Tuyt chiu vit email marketing

Bn c bao gi ngh n vic mt ngy mnh s vit mt

bc thng ip n khch hng ca mnh bng con
ng email cha? V bn c ngh rng n d dng
khng? Hn nhin l khng ri! Khng d dng vit
bt c iu g, v vit email marketing cng khng l
ngoi l.

Di y l 8 chiu thc bn vit mt thng ip email

thu ht khch hng ca mnh. Mi cc bn tham kho
nh!

1. Chn tiu hp l

Gi i tiu email khng ng s ph hoi c chin dch

ca bn. iu ny rt n gin. Hy trnh xa cc tiu
gy nhm ln hoc b him v hy thng thn vi ngi
nhn email.

Chc chn bn s b coi l th rc khi gi i cc bc th

in t vi tiu Bn c kho khng hay Xin cho.

Mt tiu hiu qu phi cho thy li ch v mi lin quan

trc tip vi li cho hng ca bn, chng hn nh: Hy
tit kim 60% tin mua a CD.

2. Trang b mt li cu hon ho

Li cu ca bn phi nm trong mt hay hai cu u tin

v chng l phn quan trng nht ca bc th in t. N
phi r rng, kch thch tm l hng li v hp dn, bi v
nu n khng cun ht c ngi c th bn s mt h.
Cn phi chc chn rng n hng ngoi v tp trung vo
vic khch hng s c ci g ch khng phi tp trung
vo chng ti cho bn ci g.

3. Ni cho ngi c bit h cn lm g

Phn thn ca bc th in t ch nn cha hai hoc ba

on. di l tng ca mt bc th in t l di 250
t. Phn thn ca th phi b tr cho li cu ca bn bng
cch a ra cc li ch xc thc, do gn ging vi li
ku gi hnh ng.
Hy ni cho ngi c bit chnh xc bn mun h lm g
tip theo v a ra cc ng dn siu vn bn m h c
th kch vo thc hin cng vic tip theo, chng hn
nh Hy nhp chut vo y ng k.

4. S dng ngn ng r rng v trc tip

Mt thng ip tt thng s dng ging vn tch cc,

ngn gn, r rng v i thng vo vn . y l iu ct
yu v mt na s ngi nhn th thng ch c mt vi
cu u trc khi quyt nh c nn c tip hay khng.
Nu vit lch khng phi im mnh ca bn, hy thu mt
ngi c kinh nghim chuyn vit th lm iu .

5. Tp trung vo li cho hng ca bn

Bc th in t ca bn c mt ch v ch nn c mt
ch m thi. Hy cng li mong mun a ra nhiu li
cho hng mt lc v iu c th lm ngi c bi ri
v lm long thng ip ca bn.

6. ng ri qu bng

Mt s thng ip tip th thng qua th in t khng tn

ti c lu v chng tht bi trong vic truyn tt c cc
thng tin khch hng cn tn dng nhng ch li ca li
cho hng.

Bn hy chc chn rng a ra tt c cc d liu quan

trng nh gi thnh, phng thc giao hng v cc thi hn
cui cng. Tht khng hp l khi bn hy vng khch hng
vo trang ch ca bn ly cc thng tin h cn nh
gi bc th cho hng ca bn.

7. Nn km theo li ti bt

Th in t, cng ging nh mt bc th truyn thng,

mc d khng bt buc phi c li ti bt, nhng chnh n
li thu ht c s quan tm ca ngi c.
Thng thng, ngi nhn c dng tiu , sau l li

cu, c lt cc ni dung quan trng v chuyn lun n

phn ti bt. Do , trong phn ti bt, bn nn nhc li
li cu v tn dng c hi ny lm ni bt li cho
hng ca bn.
Sau dng ti bt, hy lun cho khch hng mt phng
php thot khi danh sch ca bn. y thng l
ng link cui cng trong email ca bn.

8. Lm cho bc th d c

Vic gi th in t cho hng khng th thnh cng

nu bc th qu dy c v ln xn. V vy, hy ch
khong ba n bn dng trong mt on v khong cch
gia cc dng l gp i.

S dng cc du gch u u dng, du sao hoc t mu

nhn mnh cc ni dung quan trng, nhng nn trnh
dng ton ch hoa v qu nhiu cu cm thn.
Hy t sao cho vn bn ca bn cha ti a khong 67 ch

ci trong mt dng n s c trnh by chnh xc nh

vy trong mi chng trnh c th in t. V bn cng
nn trnh vic ct a ch link thnh hai dng v iu c
th gy ra nhng vn v k thut.

n y, bn hy ngi li v c mt ln na 8 chiu thc

trn. Nu bn thc hin tt n, bn s d dng cho khch
hng bit cc li ch m li cho hng ca bn mang li v
s ci thin doanh s rt hiu qu.
Chc cc bn thnh cng!