A PROJECT REPORT

ON
“STORE MANAGEMENT”

UNDERTAKEN AT
“BIG BAZAAR”

IN PARTIAL FUILMENT OF
POST GRADUATE DIPLOMA IN
MIT SCHOOL OF DISTANCE EDUCATION, PUNE.

GUIDED BY

SUBMITTED BY

Registration No.

MIT SCHOOL OF DISTANCE EDUCATION PUNE-411

038
YEAR 20 -20
 NAME OF INDUSTRY/ORGANIZATION
(Address, PIN no. and contact Details)

CERTIFICATE

This is to certify that

Mr./Ms. approaches
us for the his/her project report work on “Risk Management” in partial
fulfillment for the completion of PGDBA Material Management course as
prescribed by MIT School Of Distance Education, Pune.

This Project Report is record of authentic work carried out by him with
guidance by our relevant department from Dated-DD-MM-YY.

Name and Signature of Guide Name and

Signature of In Organization/Company. HOD in MIT
SDE
(With seal) (Official use)
 DECLARATION

I hereby declare that this project report entitled “NAME OF

PROJECT” is a bonafide record of the project work carried out by myself
during the academic year 20 -20__, in partial fulfillment of the requirements
for the award of POST GRADUATE DIPLOMA IN (PGD ) of MIT
School of Distance Education, Pune.
This work has not been undertaken or submitted elsewhere in
connection with any other academic course.

(Name of Student and

Signature)
 ACKNOWLEDGEMENT

I would like to take this opportunity to express my sincere thanks and gratitude
to (Reporting persons’ name) of (Organizations’ name and place) for
giving me an opportunity to do my summer training in the esteem organization
and it has indeed been a great learning and enjoyable experience.

I would like to express my deep sense of gratitude and profound thanks to

all staff members of (Organizations’ Name and place) for their kind
support and cooperation which helped me in gaining lots of knowledge
and experience to do my project work successfully.

I would like to acknowledge my sincere gratitude to Head of Department of

my institute (HODs’ Name), Professor (Guides’ name), as my Project
Guide for helping me in this project.

At last but not least, I am thankful to my Family and Friends for their
moral support, endurance and encouragement during the course of the
project.

(Students’ name and

Signature) Student ID
 ABSTRACT

Write an abstract of your project which gives a brief Idea about purpose
of this project, and importance of the project.
 TABLE OF CONTENTS

Chapter No. Title Page No.

1 Introduction
2 Organizational Profile
3 Project Objectives and
scope
4 Conclusion
5 Suggestions
6 Annexure
7 References
 CHAPTER – 1

INTRODUCTION

Big bazar is consumer goods retail chain of Future Group Pvt. Ltd. Future Group
also runs Pantaloons, Lifestyle, E Zone, Book Depot, Future Bazaar, Food
Bazaar, Home Town, Fair Price, Brand Factory and Central Hypermarket. Future
group is a subsidiary of Pantaloons Retail India Limited which is listed in NSE
and BSE the most established Stock Markets in India. Mr. Kishore Biyani is the
person behind Big Bazaar. He is CEO and MD of Pantaloons Retail India
Limited. Big Bazaar is based on the concept of Hypermarket or Mega stores. In
this kind of Hypermarket consumer get all the daily routine products under single
roof. Big bazaar is having more than 215 stores in more than 95 cities and towns
.Big Bazaar launched in India with a bang by opening its 4 stores in 4 major cities
Bengaluru, Indore, Hyderabad and Kolkata within a time span of just 22 days.
Big Bazaar was started in India in September 2001. It is now 10 years when big
bazaar was started and has a huge number of stores all over India. Big Bazaar
was started as a fashion hypermarket which had Apparels, Accessories,
Cosmetics and General Merchandise on sale. Later on a huge range of other
products was added to the list. This list includes FMCG products, Electronics,
furniture, Stationery, etc. These stores are established on big areas having huge
displays and providing cool and comfortable shopping experience to consumers.
These stores are based on the concept of Walmart USA. The starting Tag Line of
Big Bazaar was ‘Isse Sasta Aur Accha Kahin Nahin’. After completion of its 10
years in Retail market the company has given a new tag line ‘Naye India Ka
Bazaar’. In these 10 years Big Bazaar has become favorites among housewives
and other group of consumers too. In overall it has become the favorite retail
store of every Indian family. Most of outlets of Big Bazaar are on an area of
minimum 50,000 square feet. In bigger metropolis there are some huge stores on
an area of 160,000 square feet. Big Bazaar express stores in small towns are also
on 30,000 square feet area only. Big Bazaar also has its own house brand also
which it promote in its stores. The most famous of them are Clean Mate, Tasty
treat, Sensei etc. Big bazaar has some great promotional schemes too. It offers
Buy 1 get 1 Free on many products. There are huge discounts on MRP of many
products. Big Bazaar also has special schemes on weekends and weekdays. They
keep on promoting products by having special display of products. Sampling and
testing of many products is available in store. Many small companies even launch
their products through Big bazaar. There are many schemes by various companies
which are available in Big Bazaar only. Big bazaar also provides consumer
durables on Low EMI and interest free installments also.
 CHAPTER -2

ORGANISATION PROFILE

MISSION
 We share the vision and belief that our customers and stakeholders shall
be served only by creating and executing future scenarios in the
consumption space leading to economic development.
 We will be the trendsetters in evolving delivery formats and making
consumption affordable for all customer segments – for classes and for
masses.
 We shall infuse Indian brands with confidence and renewed ambition. We
shall be efficient, cost- conscious and committed to quality in whatever we
do.
 We shall ensure that our positive attitude, sincerity, humility and united
determination shall be the driving force to make us successful.

