o

o
o
o
o

3PARdata Inc.: "Serving Information. Simply."

7-Eleven: "Oh Thank Heaven for 7-Eleven"
A.T. Kearney: ''Ideas That Last''
ACCBank: ''Its All About''
ACE Aviation Holdings: ''At Air Canada We Are Not Happy

o
o
o
o
o
o
o
o

Until You Are Happy.''

ACN Inc.: "One world. One Vision.
AIMCO: "America Comes Home to AIMCO"
AMC Theatres: "Experience the Difference"
Abbott Laboratories: "A Promise for Life"
Accenture: ''High Performance. Delivered.''
Acorn Computers: ''No slogan''
Adelphia: "Get. Watch. Do What You Want."
Affiliated Computer Services: "People Making Technology

Work"
o Albertsons: "Helping Make Your Life Easier"
o Allegheny Technologies: "Specialty Materials That Make Our
o
o
o
o
o

World"
Allstate Corporation: "You're in Good Hands"
Altec Lansing: "Just listen to this!"
Aluria Software: "Security Made Simple"
American Express: "Do More"
American Medical Response: "Patient Focused, Customer

Centered, Caregiver Inspired"

o Ameritech: "In a World of Technology, People Make the
o
o
o
o
o
o
o
o

Difference."
Apache Corporation: "Sense of Urgency"
Apollo Group: "You Can Do This"
Arcelor: "Steel Solutions for a Better World"
Archer Daniels Midland: "Resourcful By Nature"
Astaro: "Network Assurance"
Avon Products, Inc.: "The Company for Women"
BI-LO: "Why Pay More?"
BMW: "The Ultimate Driving Machine"

o
o
o
o
o
o
o
o
o
o

BP (British Petroleum): "Beyond Petroleum"

Bayer USA: "Science for a Better Life"
Best Buy: "Thousands of Possibilities. Get Yours."
Bob Evans Restaurants: "Down on the Farm"
Booz Allen Hamilton: "Delivering Results That Endure"
Borland: "Excellence Endures"
Burger King: "Have It Your Way"
Buy.com: "The Internet Superstore"
CDW: "The Right Technology, Right Away"
CHC Helicopter: :CHC Moves the Industry That Moves the

o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o

World"
CVS/pharmacy: "Expect Something Extra"
Capital One: "What's in your wallet?"
Century 21: "Real Estate for Your World"
Circuit City: "Just what you needed"
Citigroup: "Live Richly"
CityJet: "Travel Without Frontiers"
Claris: "Simply, Powerful Software"
CompUSA: "We got it. We get it."
ConAgra Foods, Inc.: "The Right Kind of Food Company"
Cracker Barrel: "Homestyle Cooking Done Right."
Credit Suisse First Boston: "Empowering Change"
D-Link: "Building Networks for People"
John Deere: "Nothing Runs Like a Deere"
Dow Corning: "We Help You Invent the Future"
Dun & Bradstreet: "Decide with Confidence"
eBay: "The World's Online Marketplace"
E.F. Hutton: "When E.F. Hutton talks, people listen"
Emerson Electric Company: "Consider It Solved"
ExxonMobil: "Taking on the world's toughest energy

challenges"
o FedEx: "Relax, It's FedEx"
o GEICO: "15 Minutes Could Save You 15% or More on Car
Insurance"
o General Mills: "The Company of Champions"
o Global Jet Airlines: "Light is Faster, but We are Safer"

o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o
o

Globe Telecom: "Making great things possible"

Goldman Sachs: "Our Client's Interests Always Come First"
Hilton Hotels: "Take Me To The Hilton"
Honda: "Power of Dreams"
Hudson's Bay Company: "We are Canada's Merchants"
IBM: "On Demand Business"
IRobot: "Business Mechanisms to Accelerate Change"
InFocus: "The Big Picture"
Infosys: "Powered by Intellect Driven by Values"
J.C. Penney: "It's all Inside"
JVC: "The Perfect Experience:
Johnson & Johnson: "The Family Company"
Kohl's: "Expect Great Things"
Konica Minolta: "The Essentials of Imaging"
Kroger: "Right Store, Right Price"
Lehman Brothers: "Where Vision Gets Built"
LevelVision LLC: "Engaging People"
L'Oreal: "Because I'm Worth It"
Lowe's: "Improving Home Improvement"
Marshall Aerospace: "World Class Aerospace Solutions"
Martha Stewart Living: "Sharing The Good Things Everyday"
Matsushita Electric Industrial: "Panasonic Ideas for Life"
Mazda: "Zoom Zoom"
McDonald's: "I'm Lovin' It"
Meijer: "Higher Standards. Lower Prices."
Merck & Co.: "Committed to Bringing Out the Best in

