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EI-Coaching Teams PDF
EI-Coaching Teams PDF
Chapter 11
Richard E. Boyatzis1
Appeared in Manfred Ket De Vries and Laura Guillen (eds.). (2010). Beyond
1
The author would like to thank the following MBA and doctoral students for insights developed
during their class projects that helped in the development of the theory and examples presented in this
chapter: Courtney Beall, Alim Beveridge, Michael Bowling, Byron Clayton, Mark Engle, Michael
Garred, Bob Gourley, Rob Helfner, Ganesh Kumar, Kathy Overbeke, Angela Passarelli, Joshua Sens,
Dinesh Shah, Garima Sharma, Jonathan Wehner, and Emure Yegen.
2
Introduction
Emotional Attractors
PEA and NEA affect team development. PEA pulls teams toward their shared vision
or purpose, encouraging them to focus on future possibilities and experience hope as a
group (Boyatzis, Smith, and Blaize, 2006). In this case, group members feel a sense of
calm, or even elation. They are aware of their shared identity and dreams. This
reduces stress, facilitates learning, increases the sustainability of the team (Haslam
and Reicher, 2006), and helps team members to adapt, innovate, and be resilient.
But without alternating between the two attractors (PEA and NEA), no change occurs
(Howard, 2006). The pull of both explains how imbalance occurs within the group,
and how, consequently, they drive the developmental process. In team development,
the interplay of PEA and NEA may determine the potential and direction of the
change processboth PEA and NEA can also become destabilizing factors, either
pulling the team toward a better sense of their shared vision, and a greater ability to
learn, or in the other direction, toward defensive protection (Boyatzis, Smith, and
Blaize, 2006). While PEA opens the team and people within it to learning and
adaptation, NEA inhibits or blocks openness and change. In this chapter, I focus on
how to potentiate PEA within team members.
Complexity Theory
In this chapter, groups are described as complex systems that move through phases of
equilibrium and disequilibrium. Three specific features characterize complex systems:
1) they are self-organizingemergent events start a new dynamic process through the
pull of PEA; 2) they are non-linear and discontinuousGersick (1991) called this
discontinuity punctuated equilibrium, described as moments of discontinuous,
revolutionary change interspersed with periods of equilibrium-seeking behavior; 3)
they move through degrees of multileveledness through interaction among social
levels (Boyatzis, 2006a).
The pull of the two attractors (PEA and NEA), and these three key points from
complexity theory, highlights the significance of the groups emotions and
relationships among other social systems. In the following section, I sketch a coaching
guide that takes these aspects into account. This guide identifies team development as
an intentional change process. I argue that emotional and social intelligence are the key
to successful group coaching interventions, as they serve to create emotional glue
among team members and sustain team performance.
Sustained, desired change can be described by ICT (Boyatzis, 2006a), which I use to
illustrate a non-linear, self-organizing model for team development. Desired change
is something that a person or group would like to occur. It is not accidental or
inevitable. It has features of sustainability, self-perpetuation, repeated re-invention, or
replication. Sustainable, in this definition, means that the components do not atrophy
or become exhausted during the change process. A desirable, sustainable change
requires intentionality for it to occur or to be sustained (Boyatzis, 2006a).
The desire to maintain the current state requires deliberate investment of energy in the
exerciseit must also be intentional. Desired sustainable changes in a teams norms,
shared beliefs, purpose, roles, and identity are, on the whole, discontinuous. That is,
they appear as emergent or catastrophic changes. This is a property of complex
systems (Casti, 1994). The experience of these changes may be one of surprise or
discovery (Boyatzis, 2006a). If a team member is mindful of the groups dynamics,
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changes may be anticipated and so appear more as a set of smooth transitions. For
example, an observant team member may notice a particularly close, personal
relationship developing among three team members and not be surprised when these
three people begin to act toward team issues as a coalition (with the same perspective
on issues). But to a less observant team member, the appearance of a coalition within
the team may seem puzzling and sudden. As a complex system, team development
has moments of surprise even for the most observant members or coaches.
