DI

GITALMARKETI
NGEXECUTI
VE

Successf
ulDi
git
alMarket
ingExecut
ivewit
hmanagementanddesi
gnexperi
enceandanex
ept
ional
tr
ackrecor
dfordel
iv
eryacrossavari
etyofmar
ket
ingandbusi
nes
sdevelopmentrol
es.
Jonat
hanHeal
ey
DI
GITALMARKETI
NGEXECUTI
VE

Cur
ri
cul
um Vi
tae
Wher
eI
vewor
ked TheChar
ter
edI
nst
it
uti
onofBui
ldi
ngSer
vicesEngi
neer
s(2017-Dat
e)
2017-Dat
e Di
git
alMar
ket
ingEx
ecut
ive
Repor
ti
ngtotheHeadofMar
ket
ing,Iam r
esponsi
blef
orCI
BSE
sdigit
alof
fer
ing
andheadupdigi
tal
communi
cat
ionsacrossal
lUKregi
ons,
stak
eholdergr
oups
andsoci
eti
es.

Devel
opedanewcontentst
rat
egytomaximi
sethei
mpactofcampignsacr
ossdigi
tal
channel
s,
ensur
ingal
li
nter
estgr
oupsareengagedwi
thourmessagi
ngeachmonthRef
err
alScheme,rai
si
ng

Al
ignedUKdigi
talmar
k eti
ngcont
entsoi
tisconsi
stentwi
thbr
andguideli
nesandredesi
gned
emailcommsaesthet
ic,uti
li
si
ngAdobeCr
eati
veSuiteandMaket
ingCloud,si
gni
cantl
y
i
ncreasi
ngcl
i
ckr at
esandengagement
Cur
rentl
yintr
oduci
ngengagi
ngvideocont
entandcampai
gnst
oinspi
rest
akehol
der
sthr
ougha
medium notyetut
il
i
sedbythecompany

AposTher
apy(
2012-2017)

2014-2017 Mar
ket
ingandBusi
nessDev
elopmentEx
ecut
ive
Accountableformarketi
ngcont
entandstrategyacr ossanationalB2Bnet wor k.
Alsoleadondesignanddeliv
eryofstr
ategi
ci nit
iat
ivestobui
ldbr andr eput
ation
andawar eness.Thi
sincl
udesdigi
tal
contentmanagement ,mar keti
ngcol l
ateral
designandsocialmediamanagement .
Irepor tt
ot heVicePresident,AposTher apy
UK.
Tookt
hel
eadonsoci
almedi
amanagement
,i
ncr
easi
ngonl
i
nesal
esl
eadsby24%

Pr
oducedanex
tensi
vemar
ket
ingmat
eri
al
ssui
tef
oranat
ional
net
wor
kofcer
ti
edpr
ovi
dercl
i
nics

Dev
elopedaFr
iendRef
err
alScheme,
incr
easi
ngr
evenueby27,
000permont
hdRef
err
al

Managedandpr
oducedsuccessf
ulv
ideomar
ket
ingcampai
gns,
boost
ingbr
andawar
enessand
sal
esl
eads

2013-2014 Mar
ket
ingEx
ecut
ive
Report
ingtotheHeadofMar keti
ng,Iwasr esponsi bl
eformanagi
ngdigit
al
campaignsanddel i
veri
ngpr ojectstostr
ictdeadl i
nes.Iover
sawproducti
onof
marketi
ngcoll
ateral
,incl
udingl i
aisonwit
hi nternalgroupsandext
ernalagenci
est
o
devel
opcontentandmat er
ials.Inthi
srole,Ialsomanagedt heco-
ordinati
onand
ful
lmentofexhibi
ti
ons,conf erencesandsemi nars.

Builtr
elat
ionshi
pswi
thspor
tscl
ubsandsoci
eti
esl
eadi
ngt
oal
ucr
ati
venewr
efer
ral
-based
revenuechannel
Wor
kedal
ongsi
demedi
aagenci
est
oensur
eal
lpr
essadswer
epr
oducedanddel
i
ver
edont
ime
Ut
il
i
sedAdobedesi
gnsof
twar
etocr
eat
eregul
arcont
entf
orsoci
almedi
aandwebsi
te

Responsi
blef
oral
lemai
lcampai
gns,
bot
hcust
omerandcl
i
entf
aci
ng

2012-2013 Pat
ientCar
eManager
Responsi bl
ef ormanagingtheongoi ngcareofallexisti
ngpatient
sint r
eat
ment.
Leadingat eam of3peopl e,Iensuredthatthehigheststandardswer emetin
ensuringpatients
treatmentplansprogressedsmoot hl
y.Thi
sincludedmanaging
dail
ypat i
entemai landphonequer i
es,handlinganycompl ai
ntsandbeing
responsibleforall
clini
calappoint
ment sandbook ings.

St
reaml
i
nedt
heCRM book
ingsy
stem,
incr
easi
ngef
ci
encyandaccur
acy

Dev
isedandi
mpl
ement
edasuccessf
ulcust
omerr
etent
ionSOP

Managedasmal
lteam t
oensur
ethedepar
tmentwasef
fect
iveandmeet
ingal
lpat
ient
r
equi
rement
s
I
mpl
ement
edpat
ientt
her
most
atcal
l
s,i
dent
if
yingpr
obl
emsear
lyandi
ncr
easi
ngpat
ientsat
isf
act
ion

WhatI

vest
udi
ed 2010 BA(
Hons)1stCl
ass,
Musi
cPr
oduct
on,
Uni
ver
sit
yofNewcast
le
2007 BA(
Hons)2:
1,Busi
nessandMar
ket
ingManagement
,Uni
ver
sit
yofNor
thumbr
ia
2004 ALev
els,
Busi
nessSt
udi
es,
Economi
cs,
Hist
ory
2002 GCSEs,
8xA*
-Cpasses

Phone:07904636215 Emai
l:j
onat
hanheal
ey86@googl
emai
l
.com