ATENEO DE DAVAO UNIVERSITY

SENIOR HIGH SCHOOL

E. JACINTO ST., DAVAO CITY

In Partial Fulfillment of

ORGANIZATION AND MANAGEMENT

PRINCIPLES OF MARKETING
BUSINESS MATHEMATICS
FUNDAMENTALS OF ACCOUNTING, BUSINESS, AND MANAGEMENT 1

REALES’ TOKTOK RENTALS

Transportation for Camella Homes

Submitted to:
KRIZALYN PLARIZA
MARITES CANENCIA
RAÑER ARAÑEZ
DARYL HAGUYAHAY

Submitted by:
ARANAS, SOPHIA MARIE
ISTURIS, NERIE NICOLE
MANZO, ALEJANDRIA RIYE LOUISE
REALES, KARL MATTHEW
SAUPAN, JANNINE JUVY
XII- BERTHIEU

OCTOBER 2018

TABLE OF CONTENTS
I.
EXECUTIVE SUMMARY............................................................................................................. 1

II. COMPANY DESCRIPTION.....................................................................................................3

VISION......................................................................................................................... 3

MISSION...................................................................................................................... 3
 GOALS......................................................................................................................... 3

III.INDUSTRY AND MARKET ANALYSIS...................................................................................4

IV.MARKETING PLAN................................................................................................................6

PRODUCT..................................................................................................................6

PRICE......................................................................................................................... 6

PLACE........................................................................................................................ 6

PROMOTION.............................................................................................................. 6

V.MANAGEMENT TEAM AND OPERATIONAL PLAN...............................................................8

ORGANIZATIONAL STRUCTURE..............................................................................9

OPERATION FLOWCHART......................................................................................10

MANAGEMENT SHIFT SCHEDULE.........................................................................10

FLOOR PLAN............................................................................................................ 12

EQUIPMENT NEEDED.............................................................................................13

SUPPLIER CHANNEL...............................................................................................13

REMUNERATION.....................................................................................................13

VI.FINANCIAL PLAN................................................................................................................ 14

A. MAJOR ASSUMPTIONS.......................................................................................14

B. TOTAL PROJECT COST......................................................................................15

C. PROJECTED MONTHLY INCOME STATEMENT.................................................16

D. PROJECTED ANNUAL INCOME STATEMENT....................................................17

E. CHART OF ACCOUNTS/ NOTES TO THE FINANCIAL STATEMENT..................18

VII. APPENDIX OF SUPPORTING DOCUMENTS....................................................................20

CHARTS AND GRAPHS...........................................................................................20

MARKET SURVEY QUESTIONNAIRE.....................................................................23

SOURCES................................................................................................................ 26
 I. EXECUTIVE SUMMARY

Davao is a city with so much potential; it is rapidly progressing every day. The market has
had a constant need for more ways of transportation especially in the lesser known parts of the
city that is soon to be developed further. There is a lack of transportation vehicles in the urban
areas of Davao that is far away from the heart of the city. Namely, Camella Homes in Mintal,
Davao City. The city is slowly becoming like the capital of the country, Manila: A city that never
sleeps. Due to this huge opportunity that has been laid before the very eyes of the proponents
of the business, the owner, Mr. Karl Matthew Reales has decided to venture into a business for
the transportation industry. Reales’ Toktok Rentals is taking advantage of the lack of
transportation vehicles in Camella Homes, Mintal and will be providing a mode of transportation
for the residents of Camella Homes. By giving the residents a comfortable and affordable mode
of transportation in a place where there is none, the business will surely thrive.

The target markets of the business are the drivers who want to make a living in Camella
Homes by giving the residents of Camella Homes a convenient mode of transportation. The
business, as stated briefly earlier, will be renting out the toktok cabs to willing drivers to cater the
needs of the residents of Camella Homes.

For the business’ marketing strategy, the business will give out print ads and spread the
word via social media to encourage potential drivers into becoming full time renters of the toktok
cabs.

