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  • Book 2

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    This document compares several media monitoring and business intelligence tools: Meltwater, Buzzsumo, Moat, Brandwatch Analytics, and Trackmaven. All of the tools track mentions on social media and in traditional media sources. They also allow users to see how their brand and competitors are discussed online through consumer sentiment analysis and perceptions. Pricing models vary from free, tiered pricing plans, to contacting the company for custom quotes.

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    book 2

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    This document compares several media monitoring and business intelligence tools: Meltwater, Buzzsumo, Moat, Brandwatch Analytics, and Trackmaven. All of the tools track mentions on social media and in traditional media sources. They also allow users to see how their brand and competitors are discussed online through consumer sentiment analysis and perceptions. Pricing models vary from free, tiered pricing plans, to contacting the company for custom quotes.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    32 views4 pages

    Book 2

    Uploaded by

    api-372028571
    This document compares several media monitoring and business intelligence tools: Meltwater, Buzzsumo, Moat, Brandwatch Analytics, and Trackmaven. All of the tools track mentions on social media and in traditional media sources. They also allow users to see how their brand and competitors are discussed online through consumer sentiment analysis and perceptions. Pricing models vary from free, tiered pricing plans, to contacting the company for custom quotes.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 4

    Type URL

    Meltwater https://www.meltwater.com/
    Buzzsumo https://buzzsumo.com/
    Moat https://moat.com/
    Brandwatch Analytics https://www.brandwatch.com/brandwatch-analytics/
    Trackmaven https://trackmaven.com/
    Description
    Meltwater is a software as a service company that develops and markets media monitoring and business intelligence software.
    search for key terms and see frequently share items
    see a competitor’s digital creative for free simply by typing the company name into Moat and running a search.
    gives broad understanding of how you and your competitors are perceived online, both in terms of consumer sentiment and co
    tracks things internal and shows how you stack against competitors
    Information Other Features
    Mentions on social media, featured in media,
    Mentions on social media, featured in media
    mentions on social media, featured in media
    Mentions on social media, featured in media
    Mentions on social media, featured in media,
    Pricing Questions Notes
    Contact for pricing Mentions on social media, featured in mediaBuild dashboards
    Free, $99, $699 Mentions on social media, featured in mediaSee competitors overall strategy
    Free/Contact for pricing Mentions on social media, featured in mediaRecords heat maps
    Contact for pricing Mentions on social media, featured in mediaMonitor negative receptions
    Contact for pricing Mentions on social media, featured in mediaRecommendation engine

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