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CORPORATE SOCIAL

RESPONSIBILTY
DEFINITION

Corporate Social Responsibility is the


continuing commitment by business to
behave ethically and contribute to economic
development while improving the quality of
life of the workforce and their families as
well as of the local community and society
at large.
 World Business Council for Sustainable Development
CORPORATE SOCIAL RESPONSIBILITY
 CSR is a form of corporate self-regulation
integrated into a business model.
 CSR is also called corporate conscience, corporate
citizenship, social performance, or sustainable
responsible business/ Responsible Business.
 The term "corporate social responsibility" came
into common use in the late 1960s and early
1970s.
 ISO 26000 is the recognized international standard
for CSR.
TRIPLE BOTTOM LINE

Profit People

Planet
TRIPLE BOTTOM LINE
 People planet and profit, also known as the triple
bottom line, are words that should be used and
practiced in every move an organization makes.
 People relates to a fair and beneficial business
practices toward labour, the community and region
where corporation conducts its business.
 Planet refers to the sustainable environmental
practices.
 Profit is the economic value created by the
organization after deducting the cost of all inputs,
including the cost of the capital tied up.
RESPONSIBILITY PYRAMID IN BUSINESS
CSR - STRATEGY
Ethical
Responsibilities

Social
Responsibilities

Legal Responsibilities

Economic Responsibilities
THE PRIME FACTORS OF CSR

1. Climate Change

2. Transparency in business practice

3. Ecological diversity

4. Fair trade and fair procurement

5. Corruption prevention

6. Labour rights

7. Health and Safety

8. Education

9. Income equality and fair wages

10. Poverty
NEED FOR CSR
1. Reputation
management /
Goodwill
Creation

2. Employee
7. Quality
attraction

6. Cost 3. Competition
efficiency (in general)

5. Corporate
4. Investor
liabilities /Legal
relations
claims
CREATION OF A CSR STRATEGY
CSR Audit CSR Focus Areas

Internal & External


Intelligence Community
Engagement
Product Employee
Responsibility Relations

Corporate
Stakeholder Assessment Governance
Customer Environment
Relations Responsibility
Responsible
Sourcing
Audit Methodologies

Strategic Actions
THANK YOU…!!!

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