As Davao is already teeming with different kinds of automobiles for transportation, the main
rival of the toktok cabs in the industry are the tricycles. These vehicles are already known and
familiar to all davaoenos. But as the toktok cab is new, people will be curious and will be
encouraged to try riding it. And when they do, these commuters will definitely see the
advantages and the edges that riding a toktok cab can have. A toktok cabs is comfortable and
affordable enough to attract customers. These cabs are also environmentally friendly and do not
emit as much smoke as a tricycle which is a huge advantage for the commuters as they do not
have to breathe in the smoke coming out from a tricycle.

This table shows the income trajectory of the business. The proponents are sure that without
major anomalies of any sort, the business will run smoothly and will generate income for the
owner and the potential investors. And because the business is in the transportation industry,
the potential for the business is virtually limitless. The growth of the business can come from
many aspects as it is an industry that is both flexible and ever changing.
 REALES' TOKTOK RENTALS
Camella Homes, Mintal, Davao City

INCOME STATEMENT
2019 2020 2021
REVENUES:

Rent Income Php 1,881,600.00 1,919,232.00 1,957,616.64

Total Revenues Php 1,881,600.00 1,919,232.00 1,957,616.64

Less-Expenses:

Salaries & wages Php 177,600.00 177,742.08 177,884.27

Maintenance & repairs Php 96,000.00 96,000.00 96,000.00

SSS/PHIC/HDMF contributions Php 22,123.20 22,123.20 22,123.20

Taxes & licenses Php 36,504.00 6,504.00 36,504.00

Rent Expense Php 120,000.00 121,200.00 122,412.00

Total Expenses Php 452,227.20 453,569.28 454,923.47
NET INCOME Php 1,429,372.80 1,465,662.72 1,502,693.17
The main staff of the business are the collector, for the collection of payment from the
renters of the toktok cabs, the recorder, for the recording of the transactions on a periodic basis
which paves the way for the bookkeeper, who manages and records all the transactions of the
business and creates the financial statement of the business every year end. As the business is
still as start-up, it only needs these employees for the business to fully function. The owner, Mr.
Karl Matthew Reales is the acting manager of the business and makes sure that the employees
are doing their jobs. Every employee has a role and purpose which is vital for the progress of
the business. Each employee cannot function without the rest. The company will also make sure
that the hired workers all fit the criteria and the job specifications for the jobs to ensure the
quality of work and the objectivity of all transactions and the liquidation of the finances.

I. COMPANY DESCRIPTION
The business, Reales’ Toktok Rentals is a sole proprietorship business that will be run by Mr.
Karl Matthew Reales. Its proposed location would be in the subdivision of Camella Homes in
Mintal. The business will have 16 toktok cabs. Amounting to a total of Php 2,400,000. Fully
functional and ready to use. The business will also build a terminal for the toktok drivers. Each
of the toktok cabs will cost Php 150,000. These toktok cabs are going to be the main source of
income for the business and the service it will produce. There will also be a middle man, namely,
the collector, recorder, and the bookkeeper who will take care of the finances. Interested drivers
are going to be assessed of the qualifications that we have specified. The rent that the drivers
have to pay would amount to Php 350 a day per driver. Mainly, it is a business in the
transportation industry and the business’ main service to be given is through the eco-friendly
toktok cabs which will be rented out to drivers who want to make a living.

VISION
To be the leading toktok rental business in the whole Philippines and to deliver a service
of excellence that exceed the expectations and needs of our customers.

MISSION
The Reales’ Toktok Rentals mission is to provide a safe mode of transportation to the
community of Camella Homes Subdivision. Which people can look to as a convenient and
viable transport alternative to other transportation services. The business will serve as exclusive
means of transportation in the Camella community.

GOALS
 Provide a safe transportation system.
 Provide an accessible transportation system that fit within the context of its surroundings
and preserve community character.
 Consider and establish a transportation that is eco-friendly.
 Encourage residence with no income to work for a living.
 Introduce an affordable rental of cabs.
 Establish a transportation in-line to the values and vision of the subdivision.

II. INDUSTRY AND MARKET ANALYSIS

Transportation industry is one of the famous industry in the world of business. This
utilizes different modes of transportation like airplanes, boats, buses, taxis, etc. The competition
in this industry is very tight because it is always on demand, and the prices or services offered
by different businesses are almost similar. There are lot of things to remember when starting up
a business in this industry; one of it is to be resilient. These are times where almost everything
is expensive because of the tax. In setting the price for a transportation business, it is very
 important to think whether a business will generate a profit or not. It is very important to have a
profit because it will help a business to grow and survive. But it does not necessarily mean that
the business should set high prices, instead, there should be balance. Customers should also
be considered in setting the prices because they are the ones who are setting the value of the
business. Keep in mind that prices should be balanced in a way that the customers would be
satisfied, at the same time there is a profit. The business must make the price available for your
target customers.

