERP: 07191
    Assignment# 1
    Dated: 6/17/16
    Q: What are the elements of the strategy?
    The elements of strategy of southwest airlines are,

    Highest productivity levels form employees.


    Low niche and High frequency.
    Shorter hauls than most of the airlines operating.
    Conformist growth pattern: not going into sates which have 2-3 flights
    per day

    Q: What does it take to execute this strategy?


    Executing such a strategy requires a lot more than conventional
    commitment; one of the key element for execution of strategy are
    employees.

    Highly committed employees.


    Empowered employees.
    Friendly atmosphere throughout the company.
    High involvement by the employees.

    Q: How does southwest gets its competitive advantage?


    Southwest gets its competitive advantage through the following strategies;
    1. Low Price
    2. Cost Minimization
    No frills
    737 (standard Aircrafts)
    Easily Available spare parts.

    Page | 1

    You might also like