Assignment No 1

Submitted to
Miss Sundas
From
Adil Khan
Roll No F18-1073
Program: MCS-I
Dated: 15th Sep, 2018
Contents
Q1- What is effective communication? How can it be achieved in an organization present in a
global market? ............................................................................................................................ 1
Ans: Effective Communication ............................................................................................... 1
Communication in Global Market ......................................................................................... 1
Q2- What are the uses of informal communication related with any organization? ................. 2
Ans: Informal Communication............................................................................................... 2
Uses of Informal Communication .......................................................................................... 2
Open up discussion ............................................................................................................. 2
Better task design and style ................................................................................................ 2
Generating trust-relationship while using workers ............................................................. 2
Consider achievable side effects with having determination ............................................. 3
Taking views....................................................................................................................... 3
Q3- Briefly compare three theories of communication and tell which one is the best for
effective communication. ........................................................................................................... 3
Ans: Theories of Communication .......................................................................................... 3
Expectancy Violation Theory ............................................................................................. 3
Face-Negotiation Theory .................................................................................................... 3
Groupthink Theory ............................................................................................................. 3
Conclusion.............................................................................................................................. 3
Q1- What is effective communication? How can it be achieved in an
organization present in a global market?
Ans: Effective Communication
An Effective Communication is a communication between two or more persons wherein
the intended message is successfully delivered, received and understood. In other words, the
communication is said to be effective when all the parties (sender and receiver) in the
communication, assign similar meanings to the message and listen carefully to what all have been
said and make the sender feel heard and understood. In the business context, the communication
is effective if the information shared among the company employees contributes towards the
organization’s commercial success.
The effective communication includes not just the way you use the words but also covers several
other skills such as, non-verbal communication, ability to understand your own emotions as well
as of the other person with whom you are communicating, engaged listening, ability to speak
assertively, etc.
Effective communication is important for the development of an organization. It is something
which helps the managers to perform the basic functions of management- Planning, Organizing,
Motivating and Controlling. Communication skills whether written or oral form the basis of any
business activity.
Communication serves as the foundation of every facet of a business. Thus, it can be said that
effective communication is the building block of an organization. Some of the benefits of effective
communication skills are:
Communication in an organization
Communication keeps the foundation of motivation. It helps the employer to know how a
job is being performed and to improve performance if it is not up to the mark.
Communication acts as a source of information and helps in the decision making process
and helps in identifying the alternative course of action.
Communication also helps in building people’s attitude. A well informed person will
always have better attitude than a less informed person. Different forms of communication like
magazines, journals and meetings will help the employees to form different attitudes.
In the current business scenario, no business can survive in isolation. Socializing is very
important and communication is the tool that helps in socializing.

Communication in Global Market

In a globalized world, effective communication is a necessity. When friends, relatives, and
colleagues need to reach all corners of the world, it is easy to see the importance of global
communications in the world today. Whether you need to connect from Barcelona to Buenos Aires
or Boston to Beijing, instant contact has become the norm and expectation. But how did we get
here? Just 10 years ago, we were being introduced to new programs called YouTube, Skype, and
Facebook. Now these are household names that are used on a daily basis at home and in the office.
But in a business environment, there is more to communications than just opening up Skype and
connecting to the other side of the planet. Learning the importance of global communications and
implementing effective communications policies are key to helping a global organization thrive in
this new world.

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 Global communications is not only the interaction between two employees within your
organization. The first step in achieving effective communications is to know your audience. Your
entire company profile and history is available to the whole world at the click of a button, making
you a sitting duck if you're not prepared. If you're not, your company could wind up as the next
viral sensation. Communicating with your customers, your suppliers, your stockholders, and many
other stakeholders all factor into the global equation. Proper handling of a customer complaint can
be just as important whether it is sent to company headquarters or at a local store - one insensitive
comment could wind up being viewed by millions on Twitter. Company owners have to be kept
informed about the status of the business and employees have to be able to be in constant contact
in order to reach deadlines. Even governments need to be involved in
your communications strategy, and having a good one can save you a big headache

These are just a few of the many issues that affect global communications on a daily basis.
And with an ever-growing globalized world, the importance of global communications becomes
more evident every year. Studying a Master's in Communication can help prepare you to
understand how to tackle the various issues and make decisions on your communications strategy.
With thorough studying of the core concepts and specific examples, you will be able to cope with
the ever-changing world and be ready to guide your organization to new heights in a global world.

Q2- What are the uses of informal communication related with any
organization?
Ans: Informal Communication
The Informal Communication is the casual and unofficial form of communication wherein
the information is exchanged spontaneously between two or more persons without conforming the
prescribed official rules, processes, system, formalities and chain of command.

Uses of Informal Communication

Open up discussion

This managing can easily throw open all of the programs of organizational transmission to
present information really prior to the workers in addition to and thus can easily deal with the bad
mail messages while using beneficial weaponry of details in addition to numbers.

Better task design and style

Better task design and style in addition to greater quality of do the job existence can readily
take the grapevine beneath management in the managing. What’s more, it stops the monotony;
idleness in addition to some doubts one of the workers.

Generating trusted relationship while using workers

This bad outcome in the grapevine is usually quickly removed should the managing is a
winner with making trust-relationship while using workers.

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Consider achievable side effects with having determination

Just before having any kind of determination or perhaps activity, the professionals need to
contemplate its future side effects for the relaxed groupings in addition to system within the
business.

Taking views

This managing can use the grapevine as a barometer in the general public views within the
business as well as to have the heart in the workers within a certain situation. It will absolutely
guide these to consider appropriate policy choices.

Q3- Briefly compare three theories of communication and tell which

one is the best for effective communication.
Ans: Theories of Communication
Three theories of Communication are as following:
1. Expectancy Violation Theory
2. Face-Negotiation Theory
3. Groupthink Theory

Expectancy Violation Theory

This theory examines how non-verbal messages are structural. It advices that when
communicative norms are violated, the violation may be perceived either favorable or unfavorable,
depending on the receivers perception of the violator. Violating another’s expectations may be a
strategy used over other that of conforming to another’s expectation.

Face-Negotiation Theory
This is concerned with how people in individualistic and collectivistic cultures negotiate face
in conflict situation. The theory is based on face management, which describes how people from
different cultures manage conflict negotiation in order to maintain face self-face and other face
concerns explain the conflict negotiation between people from various cultures.

Groupthink Theory
The theories contend that group members frequently think similarly and are reluctant to share
unpopular or dissimilar ideas with others. When this occurs, groups prematurely make decision,
some of which can have lasting consequences.

Conclusion
In my point of view, Groupthink theory is the most effective communication. In group
thinking, the whole group concentrate on a single task which makes it more effective and group
thinking gives more ideas. It is possible that all members may belong to different cultures so it can
be an advantage to deal with the people of different cultures.

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