Professional Documents
Culture Documents
Misti Skorch
CUR/516
Joan Beckner
2
In this course, employees from ABC Company are introduced to Salesforce customer
support system for future use when reviewing customer accounts. Topics include customer
support terminology, Salesforce screes, unique features of Salesforce and include on-the-job
training.
Phase I
Target Audience
The target audiences will be employees of ABC Company and vary in age with the
minimum being 18. The median age will be between 29 and 35. The median education level will be
a bachelor’s degree. Prior knowledge is essential since the leaners are focusing on where to find
information that is used to complete customer inquiries. The learning styles will vary with each
participant however, the dominant delivery style will be kinesthetic. The learners will be using
customer accounts to complete the training. The learners are expected to have some push back
due to being unwilling to change customer support systems. However, the change in support
Delivery Modality
The delivery modality will be face-to-face. The face-to-face modality will require a training
room with computers for each learner along with projection boards for the front of the room. The
training will last for two eight-hour days and two four-hour days. The two eight-hour days will
fully incorporate the new customer support system and will allow the learners the opportunity to
use the system within the controlled environment. The two four-hour days will allow the learners
to use the new system while servicing customers for part of the day. The focus of the four-hour
training days will be to provide the learner to ask specific questions about where to find
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information for the customer inquiry as well as to continue to practice using the system. The two
four-hour days will be less structured to allow for additional questions and answers.
Phase II
Goals
1. Employees will use Salesforce the new customer support system for future
customer inquiries.
Objectives
customer inquiries.
2. Without assistance, learners will exhibit knowledge of the new terminology for
Strategies
The instructional strategies to be used will be to use kinesthetic learning activities to gain
knowledge of the Salesforce technology. The activities will include practice customer support
problems that will encourage learners to navigate Salesforce to resolve. This will enable the
learners to quickly gain the appropriate knowledge of the steps required to resolve the customer
issue in a safe environment. The activities will encourage critical thinking to resolve issues.
Activities to encourage critical thinking will include assessments that will require learners to find
the information using only Salesforce. There will also be visual and audio training available
Technology
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The technology to be used will be the computers provided by the company. Salesforce will
require use of two monitors for each learner. The two monitors are needed to allow learners to
use multiple systems at one time. The Salesforce customer support system will continue to
connect to other systems needed such as email and PeopleSoft. Each system will require the
intranet and internet access to connect to the other systems. Each learner will already have
Phase III
Training
The total length of training Salesforce is 24 hours. The time is broken down into two-
Days 1 and 2: These days will be broken into three main sections.
1. Technology review
2. Introduction to Salesforce
a. SME presentation
d. Employee practice
Days 3 and 4: These days are for four hours at the end of the day for on-the-job training.
Each employee will return to the training room from their desks and work on
accounts that do not require phone calls and any accounts that the employees had
Staff Needed
4. A Subject Matter Expert that has been working with Salesforce for at least six
5. Administrator to book the training rooms and schedule the employees that will be
6. Technical support—This person will be needed for the first section of Day 1.
2. Internet Access.
3. Projector
Implementation
This training will be mandatory for every employee to ensure a solid understanding of the
new software. Communication about the required training will be conducted via a webinar
presentation, email, and Outlook calendar invites. Employees will be selected for the training
according to his or her manager. Once selected, they will be placed in pairs that mimic his or her
current working environment. The employees will have at least two-week notification regarding
the mandatory training. Each manager will be responsible for encouraging employees to embrace
Assessments
Formative assessments will be conducted at the end of the first three days. Each
assessment is included in the employee workbook and will be reviewed as a group. The facilitator
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will use the review period to go over any information that was missed in the assessment. The
summative assessment will be given at the end of day four and each employee will be required to
pass it with a 95% accuracy rate. The summative assessment will be conducted through
observation of employees using Salesforce to resolve an actual customer inquiry through the
appropriate screens.
Phase IV
The criteria for determine the goals were met is that there is no access to the old software
system by the employees that have completed training. A weekly technology report can be run to
determine this is met. A periodic review of customer accounts will determine if accurate resolution
was met and if Salesforce was used accurately. Through manager evaluations, the new
Evaluation Instruments
1. Surveys
2. Observations
Evaluation Overview
The surveys can be used in the evaluation of training in many ways. The learners would be
provided a survey to evaluate the effectiveness of the training. They would be asked if the
training was enough time to learn Salesforce. Depending on the answer, the training
summative assessment and is required to complete the training. If one area is observed as
incorrect, then future classes would benefit from reviewing the information additionally.
The main issues that I forsee with the course is the length. There will be many employees
that consider the training class not long enough and some that will consider the class not
enough. Having the middle grounds may be best for each training class.