PRESS RELEASE

FOR IMMEDIATE RELEASE

DDB Named Network of the Year and Digital Agency of the

Year at the 2018 African Cristal Festival

Marrakesh / May 5, 2018 / DDB Worldwide, part of Omnicom Group (NYSE: OMC), was
named “Network of the Year” and Tribal Worldwide Morocco was named “Digital
Agency of the Year” at the 2018 African Cristal Festival, which took place in Marrakesh,
Friday May 4th.

The network was awarded across nine categories: Digital, Film, Film Craft, Integrated,
Outdoor, Press, Promo and Direct and Radio, as well as African Culture.

The DDB agencies in Morocco took home an impressive six Gold for clients such as
Mondelez, Royal Air Maroc and Umnia Bank.

In addition, the agency in Egypt took home the Grand Crystal in Film for “Mother
Russia” Tiger, and Film Gold for Hyundai “Italy Didn’t Make It”.

Glen Lomas, DDB Worldwide Executive Officer for Africa, says: "This is great news and
particularly satisfying that so many of our agencies across the region were recognised
and contributed to the win - Morocco, Nigeria, South Africa, Kenya, Egypt and even
Mauritius! We were also present across many categories, from digital and integrated to
film, print and outdoor. It must be said that the competition was particularly fierce this
year - there is no question that all networks and agencies across Africa are producing
inspiring work that will capture the attention of the world."

Amine Bennis, CEO DDB Morocco Group, says: "This year is fantastic for the entire
DDB community, and we'll celebrate together. What is awarded is not just genius
artistic talent, but a collective ability to create conversation about what matters to
African people. The digital era allows African creativity to be unleashed, women to be
empowered, and local culture to be embraced. Winning these awards proves we are
completely committed to succeed in this.”

This year’s Network of the Year win marks the second time in three years that DDB has
taken home the title. DDB was also named Network of the Year in 2016. In addition,
Omnicom was recognized as Holding Company of the Year at the 2018 event.
ABOUT DDB
DDB Worldwide (www.ddb.com) is one of the world's largest and most influential advertising
and marketing networks. At the prestigious 2016 Cannes International Festival of Creativity, DDB
took home 101 Lions. DDB is also the 2016 African Cristal Network of the Year and the 2017
Eurobest Network of the Year for the eight time in nine years. In addition, DDB has been named
Agency of the Year numerous times by the industry's leading advertising publications and
awards shows. The Gunn Report has listed DDB as one of the Top 3 Global Networks for 12 of
the last 15 years. The agency's clients include Volkswagen, McDonald's, Unilever, Mars,
Johnson & Johnson, and Exxon Mobil, among others. Founded in 1949, DDB is part of the
Omnicom Group (NYSE) and consists of more than 200 offices in over 90 countries with its
flagship office in New York, NY.

ABOUT OMNICOM GROUP INC.

Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications
company. Omnicom’s branded networks and numerous specialty firms provide advertising,
strategic media planning and buying, digital and interactive marketing, direct and promotional
marketing, public relations, and other specialty communications services to more than 5,000
clients in more than 100 countries.

For further information on Omnicom Group Inc. and its brands, please visit
www.omnicomgroup.com.

Media Contact
Sara Cosgrove
European Communicatiosn Director, DDB Europe
Email: sara.cosgrove@ddb-europe.com
Phone: +44 (0) 20 7258 4230