Remember:

Advertisement in media, be in
print or in broadcast, are meant
promote an idea, a cause, or a
commercial product. They are intended
to make something known to the
public.
 Advertisement use
propaganda for this purpose.
Propaganda are methods or devices for
spreading beliefs or actions. They are
used for business, political, military, or
religious reasons.
 Below are some common ways or
means of propaganda.
1. Glittering generality- means giving
something a good label so that it
will be accepted without the
evidence of being examined.
2. Name-calling- means giving
something a bad name so that it will
automatically be refused or
condemned.
3. Transfer- means transferring the
authority and popularity or
 something else to make it
acceptable.
4. Testimonial- means associating a
product or something to a famous
person.
5. Plain folks- means making a person
(e.g., a politician) appear as just
 ordinary person rather than the rich
or powerful individual he or she
really is.
6. Card stacking- means presenting
only the favorable and suppressing
the unfavorable.
Reading:
 Getting to know the Parts of a
Newspaper.
1. Classified Ads- jobs available.
2. Sports Page- results of sports
events.
3. Obituary- notice about people
who died.
4. Editorial- what the editor thinks
about the important issues.
5. Front Page- freshest news both
local and international.
6. Entertainment- special features
on art, music, theater, show
business.
7. Lifestyle- special feature of
famous people’s way of leaving.
8. Business Page- important
business news.
9. Society Page- social events that
have just taken place or will take
place.
Remember:
In, on, for, by, and under are
examples of prepositions. A
phrase introduced by a
preposition is called
prepositional phrase.
A prepositional phrase is a group of
words that begin with a preposition and
ends with a noun or pronoun as objects
of preposition. Prepositional phrase tell
time or place.
Here’s a list of prepositions:
among since into at near of
under upon to beside by
around down about across in
inside after from through for
with against over along
below between behind during
above