4 Project Finance breathing oxygenfmodical oxygen (K) nitrous oxide q) reffigerant gases like liquid nitrogen, carbondionide ete. in large volumes (1m) other sare gases (n) fire fighting hose pipes pressure braided hoses (vi) engincering and industal plastic products, xi) plate ghass: {@) plas shells for elevision tubes (b) oat glass and plate glass (©) HLT. insulators and (4 plas fibres of all types, i cs for indusuial uses, and xiv) coment products pordand cement. Chapter 2 Market Appraisal Introduction . ‘Analysis of demand for the product proposed to be manufactured equites collection of data and preparation of estimates. Market ‘spprasal requires a description ofthe product, its major uses, scope of the market, possible competition Srom substiutes, special features of the product proposed to be manufactured in regard to quality and price which would result in consumer preference for the product in relation ‘9 competitive products. Estimates have to be made about existing and fature demand and supply of the ‘manufactured, An assessment ‘Special festures of the project w! hhas to be made. Expon comparative data on manufacturing costs have to be compiled. The CI ‘and FOB prices and landed cost of the proposed product have to be ‘ated, Ibis also necessary to identify principal customers. and stave articulats of any firm acrangenfents contemplated, \isuibutors or deaters have: Alter collection ofthe daia, the existing postion has to be assessed to ascestain whether unsatisfied demand exisis. Since cash flow Projections are to be madespassible future changas.in the volume and ‘Fattem of supply and demand have to be estimated, This would help in assessing the-long term prospects of the unit. : v- . Estimation of demand requires-the determiaation of the total ‘ervand for a product and the share that can be-capture, by te-anit