Medicine"
o Merrill Lynch: "We See Your Financial Life in Total"
o Metropolitan Life Insurance Company: "Have You Met Life
Today?"
o Mitsubishi: "Better Built, Better Backed"
o Morgan Stanley: "One Client at a Time"
o MySQL: "To Make Superior Data Management Available and
Affordable for All"
o NVIDIA: "The way it's meant to be played"

o Nationwide Mutual Insurance Company: "Nationwide is on

o
o
o
o
o
o
o
o

Your Side"
Nestl: "Good Food. Good Life"
Nike: "Just Do It"
Nintendo: "Born to play"
Nissan Motors: "SHIFT_"
Novell: "Software for the Open Enterprise"
Officeworks1: "The Works"
Olympus Corporation: "Your Vision, Our Future"
One Hour Heating & Air Conditioning: "Always On Time...

Or You Don't Pay A Dime"

o Optus1: "Yes"
o Oracle: "Information Driven:
o Palo Alto Auto & Body: May We Have the Next Dents,
o
o
o
o
o
o
o

Please?
Panera Bread: "A Loaf of Bread in Every Arm'"
Pentax: "For Your Precious Moments"
Pepsi: "It's the Cola"
Peregrine Systems: "Evolve Wisely"
PerkinElmer: "Precisely"
Pier 1 Imports: "Life More Interesting"
Pioneer Rocketplane: "Permitting Travel to Space, Travel in

Space, and Travel Through Space"

o Plantronics: "Sound Innovation"
o Porsche: "There Is No Substitute"
o PricewaterhouseCoopers: "Excellence, Teamwork and
o
o
o
o
o
o
o
o

Leadership"
Principal Financial Group: "We'll Give You an Edge"
Procter & Gamble: "Touching Lives, Improving Life"
Prudential Financial: "Growing and Protecting Your Wealth"
Qwest: "Spirit of Service"
Renault: "Crateur dAutomobiles"
Rite Aid: "With Us, It's Personal:
Rolls-Royce: "Trusted to Deliver Excellence"
Sherwin-Williams: "Cover the Earth"

o
o
o
o
o
o
o
o

Silicon Graphics: "The Source of Innovation and Discovery"

Spencer Gifts: "Life's A Party! We're Makin' It Fun."
Sprint Nextel Corporation: "Yes you can"
Staples: "That Was Easy"
Symbol Technologies: "The Enterprise Mobility Company"
Target Corporation: "Expect More. Pay Less."
The Home Depot: "You Can Do It. We Can Help."
The Spaceship Factory: "Custom Fabrication for

o
o
o
o
o
o
o
o
o

Interplanetary Living"
Time Warner Cable: "The Power of You"
Toshiba: "Committed to People, Committed to the Future."
Toyota: "Oh What a Feeling"
United Parcel Service: "What Can Brown Do for You?"
United States Postal Service: "Fly Like An Eagle"
USO: "Until Every One Comes Home..."
VeriSign: "Where It All Comes Together"
Verizon" Make Progress Every Day"
Veterans Way Bicycles: "Veterans Way Bicycles, Making It

Happen"
o Village Cinemas1: "Where Movies Live"
o Vodafone: "Make the Most of Now"
o Volkswagen: "Aus Liebe zum Automobil," which being
o
o
o
o
o
o

translated, is, "Out of love toautomobiles." (thx to Kirtland S.)

Wachovia: "Uncommon Wisdom"
Wegmans Food Markets: "Every Day You Get Our Best!"
Weight Watchers: "Watch Yourself Change:
Wendy's : "Do What Tastes Right"
Wyse: "Global Leader in Thin Computing"
Xerox: "The Document Company"