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Color en La Comuniccion Arquitectonica PDF
Color en La Comuniccion Arquitectonica PDF
COLOR
COLOR
COMMUNICATION
INCOMMUNICATION
ARCHITECTURAL
IN ARCHITECTURAL
SPACE
SPACE
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Color – Communication in Architectural Space
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Meerwein Rodeck Mahnke
Color –
Communication in
Architectural Space
Birkhäuser
Basel • Boston • Berlin
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We would like to thank création baumann, Kvadrat, DLW, and Ruckstuhl AG for providing material.
Particular thanks goes to Ruckstuhl AG for their support in printing the book.
G. Meerwein and B. Rodeck comprehensively revised the text and list of illustrations.
F. H. Mahnke supervised the translation into English.
Cover:
Nadine Rinderer, Basel. The cover design is based on a photograph of Panama Werbeagentur
in Stuttgart. Architecture: zipherspaceworks; Color Design: Stefan Gabel.
This work is subject to copyright. All rights are reserved, whether the whole or part of the material
is concerned, specifically the rights of translation, reprinting, re-use of illustrations, recitation,
broadcasting, reproduction on microfilms or in other ways, and storage in data bases.
For any kind of use, permission of the copyright owner must be obtained.
ISBN-10: 3-7643-7596-5
ISBN-13: 978-3-7643-7596-6
987654321
http://www.birkhauser.ch
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CONTENT
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2 CONTENT
Appendix 148
Bibliography 148
Photo Credits 151
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INTRODUCTION
Color: Communication in Architectural Space is the revised We would like to thank all those who supported us in working
edition of the German book Mensch-Farbe-Raum, which was on this book:
first published in 1998.
Professor Renate Gebessler, whose essays made a major con-
This revised version places greater emphasis on the commu- tribution to our understanding of the topic,
nicative value of color in architectural space, with a focus on Professor Werner Spillmann, for his insightful comments
the physiological, psychological, and neuropsychological as- regarding color systems,
pects, as well as the relationships of visual ergonomics. Fash- Ulrich Radzieowski, physicist, for his expert advice on the sub-
ions and trends in color are excluded, as the publication con- ject of light,
centrates on substantive references to color in architecture Véronique Hilfiker Durand, for her meticulous editing,
and interior design. The significance of the materials used in Muriel Comby, for creating a design that perfectly met our
color design is an important new aspect. The book aims to needs,
sharpen our awareness of differentiated architectural and in- Petra Becker and Solenn Borchers, for their patient work on
terior architectural objectives, and to convey a fundamental the visual material.
knowledge of the presence and effect of color and applied col-
or psychology. The spatial environments that are formative to
people’s main areas of life are analyzed here. Chapters 1–10 in Gerhard Meerwein Bettina Rodeck Frank Mahnke
Color: Communication in Architectural Space present today’s
general knowledge as the basis for all design that uses color,
and chapter 11 describes examples in practice.
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1
HUMANS – THE FOCUS OF DESIGN
Humans are the center of concern in the design of the archi- The somatic dimension consists of all
tectural environment. In order to design an environment that _ Physical processes
is tailored to people’s needs, human beings must be seen _ Organic, cellular processes
holistically. It is also important to understand the phases of _ Biological-physiological bodily functions and the related
life and development, the different areas of people’s lives, and chemical and physical processes.
the environmental requirements that these entail. Humanistic This dimension is the active center for physical and material
psychology’s fundamental anthropological positions are con- action. It governs our physical and material interaction with
cerned with humans as a holistic concept, according to which the environment.
a person is a physical-psychological-intellectual being, close-
ly connected with the material and immaterial components of The mental dimension consists of
his or her world. “World” refers here to the entirety of the hu- _ Emotions, feelings, and moods
man condition. It is synonymous with the human environ- _ Intellectual talents
ment, in the sense that it is a holistic habitat containing es- _ Instincts, drives, affects, and habits
sential biological, physical, physiological, psychological, _ Social characteristics and acquired behavioral patterns.
social, and aesthetic elements. This dimension is the experiential center of what we experi-
ence physically and intellectually. It governs our intellectual
Viktor E. Frankl, internationally acclaimed founder of existen- and qualitative interaction with the environment.
tial analysis and logotherapy, sees a human being as a three-
dimensional entity, consisting of body, mind, and spirit – The spiritual dimension consists of
meaning that humans always act and react holistically. All _ Autonomous decisions and free will
three dimensions, somatic, mental, and spiritual, are active _ Material and artistic interests
participants in the relationship between people and their en- _ Creative-visionary ideas directed at human development
vironment. _ Human compassion and ethical competence.
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