Since transportation businesses are almost similar with each other, the business should
add something new in order to be different. It is very important to be innovative because it is one
of the ways to be unique from the competitors. For example, “Reales’ toktok rentals” utilizes
toktok cabs in order to lessen the noise, smoke, and be eco-friendly. In transportation industry
these things should be considered such as innovation of technology, environment, and
government policies. These are the factors that greatly affects the business.

ENVIRONMENT

GOVERNMENT TRANSPORTATION
POLICIES BUSINESS TECHNOLOGY

Before starting up a transportation business, the entity must first choose which mode of
transportation to utilize for the business because this industry has a very wide coverage. It is
always on demand, but it does not mean that the businesses in this industry has a lot of
customers. The business should also know the idea of targeting and segmentation because this
will help in making a strategic plan. The business should also be able to identify the advantages
and threats in this industry. It is also important to consider the competitors and to think of ways
Threats of
to Substitute
outsmart the competitors. Threats of New Entrants Determinants of Buyer
Products Power
Toktok cabs are popular in a lot of countries in Asia, but it is
Transportation Industry has a still not that available here in the Philippines. The idea of the Reales' toktok rental will
lot of competitors, but the business is quite innovative since it will use a new and
business is ready for it. The be available for those who
modern type of tricycle. However, there are still some barriers
business' rental is a bit costly to that should be considered because this is new in our country,
want to have comfort in
the traditional tricycle, but it has and the business is one of the first entities to utilize toktok driving for a living. The
a good performance. The price for rental will be
cabs for rent. Tricycles are part of our culture as Filipinos, and
toktok cabs have a lot of great
it's a bit hard to open the minds of the people about the toktok ranging from Php 500-600
qualities compared to the
cabs because they are already used to the traditional tricycle. per day. This price is a bit
traditional tricycle. The great
The business also required a big amount of money for the costly compared to the
qualities of the toktok cabs
capital in order to buy enough toktok cabs for the residences
include comfort, safe to ride, traditional tricycle, but it
reverse mode, economically in Camella Homes. It is also a bit hard to acquire a lot of
toktok cabs because as of the moment there are only two
will give the renters an
friendly, and can run well. First,
dealers: K services in Luzon and EMCOR in the rest of the assurance that their
Toktok cabs bring you comfort
 Rivalry Among Existing Firms
The existing rivals for the business, Reales’ Toktok
Rentals are the tricycles. Familiar to everyone from the city
even from our target market. These tricycles are the
closest competitor the business has because they are
almost the same. But, the toktok cabs still has a few
advantages that make it one of a kind. The business is still
unique in a way that these factors would not be a major
threat to the success and enlargement of the business. The
entity will establish an exclusive service of toktok cabs that
will be their main means of transportation in their
subdivision, Camella Homes, Mintal, Davao City. The
business will provide a way of transportation that is
affordable and comfortable.

Threats of Substitute Products

Transportation Industry has a lot of competitors, but the business

is ready for it. The business' rental is a bit costly to the traditional
tricycle, but it is really accurate to its performance. The toktok
cabs have a lot of great qualities compared to the traditional
tricycle. The great qualities of the toktok cabs include comfort,
safe to ride, reverse mode, economically friendly, and can run
well. First, Toktok cabs bring you comfort because of its seats.
Second, toktok cabs are not like other traditional tricycles
because its brakes are functioning properly. Third, toktok cabs
will lessen your burden because it has a reverse mode that
traditional tricycles don't have. Fourth, toktok cabs are economic
friendly because it doesn't emit much smoke. Lastly, toktok cabs
are faster than traditional tricycles because it has a great engine
that can carry a heavyweight. That is why the price of the
III. MARKETING PLAN
business can be considered as friendly and accurate for renters.
PRODUCT
The business, Reales’ Toktok Rentals or RTR rents out toktok cabs. Each of these toktok
cabs cost roughly Php150,000. These vehicles are similar to tricycles, their cheaper
counterpart. But the product the company rents out is unlike the ordinary tricycle. There are
more features such as being able to fit in 5-6 people, being able to go in reverse. And the most
important feature of all, it is eco-friendly. The smoke it emits is not as polluted as the smoke that
most vehicles produce; which makes it environmentally safer than most vehicles. Potential
customers can be found in Mintal, Davao City. The chosen location needs more affordable
modes of transportation because there is a lack of transportation in their place. One of the
advantages of the toktok cab is that it is new to the market and not many business people have
seen the potential in the product.

