The KIDS are

curious to
know..
About everything, just
everything, right now,
right now. If you don’t
have the answers to all
their questions… Don’t
worry.

We have a Special Guest

to help you out ..
Presenting – CIR’CURIOUS
 HAPPY KIDS FESTIVAL is back with it's special new theme this year
“IT’S A CLOWNS WORLD”
"I JUST LOVE TO MAKE PEOPLE LAUGH & NOTHING ELSE MAKES ME MORE
HAPPY” says CIR’ CURIOUS the showstopper clown at this year’s HAPPY KIDS
FESTIVAL.
Grand old days and ONE more chance to celebrate this winter before the Christmas
bell rings in. A Play date with friends and a Family Reunion for the Parents are
reasons to celebrate with a lot of LAUGHS & GIGGLES.
VENUE:- UPPER DECK TERRCACE LAWN, 3RD FLOOR, CENTURION MALL,
SEAWOODS, NERUL (E) NAVI MUMBAI 400 706.
DATE:- 22nd & 23rd DEC 2018
TIME:- 11.00 am till 8.00 pm
 .THE SHOW

CIR’CURIOUS & HIS FRIENDS’ combines with a large size

Snow Man, a BIG Balloon Clown, bubbles and laser
show, magic mix with comedy and drama.
The event shall also feature lots of Outdoor Games, Crafts,
Live Music Performance, Sing a long, and many other fun
filled activities for kids and parents.
The Acrobuffos are clowns and their performances mixed
with plenty of physical Sightgags and comical Blowoffs
that will keep tickling & giggling everyone throughout.
 TARGET AUDIENCE
Kids and Parents from neighbouring schools and RWA.
Entry to the event only by pre registration process
Approximate venue capacity 900 to1000 pax per day
Approximate attendees in 2 days around 2000 pax
50% both working parents
Monthly household income above 50000/-
50% and above own a 4 wheelers
Fashion oriented, modern living standards
New age families who like to spend their time in more recreational
activities
Fun Games & Activities
Boogie Woogie dance
Tail the Clown
Pin the Clown’s Nose
Ring the Clown
Paint your Clown
Hat the Clown
Props & Décor
Funny Face Contest
Props for Photo booth
Marketing Mix
• Recent studies have shown that the influence children exert on the
purchasing decisions in households is extensive and on the increase. Some
of the factors cited are as follows:
• 1. Parents are having fewer children and thus spending more on each child
• 2. Parents are having children later, at a time when they are beyond the
struggle phase in their career
• 3. Young professionals purchase presents for children to compensate for
the lack of time they are able to spend with them
• Kids represent an important demographic to marketers because they have
their own purchasing power, they influence their parents' buying decisions
and they're the adult consumers of the future.
Our Marketing Strategy
We follow our established implementation strategy year on year.
Key highlights:-
1. School Contact Program – We connect to all the Playgroups & Nurseries in the City. A
paint & Craft contest form along with the event communication pamphlet is distributed
to all the students. All the participants receive a free gift hamper from us. Bumper prize
shall be rewarded to the best 3 participants.
2. The Paintings shall then be collected back from all the participating schools along with
the personal information form.
3. Tele calling & SMS blast is the next step for Pre Registration Process for attending the
event.
4. The entry fees to the event is Rs 100/- per person.
Sample Pre registration Form
Brandings
• 2 Posters at all the participating schools
• 5 Bus shelter brandings at strategic locations in the City.
• 2 Hoardings shall be placed outside Grand Central Mall & Inorbit Mall
one each respectively.
• 20 Street Lamp post branding located outside crowded Parks &
Market place.
 Glimpse of the past event
Children’s Day (14th - 20th Nov 2015)
Last month 15880 adults and 7960 kids attended the festival.
Total - 23840 entry tickets were sold from the counter.
Entry was free to differently abled children and kids below the age group of 3
years.
Watch "HAPPY KIDS FESTIVAL" on YouTube

https://youtu.be/vtWxNgXUDwc
https://www.youtube.com/watch?v=5L9UdGG1THY
https://youtu.be/WKkg3dNBajo
Games & Rides
The fun last year
Magician & Performers
Benefits of Sponsorship
• The Sponsor or Partners would be provided space at the venue to set
up their information center, kiosks and display size of the stall,
branding opportunity and other facilities shall be provided as per the
deal agreed upon.
• Continuous announcement of Advertisement of Partner Company
would be made throughout the event.
• The festival will also provide opportunity of media coverage.
• To meet your company’s specific requirements, it may be a matter of
tailoring the packages to suit, or otherwise incorporating aspects of
different packages into your overall sponsorship strategy
Presenting Sponsor – 5,00,000/-
• The main Sponsor shall be entitled as the Presenter of the event.
• Company’s banner at the event venue of size 8’ x 4’ ( 6 nos.)
• Branding on the main entrance banner of size 12’ x 3’
• Branding at the Main Stage Backdrop
• Branding on all the communications of the event including website, posters,
banners, etc.
• A stall of size 10’ x 10’ at the main event venue to display the product or services
• Regular announcement of the company’s name and services from the stage.
• Main patronage on stage.
• Database of the registered people for the event shall be shared.
• Mention in Press release post event.
Co Sponsor – 3,00,000/-

• Company banners at the event venue of size 8’ x 4’ ( 4 nos.)

• Branding at the Main Stage ( Side Wings of size 10’ x 3’)
• Branding on all the communications of the event including website,
posters, banners, etc.
• A Stall of 10’ x 10’ at the main event venue to display the product or
services
• Regular announcement of the company’s name and services from the
stage.
• Database of the registered people for the event shall be shared.
Associate Sponsor – 2,00,000/-

• Company banners at the event venue of size 8’ x 4’ ( 2 nos.)

• Branding on all the communications of the event including website,
posters, banners, etc.
• A Stall of 6’ x 6’ at the main event venue to display the product or
services
• Database of the registered people for the event shall be shared.
See you at..
UPPER DECK TERRACE LAWN, Haware Centurion Mall,
3rd Floor, Seawoods, Nerul (E) Navi Mumbai 400706.
Contact:- 9987028782, 8369664026