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WHO ARE STAKEHOLDERS?

o A person, group or organization that has interest or concern


in an organization. Stakeholders can affect or be affected by
the organizations actions, objectives and policies.
Example of key stakeholders: creditors, directors,
employees, government (and its agencies) ,owners
(shareholders), suppliers, unions, and the community from
which the business draws its resources.
o Not all stakeholders are equal. A companys customers are
entitled to fair trading practices but they are not entitled to
the same consideration as the companys employees.
o An example of a negative impact on stakeholders is when a
company need to cut costs and plans a round of layoffs.
PRIMARY STAKEHOLDERS
(Beneficiaries or targets of the effort)
o Beneficiaries are those who stand to gain something
services, skills, money, goods, social connection, etc.
as a direct result of the effort. Targets are those who
may or may not stand to gain personally, are whose
actions represent a benefit to a particular (usually
disadvantaged) population are to the community as a
whole.
o Some examples are:
A particular population- a racial or ethnic group.
Residents of a particular geographic area- a
neighborhood, a town or rural area.
SECONDARY STAKEHOLDERS
(Those directly involved with or responsible for beneficiaries
or targets of the effort)

o These might include individuals and organizations that


live with, are close to, or care for the people in
question, and those that offer services directly to them.

Among these you might find: parents, spouses,


siblings, children, other family members, significant
others, and friends.

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