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Motivationppt 110926211731 Phpapp01 PDF
Motivationppt 110926211731 Phpapp01 PDF
- GUILFORD
Contd..........
MEANING OF MOTIVATION :
NATURE OF MOTIVATION:
Based on motives
Affected by motivating
Goal directed behavior
Related to satisfaction
Person is motivated in totality
Complex process
Contd…..
MOTIVATIONAL CONCEPTS:
INTRINSIC AND
EXTRINSIC MOTIVATION
Contd……
THEORIES OF MOTIVATION:
DRIVE THEORY
INCENTIVE THEORIES
MASLOW THEORY OF HUMAN
MOTIVATION
Contd……..
DRIVE THEORY:
This theory might be described as „push
theory‟ of motivation. Here, the behavior is
“pushed” towards goals by driving states
within a person. When an internal driving state
is aroused, the individual is pushed to engage
in behavior which will lead to a goal that
reduces the intensity of driving state.
Contd……
Motivation consists of
a driving state
the goal directed behavior initiated by the
driving state
the attainment of an appropriate goal
the reduction of the driving state and
subjective satisfaction and relief when goal is
reached.
Contd……
INCENTIVE THEORY:
o Incentive means the motivational value of a re
inforcer.
o In contrast with the push of drive theories,
incentive theories are „pull theories of
motivation. Because of certain characteristics
they have, the goal objects pull behavior
towards them.
Contd……
Incentives can be