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    This document contains a business plan for a new board game called "Hotel Motel". The plan includes a company overview with mission, history and goals. It describes the game as allowing players to own and operate hotels while competing against other players. The marketing plan targets ages 5 and up and will promote the game at major chains and other retailers using flyers. Financial projections estimate expenses of $7.41 to produce each game and the plan requests funding to produce an initial run of games for sale at $20 each.

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    This document contains a business plan for a new board game called "Hotel Motel". The plan includes a company overview with mission, history and goals. It describes the game as allowing players to own and operate hotels while competing against other players. The marketing plan targets ages 5 and up and will promote the game at major chains and other retailers using flyers. Financial projections estimate expenses of $7.41 to produce each game and the plan requests funding to produce an initial run of games for sale at $20 each.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views5 pages

    Hotelmotel

    Uploaded by

    api-337779273
    This document contains a business plan for a new board game called "Hotel Motel". The plan includes a company overview with mission, history and goals. It describes the game as allowing players to own and operate hotels while competing against other players. The marketing plan targets ages 5 and up and will promote the game at major chains and other retailers using flyers. Financial projections estimate expenses of $7.41 to produce each game and the plan requests funding to produce an initial run of games for sale at $20 each.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 5

    Hotel Motel

    Business plan
    November 4, 2016
    This document contains confidential and proprietary information that belongs exclusively
    to Hotel motel.

    Zachary Norman
    300 E. garry
    Greenwood, AR 72936
    479-996-7440

    Amy Hardy, Tda Teacher


    Greenwood Jr. High
    300 E. Garry
    Greenwood, AR 72936
    amy.hardy@greewoodk12.com
    479-996-7440

    Table of Contents
    1) Company overview
    a) Misson
    b) Company History
    c) Company Goals
    d) Company Objectives

    e) Management Team
    2) Product/Service
    a) Product
    b) Features and Benefits
    c) Competitive Advantage
    d) Innovation
    3) Marketing Plan
    a) Target Market
    b) Competitors
    c) Product
    d) Price
    e) Place
    f) Promotion
    4) Financials
    a) Income statements
    b) Statement of funds needed

    Company Overview
    Mission- My mission is to help people have more family fun.
    Company history- The idea for this product came from deciding to build a board game
    with my grandmother. Then years later the Y.E.S. for Arkansas Project began, several
    ideas came around, but one stuck out.
    GoalsObjectives- to sell five in the first month
    Management Team-

    Product or Service Description


    The Product
    Hotel Motel is a simple board game for all ages, young and old.
    Features and Benefits
    This is a board game with a little twist. If you own a hotel, other players are competitors
    in business. The one last standing wins. We want another game for the greats.
    Competitive Advantage
    Something that is great has a easy route success and I think this one them also that it is
    special in its own way,
    Innovation/ Creativity
    Agen it is special in its own way, it is different from other games by how gose is a little
    different

    Marketing strategy
    +5 will be the target range of age. The price of the product is $20.00. The slogan
    is build it Quick. Targets of sale will be major chans and other places of sale. Flyers
    will be given.
    Target Market
    Ages 5 and up are our target market
    Competitors
    Similar product are ones made by parker brothers. By the concept on how you
    advance in the game, is what's special about it as well as why i think it will be
    successful.
    Product
    Price
    Place
    Promotion
    30 day money back guarantee

    Financials
    Income statement for one month
    Revenue
    Project sales of # of product ($20.00)

    $00.00

    Total Revenue

    $00.00

    Expenses
    Board
    Dice(s)
    Fake money
    Tuck boxes (optional)
    Cards

    $02.00
    $00.36
    $03.00
    $00.05 (ea)
    $02.00 (a deck)

    Statement of funds needed

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