Purpose and Objectives

Purpose:

If a power outage occurred at the Commons and all of their perishable goods were

spoiled and deemed unsafe for consumption, the crisis team would have to take action

immediately. Students must remain as the focus while working towards a solution, therefore we

must communicate early and often to ensure everyone is aware of the situation and what to

expect. If we build positive partnerships with outside organizations and communicate clearly, we

will overcome the crisis by keeping students safe and fed. It is vital for the Commons to follow a

crisis plan and make any necessary corrections as they control the crisis and work to reach their

objectives.

Objectives:

1. Communicate power outage to students, faculty, and staff within one hour and update often.

2. Contact the contracted power company within one hour.

3. Alert vendors and request an emergency food order within the first four hours.

4. Address the crisis on all KSU social media pages and the university’s website within two

hours.
 Key Publics

 Students  Local Community and Neighbors

 Employees: Faculty and Staff  Volunteers
 Media  Investors
 Contractors and Suppliers  Stakeholders
 Key Management  Financial Partners and Investors
 Families  Competitors
 Board Members  Clients

The following categories are based on the key publics that will be of highest priority to

contact during the crisis and which ones are of less influence towards achieving our goals and

objectives. This gives the university a clear, direct overview on who to contact during a crisis.

Enabling Publics:
• Board of directors
• Shareholders
• Key management
• Investors

Functional Publics:
• Employees: Faculty and Staff
• Students
• Volunteers
• Contractors and Suppliers
• Clients
• Families
Normative Publics:
• Competitors
• Professional Organization
• Kennesaw State University

Diffused Publics:
• Media
• Local Community and Neighbors
 Crisis Team Directory

Title Employee Office Phone Email

President Samuel S. 470-578-6033 officeofthepresident@kennesaw.edu

Main Olens
Spokesperson
AUX-KSU Dining Nicole Favors 470-578-2731 Lfavors3@kennesaw.edu
Services
Facilities and Gabrielle 470-578-3094 Gsmith86@kennesaw.edu
Operation Smith
Maintenance
Legal Affairs- Jennifer 470-578-6032 Jgilbe30@kennesaw.edu
Public Safety Babcock
Director of Andrew 470-578-6986 aaltie1@kennesaw.edu
Emergency Altizer
Management
Emergency Barrett 470-578-4833 bcappett@kennesaw.edu
Management Cappetto
Planner
Director of Student Paula Almond 470-578-2666 palmond@kennesaw.edu
Disability Services
Director of Plant Jodie Sweat 470-578-3933 Jsweat@kennesaw.edu
Operations
Maintenance Glenn Brown 470-578-6224 Gbrown78@kennesaw.edu
Worker
Public Relations Paul Floeckher 470-578-3057 pfloeckh@kennesaw.edu
Specialist

 AUX-KSU Dining Services: This department work together to make the university
experience successful for students, faculty, staff and visiting guests. Auxiliary Services
manages all university dining and the Commons.

 Facilities and Operation Maintenance: Provides electrical, mechanical, HVAC and

plumbing services to all campus buildings. Power and lighting systems maintenance
include:
Fire alarm system maintenance
Emergency generator maintenance
Elevator maintenance

 Legal Affairs-Public Safety: The Division of Legal Affairs handles legal matters related
to the university's operation.

 Director of Emergency Management: A division of the Department of Public Safety that

has the primary responsibility of the emergency management function at Kennesaw State.
Adheres to the concept of best practices, which allows for constant innovation based
upon the successes and failures of other emergency management programs.

 Emergency Management Planner: Responsible for the development and update of the
university’s emergency operations plan. This plan outlines how the university population
will respond to major events that could potentially occur on our campuses.

 Director of Student Disability Services: is the first contact for students with disabilities to
arrange accommodations and locate campus and community resources.

 Director of Plant Operations: Heads all emergency procedures.

 Maintenance Worker: In collaboration with the Facilities Maintenance and Assets

Manager, this position is responsible for performing regular preventative maintenance,
service, and repairs on specialized equipment operated by dining services. Areas of focus
include restaurant equipment maintenance, plumbing and electric.
 Spokesperson

Primary/Backup Name Office Phone Email

Spokesperson
Main: President Samuel S. Olens 470-578-6033 officeofthepresident@kennesaw.edu
Backup: Public Chiquita Irving 470-578-4495 Cirving3@kennesaw.edu
Safety Systems
Specialist
Backup: Director Andrew Altizer 470-578-6986 aaltize1@kennesaw.edu
of Emergency
Management
Backup: Public Jeannette Alford 770-423-6206 Jalfor13@kennesaw.edu
Safety Specialist

The primary media spokesperson chosen for this crisis is the President of Kennesaw State

University, Sam Olens. The President is the primary spokesperson because he has the power to

make decision and is accessible throughout the crisis and to all the students. President Olens is

use to addressing on campus issues and would do the best at articulating clearly addressing the

matter in a way that is also rational and emphatic to those affected, mainly the students.

The three backup Spokespersons were chosen because of how they relate to the crisis.

The Public Safety Specialist, Director of Emergency Management and Public Safety Specialist

all relate to the crisis and are credible to answer questions and appear as a spokesperson.

Interview Tips and Tricks

 Prepare for Who, What, Where, When and Why questions

 Rehearse beforehand
 Collect background information that may be useful during the interview
 Be accessible and pleasant to those you are addressing
 Be aware of subjects, issues and questions that might come up
Trick Questions

Reporters might ask trick questions during the interview. Here are some trick questions they

might ask.

1. Is it true that the facility was aware of the warning signs before the power loss occurred?

2. Do you agree the power loss could have been avoided if the facility did more due
diligence?

3. I have all the details, but could you provide any wrap up comments about the crisis in the
Commons?

4. Would you say the atmosphere at the Commons is too face paced to notice a crisis before
it happens?

5. Is it true that the fuse box exploded injuring two employees causing the power outage?
Who can you blame for the power outage happening?

6. Do you agree the power outage could have been avoided?

 Emergency Personnel Directory

Police Department
2539 JO Stephenson Ave Kennesaw, Ga 30144
Phone: 770-442-2505
Fax: 770-429-4537
Emergency Dial 911

Cobb County Fire & Emergency Services

1595 County Services Parkway Marietta, Georgia 30008
Phone: 770-528-8000

Kennestone Hospital
677 Church St NE Marietta, GA 30060
Phone: 770-793-5000

American Association of Poison Control Centers

Phone: 1-800-222-1222
Available 24/7
 Crisis Control Room Equipment and Supplies

_____ Bottled Water and Other Beverages

_____ Cell Phones and Walkie-Talkies
_____ First Aid Kit
_____ Non-Perishable Food Stock
_____ Matches
_____ Gas Stove
_____ Deep Freezer
_____ Contact List and Directories
_____ Flash Lights
_____ Back-Up Power Generators
_____ Batteries
_____ Crisis Plan and Press Kit
_____ Notepads and Writing Utensils
_____ Emergency Signs
_____ Battery powered Fans and Heaters
_____ Tables and Chairs
_____ Extension Chords
_____ School Map and Electrical Layout
_____ Laptops
_____ Dry Erase Boards