1.

The process of creating or rewriting an organization's mission, identifying and evaluating the long-
term goals and strategies to reach those goals, and determining the required resources is called

A. strategic management.

B. organizational planning.

C. scoping the organization.

D. strategic planning.

E. management organizing.

2. A unique competitive position in relationship to competitors is referring to

A. resource deployment.

B. management strategies.

C. distinctive competitive advantage.

D. employment endeavors.

E. technical goals.

3. The three strategy levels that managers think in are

A. corporate, universal, and business.

B. conscious, business, and implementation.

C. corporate, business, and strategic.

D. business, corporate, and functional.

E. functional, strategic, and universal.

4. All of the following are characteristics of successful strategic managers except

A. being well informed.

B. being good at building consensus.

C. having well written missions.

D. being good at creating contingency plans.

E. being good at focusing their time and energy.

5. A _____________ focuses on the major activities of the company.

A. business-level strategy

B. functional-level strategy

C. mission statement

D. goal and objective setting

E. manager-level strategy

6. Analyzing internal environments in the strategic planning process deals with

A. strengths and weaknesses.

B. opportunities and threats.

C. missions and goals.

D. leadership and structure.

E. human resources.

7. All of the following are strengths of the internal environment except

A. superior service and promotional support.

B. solid managers and management development programs.

C. limited manufacturing capability.

D. strong supplier/dealer base.

E. superior global brand name recognition.

8. The leadership challenge

A. allows managers to turn down new ideas and goals.

B. identifies which employees need extra training.

C. does not allow for advancement within the company.

D. involves the ability to influence others in the organization to embrace the new strategy.

E. is not challenging for managers to introduce to others.

9. A strategy achieved internally by investing or externally by acquiring additional business units is called

A. a grand strategy.

B. vertical integration.

C. a growth strategy.

D. horizontal integration.

E. an integration strategy.

10. When the managers of a firm target a specific market like a particular region or group of potential
customers, this strategy is called a
A. focus strategy.

B. cost-leadership strategy.

C. differentiation strategy.

D. functional level strategy.

E. production strategy.

11. Without a sharp strategic focus, a company can still accomplish all of its goals.

A. True

B. False

12. Cost-leadership strategy is a strategy used to accept the status quo.

A. True

B. False

13. The process associated with putting the strategic plan into motion is called strategy implementation.

A. True

B. False

14. The size or position of the business in the environment is called the scope.

A. True

B. False

15. Vertical integration is a plan to maximize competitive advantage by using the proper mix of units and
products.

A. True
B. False

Sam hutchinson.