To sketch group coaching interventions, I will come back to the three features of
complex systems in which complexity theory and ICT overlap (self-organizing; non-
linear and discontinuous change; and multileveledness). First, I will use the concept of
self-organizing and self-directed change to describe change as a dynamic process that
is fueled by PEA and NEA, bringing balance and imbalance to the group change
dynamics. More concretely, ICT proposes a sequence of discoveries that produce
sustainable change by these specific attractors. Second, I will comment on
multileveledness among multiple levels of resonant leaders and coaches. Bi-
directionality of information across levels in such a complex system is necessary
across levels of a complex system (Hartwell, et al., 1999). Although not a new idea
with regard to team development (Hackman, 2003), complexity theory helps explain
why this flow of information is so important. ICT predicts how the interrelationship
across levels (individual, dyad, team, organization, etc.) enables people to become
attuned each other and maintain this attunement throughout the developmental
process. Third, non-linear and discontinuous dynamic systems include tipping points,
which can illustrate how evolutionary patterns emerge throughout a team
developmental process.
-------------------------------
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The first discovery and potential starting point for the process of team development is
the discovery of who the group wants to be. The team ideal , or shared vision appears
to have three major components: 1) an image of a desired future; 2) hope that it is
attainable; and 3) aspects of the teams core identity, which includes enduring
strengths, on which they build for their desired future (Boyatzis and Akrivou, 2006).
This team dream engages the power of positive imaging or visioning, which is well
documented in sports psychology, meditation, biofeedback, and other psycho-
physiological research (Goleman, Boyatzis, and McKee, 2002). Although purpose
was at the heart of Bennis and Shepards (1956) theory of group development, in most
work teams, discussion of shared purpose is skipped. A positive vision may include
the team seeing themselves as high performing or successful, incorporating an
important drive to outstanding performance (Hackman and Wageman, 2005). The first
discovery supports PEA.
The second discovery, the self-awareness of the teams norms and values and how
others see them, is often elusive. At the team level, this has been labeled group think.
The greatest challenge to an accurate self-image is an open flow of evaluative
information within the team, as well as between the team and the external
environment. For example, one group norm that predicts lower learning in teams is the
practice of not openly confronting internal conflicts, such as unequal contributions to
the groups work (Druskat and Kayes, 2000). Group EI helps to create team identity
and relationships among team members (Wolff, Pescosolido and Druskat, 2002). The
second discovery can be achieved by using multiple sources for feedback, such as
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climate surveys. Insight also may come from behavioral feedback (for example, video-
or audio-taped interactions).
For teams truly to consider changing a part of themselves, they must have a sense of
what they value and want to keep. Those areas in which their real self and ideal self are
consistent or congruent can be considered strengths. Areas where the real self and ideal
self are inconsistent can be considered weaknesses. Acknowledging discrepancies
between the teams real self-image and the ideal self-image can be a powerful-
motivator for change. Again, the teams real self-image is their view of how they act,
their norms and practices, how they relate to each other and with others outside of their
team. The teams ideal self-image is their shared dreams and aspirations for what the
team might be and can become.
After identifying and comparing the teams real and ideal self, the third discovery that
a coaching intervention may facilitate is the development of a team learning agenda,
focusing on the desired future. A learning agenda focuses on development, exploration,
and novelty. A learning orientation arouses a positive belief in our capability and the
hope of improvement. It brings a team back into the realm of PEA. But coaching
interventions at group level need to overcome at least two challenges at this point.
First, there is often confusion about the teams ideal self and what can be termed the
ought self (that is, the expectations of performance imposed by others often in
supervisory positions with regard to the team). As Higgins (1987) shows, using the
ought self as a reference point to guide development (instead of the ideal self) confuses
the evolution process. The ought self typically arouses NEA and diminishes
performance, innovation, and adaptability. Second, all too often, teams explore growth
or development by focusing on deficiencies, especially when survey scores are made
public. Many team training programs, periodic reviews, and even coaching
interventions often make the same mistake. What was intended to help a team develop,
may in fact result in the team becoming stuck in an NEA state, feeling beleaguered,
and not helped nor encouraged. Thus, invoking ought self expectations invokes anxiety
and doubts about whether or not we can change (Seijts et al., 2004).
