6 DIMENSIONS OF CONTINUAL IMPROVEMENT PHILOSOPHY AS IN TOTAL QUALITY

MANAGEMENT
1) FOCUS ON CUSTOMERS
2) CONTINUAL IMPROVEMENT
3) PROCESS FOCUS
4) EVERYTHING QUALITY
5) ACCURATE MEASUREMENT
6) EMPOWERMENT

THREE DIMENSIONS THAT ARE PROMOTED BY DEMING & JURAN.

Total Quality management is a system that focused on the customer which involved all employees in
continual improvement.

The fist dimension is Customer-focused. TQM is designed to meet the expectation of the customers.
By meeting the customer expectation, it able to increase the customer satisfaction level and attract more
customer to the business. With this, it enable the business to build a customer base and increases the
income of the business.
 The second dimension is total involvement of employee. All the employee is participated inside the
improvement system and work together to achieve the common goals set by the management. With this, it
able to increase the morale of the employee as they are involved in the system. By doing so, it able to
reduces the turnover rate of the employee in the business and reduces the expenses to train new employee
when the existing employee quit the job.

The third dimension is quality assurance. In TQM, the product produced by the production team have
to be quality product in order to meet the customer needs and wants. It also allows the organizations to
determine the quality level of the organizations and opportunity to improve in the future.