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IJOPM
36,2
Supply chain processes
Linking supply logistics integration, supply
performance, lean processes and competitive
220 performance
Daniel Prajogo
Received 19 March 2014
Revised 4 November 2014 Department of Management, Monash Business School, Monash University,
16 January 2015 Caulfield East, Australia
Accepted 21 February 2015
Adegoke Oke
Department of Supply Chain Management, W.P. Carey School of Business,
Arizona State University, Tempe, Arizona, USA, and
Jan Olhager
Department of Industrial Management and Logistics,
Lund University, Lund, Sweden
Abstract
Purpose – The purpose of this paper is to examine the value chain processes that represent the “black
box” between supply logistics integration and competitive operational performance in firms. To realize
this objective, the authors develop a research model which comprises a series of linkages from supply
logistics integration to operational outcomes using Porter’s concept of value chain and the relational
view of resource-based theory as theoretical lenses.
Design/methodology/approach – The data set for testing the hypothesized relationships in this
study was drawn from 232 Australian manufacturing firms.
Findings – The findings show that there is no significant direct relationship between supply logistics
integration and competitive operational performance; rather, the relationship is fully mediated by
inbound supply performance and internal lean production processes. Further, lean production
processes have a positive effect on inbound supply performance.
Research limitations/implications – The study shows the importance of managing both internal
( production processes) and external processes (logistics and supply chain) of firms’ operations in an
integrated manner in which supply logistics integration act through key internal processes to impact
competitive performance which the end customers actually experience.
Originality/value – This is the first study which uncovers what happens “in between” the incoming
materials and the end outputs delivered by firms into the market. This “in between black box” is
important in improving our understanding of how inbound supply activities are translated into
outbound competitive performance outcomes.
Keywords Survey, Lean, Operational performance, Supply chain management
Paper type Research paper
1. Introduction
Increasing competition has driven firms to not only improve their internal operations
(including through process control and inventory management), but also focus on
integrating their suppliers into the overall value chain processes. The contribution of
International Journal of Operations
suppliers in building competitive capabilities (quality, delivery, flexibility, and cost),
& Production Management hence delivering values to customers has been well recognized. Much has been written
Vol. 36 No. 2, 2016
pp. 220-238
© Emerald Group Publishing Limited
0144-3577
The authors wish to thank Dr Brian Cooper of the Department of Management, Monash
DOI 10.1108/IJOPM-03-2014-0129 University, Australia, for his advice on the statistical methods used in this paper.
on the importance of supply chain management (SCM) on firm’s performance. SCM can Supply chain
be conceptualized as comprising the management of the external and internal aspects processes
of a firm’s operations including the sourcing, logistics, production, and distribution
processes involved in the offering of goods and services (Chen and Paulraj, 2004b;
Pagell, 2004; Prajogo et al., 2008). While previous operation management research
studies have generally focused on the internal aspects of the value chain, previous
studies on SCM have largely focused on the external aspects of the value chain and 221
performance implications (Chen and Paulraj, 2004a; Li et al., 2005). For instance, many
studies which examined the effect of SCM practices suggest a direct effect of supplier
integration on (outbound) competitive operational performance (Ellram et al., 2002;
Chen et al., 2004; Tracey et al., 2005; Li et al., 2006; Tan and Tracey, 2007) while ignoring
the internal processes involved in the relationship. In other words, the internal
flows within firms are considered as a “black box” which has no decisive impact on
the relationship between supply integration and competitive operational performance.
This research aims to address this gap in knowledge by investigating how the
external and internal aspects of the value chain align to impact or contribute to a
firm’s performance.
As Pagell (2004) pointed out, the conceptual “black box” between supply chain
integration and superior performance needs to be more fully examined. To examine the
relationships between the external aspects of the supply chain, the internal processes
and performance, we draw from the value chain analysis framework and the relational
view of resource-based theory (RBT) (Chen and Paulraj, 2004a). Value chain analysis
describes the activities within and around an organization, and relates them to an
analysis of the competitive strength of the organization (Porter, 1985). Porter argues
that the ability to perform particular activities and to manage the linkages between
these activities is a source of competitive advantage. According to the relational view of
RBT a firm’s competitive performance is dependent on the firm’s internal resources as
well as the external resources within the firm’s relational networks or supply chain
(Dyer and Singh, 1998; Lavie, 2006; Arya and Lin, 2007).
Porter distinguishes between primary activities and support activities. Primary
activities are directly concerned with the creation or delivery of a product or service.
They can be grouped into five main areas: inbound logistics, operations, outbound
logistics, marketing and sales, and service. Each of these primary activities is linked to
support activities which help to improve their effectiveness or efficiency. There are four
main areas of support activities: procurement, technology development (including R&D),
human resource management, and infrastructure (systems for planning, finance, quality,
information management, etc.). This study seeks to investigate the inter-relationships
between the key primary activities of a firm’s value chain – particularly, the inbound
supply chain processes and internal production processes of firms and their implications
on inbound and competitive performance outcomes.
We define inbound supply chain processes in terms of supply logistics integration –
the extent to which inbound inter-organizational processes are seamless and closely
co-ordinated. We define lean production processes in terms of the extent to which internal
operations are in line with lean production processes and principles, specifically just in
time ( JIT) and total quality control (TQC) principles. Schonberger (2007) identified that JIT
and TQC have essentially merged into the concept of lean production. Inbound
performance reflects the performance of the sourcing, procurement, and logistics
operations including total procurement costs, inventory carrying costs, and material costs.