VALUES
 RESPECT AND HUMILITY in dealing with everyone within and
outside the organization.
 FLOW by constantly learning and being inspired from the universal laws
of nature.
 INDIANNESS by believing in oneself and doing things the Indian way.
 INTROSPECTION for continuous learning, self-development and
personal excellence.
 OPENNESS AND ADAPTABILITY by accepting new ideas and
knowledge, and being proactive in meeting challenges emerging from
changing business scenarios.
 VALUING AND NURTURING RELATIONSHIPS with customers,
business associates, stakeholders, communities and the society.
 LEADERSHIP in thought and in business.
 SIMPLICITY AND POSITIVITY to foster innovation, speed and
imagination.

History

Big Bazaar was launched in September, 2001 with the opening of its first four
stores in Calcutta, Indore, Bangalore and Hyderabad in 22 days. Within a span of
ten years, there are now 161 Big Bazaar stores in 90 cities and towns across India.
By September 2012 BIGBAZAAR will have two more stores in North east
namely SILCHAR and JORHAT in Assam. Big Bazaar was started by Kishore
Biyani, the Group CEO and Managing Director of Pantaloons Retail India.
Though Big Bazaar was launched purely as a fashion format including apparel,
cosmetics, accessory and general merchandise, over the years Big Bazaar has
included a wide range of products and service offerings under their retail chain.
The current formats includes Big Bazaar, Food Bazaar, Electronic Bazaar and
Furniture Bazaar. The inspiration behind this entire retail format was from
Saravana Stores, a local store in T. Nagar, Chennai. As the modern Indian family's
favorite retail store, Big Bazaar is popularly known as the "Indian Walmart". On
successful completion of ten years in Indian retail industry, in 2011, Big Bazaar
has come up a new logo with a new tag line: ‘Naye India Ka Bazaar’, replacing
the earlier one: 'Isse Sasta Aur Accha Kahin Nahin'.

ABOUT THE FOUNDER

Kishore Biyani is the founder and Group CEO of Future Group. Kishore Biyani
was born in August 1961 and is married to Sangita Biyani. They live in Mumbai
with their daughters, Ashni and Avni. Widely credited as the pioneer of modern
retail industry in India, Kishore Biyani is a mentor and role model for many
Indian entrepreneurs and a thought leader in Indi an business.
Over the past two decades he has created and led some of India's most popular
retail chains like Big Bazaar, Central, Brand Factory, Food hall, fbb, among
others. Over time, various retail chains like Nilgiris, Aadhaar, Easyday, Heritage,
Hyper City and others have also become part of Future Group. These retail chains
are present in more than 370 cities across India and attract over 500 million
customer footfalls annually. Simultaneously, he has also led the creation of a
wide portfolio of consumer goods brands in fashion, food and electronics space,
that are distributed through the group's retail chains and various other modern
retail networks in the country. The group has also made substantial investments
in technology, analytics, food processing, logistics and warehouse networks,
provides mentorship and investments to many Indian entrepreneurs and brands
and operates joint ventures with Fonterra, Clarks, Generali Group, Hidesign,
among others. A believer in the group’s corporate credo, ‘Rewrite Rules, Retain
Values,’ Kishore Biyani considers Indianans as the core value driving the group.
His autobiography, ‘It Happened In India,’ has been translated into a number of
Languages.

STRATEGY
A new normal is being defined in the Indian consumer market every day. With
far-reaching socio-economic changes that India has undergone in the last decade,
the drivers in urban and rural India are maturing fast. With a growth strategy
tempered with localization and an inclusive business model, Future Group is an
integrated consumer goods organization that offers a wide range of consumer
goods brands that are distributed through its own retail network that are spread
in every state of the country. Its integrated consumer goods play captures almost
the entire end to end value chain in the food, FMCG and fashion sectors. As
modern retail drives new demand, efficiency and consumption in new categories,
its strategy is based on deep understanding of Indian consumers. The company
understand the varied buying behavior of the Indian consumer across regional
diversities, ethnicities, professional groups, and are constantly innovating to craft
strategies that address the subtle differences. Future Group's strategy is aimed at
achieving inclusive, sustained and profitable growth with three levers :

Customer-Orientation
The bottom line in each of their retail success stories is "know your customer".
Insights into the soul of Indian consumers - how they operate, think, dream and
line - helps us innovate and create differentiating functionally.
Continuous-Innovation
As India's leading integrated consumer goods organization they understand the
importance of innovation. The company integrate data science, technology,
design thinking and deep consumer insights to cater to the fast changing needs
and aspirations of India’s diverse consumer goods
Collaborative Transformation
Creating a collaborative environment combining the strengths with the suppliers
and vendors helps to create immense value for the customers which in turn
fosters mutual growth.

The company believe that modern Indian retail rests on the strength of two
pillars:-scale and efficiencies. As front-runners in both areas, they firmly believe
that core responsibility lies in providing protection to customers from the overall
rate of inflation. While the scale and size of the operations help to improve
efficiencies, it also ensures they deliver greater value to their customers. The
company’s retail thrust is focused on four principal verticals of Food, Fashion,
General Merchandise and Home. These four categories together account for
nearly 65% of the consumption in the country and represent mass consumer
aspirations. Acknowledging this, they are creating retail pure play through
divestment and demerger of non-retail businesses to concentrate the efforts on
these verticals. India's retail boom is being driven by resurgence in the economy.
Modern retail still has around 6% share of the total retail spend in the country
that is estimated at around US $ 400 billion. Thus, the potential for modern retail
growth in India is huge. Currently, leading retailers in mature markets occupy the
top three slots by turnover, employment and value creation. As the Indian
economy matures, it is upon us to make the same happen in our country.
PRODUCT LINE