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DPL 2016

WORKSHOP
An Introduction

Actionable Insights. Accurate Decisions

La tentView a t a Gla nce


Over

Engagements

Recognition

About Us

Founded in

2006

Princeton, San Jose, Chicago,


Chennai, London, Singapore

500

People Strong

Growing at an average of

95+%
YoY over last 5 years

Work with

20+

Fortune 500 Firms

2009-2015

>50% of new business


through direct referrals

Average client
relationship is 5 years

Repeat business at > 85%

Trusted Ana ly tics P a rtner

Wh a t does La tentView do?

Identify influencers on social media


and map impact of campaign

Predict high risk customers for


credit card companies

Identify areas where customers abandon online


shopping carts by creating heat maps

Build a model to predict sales of


an album BEFORE it is launched

Identify patterns of behavior for


high net worth customers

DP L 2016 - P roblem Sta tements


1. US Presidential Poll
Who will be the next powerful person in the world? Whether it will be Hillary Clinton or Donald trump. How did they
perform in the Presidential debates, what factors would make them more powerful in the coming days, what factors have
moved the voter base over the past one month. It is time to combine and analyze the structured data (Polls, US Population
Statistics) with the unstructured data (Social media conversations, Debate) and end this conundrum.

2. Trending Android Apps


Do you know that 2000 new apps are launched every day and 30 million apps are downloaded on daily basis. The
abundance in apps makes the user confused in choosing the right one. Distinct features of the apps impact the competitive
market. All the explorers who are interested in apps analysis categorize best apps based on the genre. You should analyze
the apps on various categories and come up with the trending apps in each category

3. Data Consultant for Auto Industry


Volkswagen had to recall a number of cars due to pollution control issue, whereas Tesla had to recall for altogether a
different issue. As we see, Auto Industry is troubled by recall issues. Be our data consultant for Auto Industry and help us
mine the recall data to determine insights on patterns in Auto Recall.

DP L 2016 - Approa ch
Methodology:
US Presidential Poll

Sentiment Analysis
Segmentation
Predictive Modelling

Trending Android Apps

Statistical techniques & Forecasting


Text mining
Segmentation

Data Consultant for Auto Industry

Model building
Exploratory Data Analysis
Statistical techniques & Visualization

Tools:
Data Analysis

Visualization

Thank You!

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