PRICE
Reales’ Toktok Rentals is available for every driver who wants to rent and drive a more
convenient type of tricycle that can be used for their living. An estimated price of a normal
tricycle would cost Php 250-Php 500 per day. On the other hand, toktok cabs would cost Php
300-Php 600 per day. With this range of price, the business will be able to attract renters who
are searching for a more comfortable type of tricycle. Even though these cabs are a bit costlier,
it will be worth much more than the average tricycle because of the comfort that these cabs
bring. Since toktok cabs are new and not prevalent in Davao, the business can set a price that
will surely bring profit without being bothered by the prices of those normal tricycle rentals.

PLACE
The business, Reales’ Toktok Rentals will be located in Camella Homes, Mintal, Davao
City, along with other tricycle businesses on the community. The area that the business will use
for the terminal is 15 square meters. The space that the business will occupy is for the toktok
cab’s terminal. Camilla Homes is a subdivision that consists mostly of middle-class people. This
is an important factor for the business because it gives the company an assurance that potential
customers are willing to avail the toktok cab’s services. The location also lacks public
transportation services for the people in the subdivision which gives Reales’ Toktok Rentals a
good opportunity to firmly establish the business in the area.

PROMOTION
The Reales’ Toktok Rentals will use the push promotional strategy which will introduce the
company’s service as a new, efficient and eco-friendly form of transportation in the minds of the
public. The chosen strategy for its marketing campaign is through advertising and personal
selling. The service will be promoted through outdoor ads that will be distributed throughout the
subdivision using medium sized tarpaulins displaying important information about the company.
The contact information will also be included in the ad, which will allow interested drivers to
inquire further about the service. The personal selling strategy will be utilized after the business
has gathered a decent amount of interested drivers who are willing to rent our product, the
business will be giving them a chance to try the toktok cabs for a free trial within a day, with all
expenses like gas, paid by the business. The toktok cabs will be free for a day to the whole
community in Camella Homes for them to capture a glimpse on riding a toktok cab. Reales’
Toktok Rentals will ensure the safety and comfortability of the customers for the whole day free
ride. The business believes it could help in promoting the toktok cabs to the potential drivers
and passengers since the awareness of the cab service to the community will increase. Going
back, during this trial, a qualified supervisor assigned by the company will watch over the
drivers. At the same time, the supervisor is tasked to further persuade the drivers into availing
the business’ service.

IV. MANAGEMENT TEAM AND OPERATIONAL PLAN

The business’ Reales’ Toktok Rentals will only have three employees, first is the
recorder, then the collector, and the bookkeeper.

RECORDER

JOB DESCRIPTION JOB SPECIFICATION

  Record all the transactions.
 Records the in and out of money in
the business.
 Must be a graduate of at least Senior
High School.
 Organized and has the initiative to do
the tasks.
 Good listening skills.
 Good verbal communication skills.
 Legible handwriting.

COLLECTOR

JOB DESCRIPTION JOB SPECIFICATION

 Collects money from the drivers.
 Must have good people skills
 Must be persuasive and clear when
speaking
 Must be at least 25 years of age.
 Must be good in handling money.
 Honest and Transparent

BOOKKEEPER

JOB DESCRIPTION JOB SPECIFICATION

 Maintains records of financial
transactions by establishing accounts.
 Posting transactions.
 Ensure legal requirements
compliance.
 Accounting graduate
 Good data entry skills
 Good knowledge of bookkeeping
principles
 Attention to detail
 Must be disciplined.