The process of desired, sustainable change requires behavioral freedom and permission
to try something new and see what happens. This permission comes from interaction
with others, as the fourth and fifth ICT discoveries demonstrate (Boyatzis, 2006a). The
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The fifth ICT discovery is about resonant relationships. Resonant relationships are
characterized by a high level of emotional and social competencies (Boyatzis and
McKee, 2005). They are an essential part of our environment. The most crucial
relationships are often a part of social identity groups that are particularly important to
us. These relationships give us a sense of identity, guide us as to what is appropriate
and good behavior, and provide feedback on our behavior. A study of the impact of
the Professional Fellows Program at Case Western Reserve Universitys
Weatherhehad School of Management, a year-long executive development program
for doctors, lawyers, professors, engineers, and other professionals found that
participants gained self-confidence during the program, illustrating the importance of
accompanying development with personal relationships (Ballou et al., 1999).
Although at the beginning of the program, the participants were described by others as
already having very high levels of self-confidence, the graduates of the program
explained that the continued increase in self-confidence during and after the program
was related to an increase in their confidence in their ability to change. Ironically,
their existing social identity groups (family, groups at work, professional groups,
community groups) all had a vested interest in the participants staying the same,
which hindered individual participants desire to change. The Professional Fellows
Program allowed them to develop a new social identity group that encouraged change.
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This illustrates that belonging to (feeling a social identity with) a supportive team or
group reduces stress, and mitigates the effects of NEA (Haslam and Reicher, 2006).
Now we come to the aspect of ICT that makes it a truly complex system: its
multileveledness. Sustained, desired change occurs at all levels of human and social
organization. These levels are: individual; dyad or couple (including boss, subordinate
relationships); team, group, or family; organization; community; country/culture; and
global. Complexity theory and ICT propose that sustainable change at any level must
involve developmental work at the levels below and above it (Simsel et al., 2005; Chen
et al., 2005). In order for this to occur, there must be an agent that carries the
contagion of emotional and other messages back and forth among the levels.
Resonant leadership does this between individuals, dyads, teams, organizations, and
communities (Boyatzis, 2006a).
Thus, the first degree of interaction between levels (individuals, teams, and
organizations) is leadership. To illustrate this with a sports metaphor, ICT would
claim that no sports team can succeed in sustainable performance improvement
without a resonant leader within the team (see Figure 2). The team captain provides
the emotional glue that keeps people working together. The captain is the link that
fosters the contagion between individual and team levels, and excites them about
change. Meanwhile, the coach is the person who links the team and organization
levels, with the organization often represented by the team management and
ownership. The team owner or general manager has to move between the organization
and the community, managing public relations, fans, and the political community.
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The impact of these relationships in professional football in the US was seldom made
clearer than in the story of the New England Patriots and Cleveland Browns,
professional American football teams, which both had the same head coach, Bill
Belichick, during two consecutive periods. Under Belichick the Cleveland Browns
were a major disappointment. When Belichick moved on to join the Patriots, they had
three Super Bowl victories.
One major difference was the relationships between players, coach, owner, and
community. In Cleveland, Belichick removed the much-loved quarterback, Bernie
Kosar, and earned the permanent enmity of the teams owner, Art Modell, to the
delight of the press. Modell said, [Belichick] was the most difficult man Ive ever
known in a PR sense If I would have put up with some of his nonsense and other
crap off the field that led to his parting company, I think hed still be my coach
(Allthingsbelichick, 2007). But Belichick also made tough decisions during his time
with the Patriots, like picking Tom Brady instead of playing the existing quarterback,
Drew Bledsoe. However, the team felt he understood them and the game and cared
about both (Levin, 2005). After Belichick joined the Patriots, his new team owner,
Robert Kraft said, One of the reasons I like him as a coach and human being is that
he is never boastful and self-important I think Bills main focus after football
matters are his children, and I have a great deal of respect for that
(Allthingsbelichick, 2007). In another interview, Kraft added, Hes not about ego
and the sidebar privileges that come with being the head coach. He represents the face
of our team and family with values that we feel are important (Allthingsbelichick,
2003). Resonant relationships between the head coach and players, in particular the
captain or quarterback, can produce desired changes within team and organization
levels.
A resonant relationship between the head coach and the owner helps intentional
change processes at community and organization levels. In the multi-level context in
which a football team plays, one owner, Robert Kraft, enjoyed the media and worked
with the press. As a result the community was behind the team (Halberstam, 2005).
The other, Art Modell, ran into conflicts and eventually the hatred of the community
when he decided to move the team to Baltimore. Many say it was a decision based, in
part, on Modells lack of connection to the community.
