In order to get a better understanding on the pricing of

concerts, I talked with Bart Place. Bart is a middle aged man who
Are Concerts Even has had his fair share of concert experiences. In his lifetime he has
been to around 30 concerts that he can remember, with a handful
Worth It Anymore? he does not remember on top of that. I asked when majority of his
concerts he had been to were and he told me that they were mainly
before he turned 25 years old. I then asked him why he went to
more concerts when he was younger rather than in his later years.
It has always seemed like a forgone
He told me that it boiled down to 3 factors. He was a teenager who
conclusion to me that if you were going to an
loved music with enough money to afford concerts, concerts were
entertainment event other than movies, you would
significantly cheaper, and it was during his dating years and going
have to pay a fair amount of money for it. In order to
to a concert was a great option for a date. He told me that as he got
get a decent seat at a popular concert your ticket will
older and he got married his priorities changed as well as his
start around $70. If you want to go to somebody who is
financial status. He said that he was more focused on being able to
a big star right now, especially if you are trying to get
provide for his family than going out and having fun at concerts. I then asked Bart, “So do you know why concerts have become so much
good seats, you will have to pay several hundreds of
He said he would have loved to go to more concerts than he had more expensive than they were before?” He told me the biggest factor to raise the cost
dollars. I remember a few years back I had some
after he got married. He told me one of the biggest problems after of concerts was all the middle men that have decided to take a chunk of the profit
friends who were going to a Justin Bieber concert, and
he had gotten married was the fact that concerts were now getting from the concerts. It used to be that you had a band and a manager and now you have
for mediocre seats they were three hundred dollars for
significantly more expensive and simply could not afford it. This so many more people and in other words, the industry as a whole has figured out how
each ticket. That is ridiculous. We are in a technology
then raised the question, “so how expensive have concerts really to commercialize concerts in a way that brings the entire industry more money
age where you are able to listen to music for little to no
gotten, what did they cost before?” He told me, “When I was because people are still willing to pay the money for the concert. He then went on to
cost. Yet, in order to listen to somebody live instead of
going to majority of my concerts I was paying somewhere in the tell me the story of the Kid Rock $20 tour. He wanted to give an affordable experience
on your phone, you have to pay through the nose to go
range $12 to $18 for pretty good seats. I think the most expensive to his customers where they do not feel like they are being ripped off and being priced
and enjoy that experience. For many people, they are
concert I went to was just after I graduated high school I went to out of a concert. When he goes on a tour he makes x amount of dollars from each
unable to enjoy going because they know how much
Bryan Adams and they were about $30 per seat. If I were to buy concert out of the $80 or $100 they are charging for each ticket. Kid Rock did a little
money they had to pay to do it. I have been to a total of
these same seats today I would likely pay over $100 just to go to a research and found out how many of these middle men were taking some of the
two concerts in my lifetime, and they were both
concert. And you know it is kind of ironic how this has worked money. He found out that by cutting out these middle men he was able to reduce the
because I did not have to pay for them. For one of the
out. As you have gotten more into the information and the price of the concert massively. He went straight through the venues and was able to
concerts my dad thought it would be cool for me to go
technology age you are able to have a lot of access to music that charge a flat rate of $20 per ticket and said he sold out every single concert he did on
to a concert so he got us tickets for a Willie Nelson
you did not used to. Now, I can pull out my phone and listen to his tour which was around 20 concerts. He said he had people come to his concert
concert. The other concert I went to was because my
any Bryan Adams song on my phone for free. You would think that who had never even heard of him or his music just because it was $20 and an easy and
cousin had an extra ticket for Onerepublic and asked if
with the limited access to music before, that there would be more fun thing to go do for the night. He said even though he charged less than a fourth of
I would want to go. I enjoyed going to those concerts,
demand on the concerts and in turn you would have had more the cost of a normal concert he himself was still able to make the same amount of
but if I had to pay for them I would not have been
expensive concerts. I totally expected the general economy money as if he did a normal tour. Bart’s final comment was that we need more artists
willing to go. Surely concerts were not always so
inflation to outpace that of concerts because the general access to to have the humility and the courage to be willing to do this themselves and not let the
outrageously priced since they used to be such a
music has become much easier and cheaper.” greed get to them to turn around and inflate the prices to just below a typical concert.
popular attraction.
He said if concerts were lowered back down closer to what they used to be then
people would be more inclined to go to concerts.