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CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM

100 steps to develop your franchise - Twenty week all Inclusive program to develop your Business to Franchising
Please be aware that the functions below are complex and will require the professional help of third parties. It is not advisable to develop the entire program in house.
Your Plan: (Week One):
1. Study this action plan.
2. Send memo to all your staff announcing your plans to franchise the business.
3. Arrange for individual & group meetings to explain about your plans.
4. Use inter-office signs to promote franchising inside your company.
5. Identify your franchise support team from within your organization.
6. Develop your franchise manager job description.
7. Appoint your franchise manager.
8. Plan your company organizational structure upon completion of the franchise system.

Your financial study: (Week Two & Three):


9. Identify the business mode(s) of your concept.
10. Calculate the level of investment required to establish each of them.
11. Determine your initial support element to each of franchisees including training, marketing, launch support, information technology, chain supply, transfer of
systems, designs, layouts, software and others.
12. Calculate the cost of the above support elements and add you profit margin.
13. Decide on your franchise fee for a franchised unit.
14. Determine the on-going support elements including on-going training, research & development, periodical meetings, periodical visits, mystery shopper program
and motivational programs .

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CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM


15. Calculate the cost of the above support elements and add you profit margin.
16. Decide on your royalty.
17. Check if any other fees or levies which can be added to your set of franchise fees.
18. Plan your proprietary/ branded products.
19. Identify the cost of the line of products which you are going to source directly to franchisees and add your profit margin to it.
20. Develop the franchised unit "three year" profit & loss statement.
21. Develop you own profit & loss statement as the franchisor.
22. Develop your financials analysis into a business plan.

Your Franchise Proposal: (Week Four & Five)


23. Develop the outline for your franchise proposal.
24. Develop your power point presentation on your franchise opportunity.
25. Develop your franchise application.
26. Plan an e-mailable brochure & presentation.
27. Include your franchise information on your website.
28. Develop a cover letter to go with the franchise prospectus.
29. Develop the franchise prospectus and its inserts.

The Rights: (Week Six Week Eight)


30. Develop your chart of corporate image and work to have plans to strengthen its elements.
31. Study and develop your location dcor packages.
32. Develop sample charts for all material used in the fitting out the location.
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CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM


33. Produce your corporate identity manual.
34. Identify the elements of Intellectual Property Rights in your business.
35. Plan your Intellectual Property Rights reiteration over a period of time and commence implementing your plan immediately.

Legal: (Week Six Week Eight)


Please note that in addition to the legal documents below there may be more documents to developed with the help of professional e.g., "Uniformed Franchise Offering Circular" in
the Unites States of America.
36. Identify the franchise owner company which will operate your franchise business.
37. Develop employee contract.
38. Develop the letter of intent with potential franchisees.
39. Develop the franchise contract.
40. Develop necessary appendixes which will go with the agreement such as product list, supply agreement, IPR guide and standard rent agreement.

Systems: (Week Six Week Sixteen)


41. Identify the bulk of the system development and allocate time bonded tasks (below) to your franchise support team.
42. Develop your operating manual page design & layout.
43. Develop your operating manual contents.
44. Develop your operating manual cover page design.
45. Develop your policies & procedures with relation to your business concept, your franchise obligations, the franchisee obligations, unit/area opening, opening &
closing procedures, recruitment procedures, corporate identity, accounting system, point of sale, pricing structures, ordering procedures, receiving procedures,
storing procedures, product display, sales & cash system, customer service, cleanliness, maintenance, security, the environment, time management, financial
dexterity and reporting system.
Franchise Excellence

CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM


46. Develop unit organizational chart.
47. Develop job description format.
48. Develop job description for all staff.
49. Develop recruitment procedures.
50. Develop candidate evaluation format.
51. Identify required documents for appointment of staff.
52. Develop welcome booklet.
53. Develop candidates job application format.
54. Develop site selection criteria.
55. Develop site development progress plan.
56. Develop F.F & E list & specification.
57. Develop store design.
58. Develop suppliers list.
59. Develop product list.
60. Develop product receiving checklist.
61. Develop product display map.
62. Develop maintenance procedures, schedules & formats.
63. Develop cleaning schedule.
64. Agree your accounting system with your accountant and plan your new chart of accounting & profit centers with the franchise scenario in mind.
65. Develop accounting & cash handling formats.
66. Develop communication & control systems.
67. Develop franchisee evaluation program.
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CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM


68. Develop mystery shopper program.
69. Develop monitoring & evaluation systems.
70. Develop franchisee motivation program.
71. Develop your training manual.
72. Develop your training program.

Marketing: (Week Six Week Ten)


73. Develop your news book.
74. Develop your credentials book.
75. Develop your achievement book.
76. Develop franchise expansion strategy & promotion.
77. Plan your merchandising & memorabilia.
78. Develop franchisee interview system.
79. Develop your store launch program.
80. Develop your local store marketing plan.
81. Develop your annual national/regional/international marketing plan.
82. Develop your franchise marketing plan.
83. Develop your advertising tools.
84. Develop your marketing manual.

Packaging Your Ongoing Support to Franchisees: (Week Six Week Ten)


85. Develop your branded product supply & logistical system.
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CHECKLIST FOR FRANCHISE DEVELOPMENT PROGRAM


86. Plan your periodical visits to franchised units.
87. Plan periodical meetings with the franchisees.
88. Develop your news letter.
89. Develop your research & development system.
90. Develop internal auditing system.
91. Develop your franchise internet application.

Franchise Program Launch: (Week Sixteen Week Twenty)


92. Develop franchisee selection criteria.
93. Develop potential franchisees database.
94. Develop franchise launch plan.
95. Develop annual franchise marketing plan & budget.
96. Begin franchise executives recruitment.
97. Develop your franchise exhibitions material.
98. Develop your presentation to financing and funding firms.
99. Subscribe to your franchise associations memberships.
100. Launch a press conference.

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