Competitive performance reflects a firm’s performance relative to competitors, in terms of
IJOPM delivery speed, production cost, volume flexibility, and product variety as they relate to
36,2 the end customer or market.
Few studies have examined how the internal and external aspects of an
organization’s value chain are interrelated as a “pipeline” in building values for
customers. For example, Kannan and Tan (2005) considered the parallel effects of total
quality management (TQM), JIT, and supply chains on firms’ performance. Jayaram
222 et al. (2008) investigated the link between building lean systems and firm performance.
However, little is known about the links between inbound processes, internal processes,
inbound performance, and competitive performance (see, e.g. Shin et al., 2000; Tracey
et al., 2005). This paper seeks to advance previous studies by integrating inbound,
internal, and outbound activities as a set of value chain activities in creating maximum
values for customers. We first discuss the related literature, and the hypotheses.
We then present the research methodology, and the results. Implications for managers
and researchers are discussed and finally the conclusions are drawn.
3. Research model
The research model is shown in Figure 1. In this model, we consider that supply
logistics integration has an impact on inbound supply performance which will affect
the competitive performance. For example, if supply logistics integration can result in
lower total purchasing cost, this should translate into better competitive cost
performance. At the same time, it facilitates the production processes of the firm which
in turn will affect the competitive performance. Overall, this model suggests that the
effect of supply logistics integration on competitive performance is partly mediated by
inbound performance as well as lean production processes.
In this paper we have chosen to use structural equations modelling (SEM). SEM
allows for the testing of an implied sequence since it is a “statistical technique that uses
IJOPM Inbound Supply
36,2 Performance
H6
H2
228 H3 H5
Lean Production
Processes
Figure 1.
Research model
H1
4. Methods
4.1 Sample and procedures
The empirical data for this study was drawn from managers of Australian
manufacturing firms. The list of the respondents was randomly selected and purchased
from a mailing list company. In total, 1,800 surveys were mailed out, and 232 usable
responses were received; hence, the response rate is 13.1 per cent. The data were
checked for bias using correlations of responses between early respondents and late
respondents based on industry sectors and organizational size. The χ2 tests on both
categories did not indicate any significant difference between the two groups of
respondents. The industry sectors of the respondents include electronic/electrical
(16 per cent), machinery (25 per cent), automotive (8 per cent), chemical (11 per cent),
food processing (4 per cent), construction (12 per cent), and “other” sectors, including
medical equipment, wood, printing, and paper, defence (12 per cent).
4.2 Measures
The measurement items for all constructs are based on earlier empirical research
discussed in previous sections. For measuring logistics integration, we adapted the
scale developed by Chen and Paulraj (2004a) which was focused on key practices that
are necessary to achieve seamless integration of logistics activities with key suppliers.
In responding to the items in this scale, the respondents were asked to assess the
integration of their logistics activities with their key suppliers with whom the firms
conduct maximum business in dollar terms.
The items included in the scale for measuring lean production processes reflect a
combination of two major concepts underlying lean processes as applied in the production
area (i.e. JIT and TQC): first, building preventive-oriented and standardized processes
which are continuously controlled using statistical techniques; and second, building
efficient processes by streamlining the layout and efficient set-up times to make a quick
response. In operationalizing these two concepts, we combined selected items from the
scales of lean production process, incorporating elements from JIT and TQC from previous
studies, including Cua et al. (2001), Flynn et al. (1994), and Kannan and Tan (2005).
For inbound supply performance, we adapted the scale from previous studies, including Supply chain
those by Paulraj et al. (2008), and Vonderembse and Tracey (1999) and Tracey et al. (2005) processes
(see Table I). A seven-point Likert scale was used for measuring all items in the above three
scales with the responses ranging from 1 (strongly disagree) to 7 (strongly agree).
The measure for competitive performance captures the four key competitive
dimensions namely quality, speed of delivery, flexibility (in terms of volume and
variety), and costs, following previous studies in operations and SCM topics 229
(Rosenzweig et al., 2003; Li et al., 2006; Paulraj et al., 2008; White et al., 2010).
The respondents were asked to assess their firm’s business performance relative to the
best competitor in the market with the scale ranging from 1 (weakest in the industry) to
7 (strongest in the industry).
Loading
paths
Scales Items (t-value) Cronbach’s α
0.01
(0.06)
Figure 2.
Notes: t-Values are in brackets. 2 = 282.54, df = 161, NFI = 0.930,
Results of structural
NNFI = 0.962, CFI = 0.968, GFI = 0.890, RMSEA = 0.057, SRMR = 0.058. relationship analysis
*t > 1.96 or p < 0.05; **t > 2.51 or p < 0.01
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Zikmund, W.G. (2010), Business Research Methods, 8th ed., South-Western Cengage Learning,
Mason, OH.
Further reading
Aiken, L.S. and West, S.G. (1991), Multiple Regression: Testing and Interpreting Interactions, Sage,
Thousand Oaks, CA.
Arshinder, K.A. and Deshmukh, S.G. (2008), “Supply chain coordination: perspectives, empirical
studies and research directions”, International Journal of Production Economics, Vol. 115
No. 2, pp. 316-335.
Ziegler, A. and Seijas Nogareda, J. (2009), “Environmental management systems and
technological environmental innovations: exploring the causal relationship”, Research
Policy, Vol. 38 No. 5, pp. 885-893.
Corresponding author
Dr Daniel Prajogo can be contacted at: daniel.prajogo@monash.edu
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