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In this example, we observe a chain of resonant relationships that link desired change
from the individual player level to the community level. If any one of those is
missing, the team performance suffers and their ability to improve performance or
sustain current performance is dramatically reduced.
Others are influence, getting others to do what you want them to do, and inspirational
leadership, creating a shared vision and team pride. The use of these competencies by
coaches enables them to help a team develop its team vision, team identity, and
multiple levels of team leaders.
I have three stories that illustrate the importance of these competencies. Effective use
of a tipping point in sports teams is often expected when hiring a star player. The
story of the Cleveland Cavaliers illustrates how this may work. The Cleveland
Cavaliers basketball team hired the top draft pick, LeBron James. The Cavaliers
record improved dramatically, while the Cleveland Browns record did not. James is a
catalyst within the team. He is emotional glue and embodies a commitment to team
playnot merely his own image or record. Beck (2007) commented, The Cleveland
Cavaliers are in the National Basketball Association finals for the first time in their 37
year history, and Jamestheir preternaturally polished, selfless star forwardis the
reason Although he can dominate as a scorer James is just as likely to defer to
teammates and control a game with his passes And his emergence comes at a time
when the N.B.A. in general is criticized for being a league of too many one-on-one
players and the United States national team, with numerous NBA stars, has been
embarrassed more than once on the world stage (Beck, 2007, p. 19). In this regard,
James behavior continues to offer many forms of support and help to teammates
(Araton, 2008, p. 9).
The 1980 US Olympic hockey team won the gold medal. In contrast, repeated losses
of the US Olympic mens basketball teams in 2000 and 2004 showed that having a
team of superstars does not produce the magic that makes a team. Real Madrid, from
the early 2000 to 2008 was a world-class association football (soccer) team composed
of extremely highly paid superstars that performed dramatically less well than
expected. It requires something else to hit the tipping point, something in addition to
talent. This pattern of having the highest-paid team players, with supposedly the
greatest individual talent, has haunted the New York Yankees for decades (Schmidt
and Schrieber, 2008).
The US womens World Cup soccer team showed this in 1999 and repeatedly
thereafter. In interviews with the team, they all talk about the relationships they built
and how key players, like Brandy Chastain and Mia Hamm, were an emotional glue
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that brought the team together (Bernstein, 2005). They were team leaders and
created the tipping point in the teams performance. In the same way, Ronnie Wood is
said to create vital social glue that helps the Rolling Stones continue to play together
after 46 years (Booth, 2000). The importance of sudden emergence of leaders was
also linked to effective performance in self-managing work teams in an industrial
manufacturing setting (Wolff, Pescosolido, and Druskat, 2002). The rotation of
leaders, formal or informal, may facilitate realization of such tipping points
(Hackman, 2003).
Hackman and Wageman (2005) defined team coaching as direct interaction with a
team intended to help members make coordinated and task-appropriate use of their
collective resources in accomplishing the teams work (p. 269). One of the many
things a coach can do to help a team develop is to draw attention to the emotional
aspects that pull the team toward a change process, and to the dynamics between
multiple levels in which the team is socially embedded. These considerations point to
three major coaching interventions that might be expected to be most effective.
The benefit of a shared vision occurs at numerous stages in the teams evolution and
development, not just at the beginning (Akrivou, Boyatzis, and McLeod, 2006). The
challenge is to provide a constant reminder of the purpose or context for which the
team is functioning.
To help a team (and its members) develop, the coach should invoke PEA to maximize
the teams openness, cognitive ability, and readiness to consider alternatives and new
ideas. Helping a team develop a shared vision and purpose is a potent way to do this.
There are many techniques to begin the exploration of a shared vision. For example,
the coach could ask team members to explore their:
But a shared vision is just the beginning. The team must also explore and specify its
goals and measures to ensure it meets performance expectations from those in
authority (Hackman and Wageman, 2005). Exploring the shared vision and reminding
everyone of it should be a continuous pursuit and a key element of every meeting.
Appreciative inquiry (Cooperrider and Whitney, 2005) is another technique that can
help build shared vision. Using this technique, a coach asks the team members to
remember:
The coach can then ask the individuals to form trios and share their stories of these
moments. Once that task is complete, the entire team shares observations from these
trio discussions. The themes emerging from these discussions become key elements in
the shared vision. This process is a powerful arousal of PEA and energizes a team to
move ahead into discussions of strategy, goals, and tasks.
