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Source 1
Name of author: Dzhandzhugazova, Elena A.; Blinova, Ekaterina A.; Orlova, Liubov N.;
Romanova, Marianna M.
Year published: 2016
A short statement:
The main focus of this article is innovative marketing for the hotel industry. It gives
people a look at just how much goes into creating a home away from home by seeing the
comparative studies done on how innovation impacts the growth of hotel company.
Source 2
Name of author: Jan Mattsson, Francina Orfila‐Sintes
Year published: 2013
A short statement:
This article was researched for 6 years studying innovation in hotels and how different
forms of innovation had different impacts on performances. They found two innovations that
helped increase performance in their hotels and give reasoning why they suggest using them.