Moving toward a shared team identity can also be a trigger for development. Identity
refers to the various meanings attached to a person by self and others . The team
members sense of who and what they are can be called their shared identity and
embodies the dreams, sense of distinctiveness, purpose, beliefs, values, and
experiences through which a team defines itself. In this way, identity is close to
shared vision and may emerge from the same exercises. But teams can also explore
their identity through metaphors and symbols that make aspects of their self-concept
overt.
Many of the techniques I discussed in the section on establishing a shared vision will
also help a team develop a shared identity. By recounting proud moments, and
discussing values and purpose, members of a team create an awareness of the shared
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elements of identity that excite them. Leaders sensitive to this use success stories as
evidence of group effectiveness to counterbalance difficult tasks, overcome obstacles,
set a new standard of performance, innovate, or create something new. Such leaders
may even create symbols, such as baseball caps, jackets, medals, or posters, to
strengthen the symbolic value of the event or accomplishment.
Once an identity is established and shared, the team can become a social identity
group for its members. A social identity group helps its members or aspirant members
to find a sense of belonging and shared beliefs. They share a sense of what they are,
and what defines them. Social identity groups are a vehicle for moving information,
emotion, and relationships across levels of the complex system within which the team
exists. The emergence of groups of faithful fans of sports teams, bands, television
shows, or movies can be described as the emotional bonding of strangers. They are
brought together because of a commitment and belief in a sports team, like
Manchester United, or their love of a group, like the Grateful Dead, or a fantasy in the
form of a TV show, like the Trekkies, fans of Star Trek, who created a force that
brought a television show back into prime time in the US, and then launched four
sequel series, 11 movies, an animated cartoon series, and myriad other media vehicles
(Neo Art and Logic Productions, 1999, 2004). Their perseverance astounded even the
creator of the series, Gene Roddenberry. Social identity groups often display their
distinctiveness proudly in the clothes they wear, photos in their homes and offices,
and talk about it often in social settingsask any football fan how their team is doing.
Helping a team leader move emotions and relationships across levels requires a deep,
emotional intervention with the leader and possibly the team. Leaders moods affect
the teams mood (Sy, Cote and Saaredra, 2005). In the same way, when coaches build
resonant relationships they affect the mood of the teampositively or negatively,
sometimes in a quasi-therapeutic way (Kets de Vries, Korotov, and Florent-Treacy,
2007).
Teams need leaders, both formal and informal. They need leaders within the team to
create purpose and excitement, and provide social glue. They need leaders outside the
team to help communicate and link across levels, as I discussed earlier in this chapter,
a task that Hackman (2003) called bracketing. Team researchers, such as Hackman
and Wageman (2005), even contend that many teams need rotating leaders for
leadership development purposes, a feeling of equality within the team, and shared
responsibility for team norms and performance.
Resonant leaders are able to build trusting, engaged, and energizing relationships with
others around them (Boyatzis and McKee, 2005). Just as teams need resonant or
effective leaders to perform and develop, and multiple resonant leaders to function
across the multi-level system within which they operate, it is also clear that teams
need coaches who are resonant and can help move information, emotions, and
relationships across levels. The leaders can be the coaches, but it is likely that the
team needs both resonant leaders and coaches. If team has no resonant leadership, it is
adrift in many ways. Dissonance can become its modus operandi. Then the team
begins to dissolve.
Conclusion
attractors, and the multiple levels involved light the path to sustainability. Coaching
team development can involve many activities, but from this perspective three of the
most potent interventions would be to help the team develop a shared vision, shared
identity, and the multiple resonant leaders needed at various levels within their
system.
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References
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Discovery #1:
Team Ideal Self-
Who do we want to
be? What is our
shared vision?
Discovery #5:
Discovery #4: Resonant Relationships that help, Discovery #2:
Experimenting and support, and encourage each Team Real Self- Who
practicing with being step in the process are we? How do we
an effective team typically act?
Factor Interacting Between Levels Level of Complex System Factor Interacting Between Levels
Community
Organization
Social
Identity
Groups Resonant Head Coach
(like
fans)
Team
Individual Player
ICT Overview 3/7/2013 24