ORGANIZATIONAL STRUCTURE

OWNER

BOOKKEEPER
RECORDER COLLECTOR
 The structure of the business can be described as a customer-oriented and functional
structure. The owner of the company is in charge of managing the entire business and its
employees and customers. The collector is the one who will collects rent from the drivers. The
other employee is the recorder which will record all the transactions of the business. Lastly, the
bookkeeper who will record the transactions of the business for the financial statement. The
toktok drivers are the customers who rent our vehicles. Which is the main source of income for
the business.
OPERATION FLOWCHART

The operation of the business begins when all toktok cabs have been rented out to
designated drivers that have true credentials that the business requires. When the rent is due,
the collector that the business hired will collect the payments from the renters. If these drivers
cannot pay the toktok cabs will be retrieved and rented out to someone else. When the payment
is received, the recorder will write down the transactions to prepare them for the bookkeeper.
The bookkeeper only comes up once a month. The bookkeeper then records the transactions
and transforms them into understandable reports and financial statements for the business and
its potential investors’ benefit. Every month, the business will conduct a checking for damages.
If there any, repairs will be done and the toktok cabs will be rented out again and the cycle
repeats.
MANAGEMENT SHIFT SCHEDULE

In Reales' toktok rental the business will have 15 drivers for 15 cabs. Each driver will be
allowed to use the cab for the whole week, but they must still return the cab to the business at
the end of each day. The drivers may only use during 5:00am - 11:00pm. It depends on them if
they want to maximize their time on renting the cabs.

Aside from the driver, the business will also have a bookkeeper, collector, and the
recorder of all the transactions. The bookkeeper will only wait for the business' call once a
month, since the job of a bookkeeper is not needed everyday. Unlike the bookkeeper, the
collector and the recorder's job is really necessary from time to time. Because of this, they will
work Monday, Wednesday, and Friday every week.
FLOOR PLAN
EQUIPMENT NEEDED
The business’ only needs 16 toktok cabs which will be the main source of income of the
business.

SUPPLIER CHANNEL

The supplier channel for the business is a linear model. From our supplier for the toktok
cabs, Emcor, we will purchase the cabs for the business to gain income from. The business will
then rent out the cabs to the drivers, and the drivers will provide transportation services to the
commuters of Mintal, Davao City.

REMUNERATION
For the company’s employees, the bookkeeper, the recorder, and the collector, they
received their wages as follows:
The bookkeeper is paid Php 7000 once a month to record the business’ transactions.
The recorder and collector are paid 325 pesos per day, but they are only required to come in 3
times a week. The employees are paid according to the minimum wage placed on the workers
for the transportation industry in Davao City.
 V. FINANCIAL PLAN
A. MAJOR ASSUMPTIONS
1.) Even after making profits, it will take 3 years to pay off the initial investments.

2.) There is a high demand of service in the target market that makes the business
effective and profitable.

3.) All sales and purchases are made in cash.

4.) There will be no cabs that will be left unrented.

5.) The salaries of the employees will remain the same for the first 3 years of the
business.

6.) The rate of the rent of the toktok cabs will increase by 2% yearly.

7.) The price of the petroleum products will affect the business in terms of profit, and also
the renters of each cabs.

8.) The taxes and licenses are paid monthly.

9.) The rent paid increases by 1% annually.

10.) Holiday pay is disregarded.

11.) Overtime pay is disregarded.

12.) Employer contributions are at mandatory.

13.) The sales are made evenly throughout the year.

B. TOTAL PROJECT COST
Capitalization and Source of Financing

The business, Reales’ Toktok Rentals will need Php 2,511,542 for its starting capital.
This is for the purchase of 16 toktok cabs, construction of the terminal, rent expense, and the
business permit. The source of financing of the business, is its owner, Karl Matthew Reales.

Start-up Costs
Toktok Cabs (16 cabs) 2,400,000
Terminal Construction 100,000
Prepaid Rent 10,000
Business Permit 1,542
Total Start-up Costs 2,511,542

Toktok Cabs

=150,000 x 16 cabs

=Php 2,400,000

Prepaid Rent

=Php 10,000 per month

Business Permit

=18,504/12 months

=Php 1,542
 C. PROJECTED MONTHLY INCOME STATEMENT

REALES' TOKTOK RENTALS

Income Statement
2019
Jan Feb Mar Apr May June
REVENUE
SERVICE INCOME ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00
TOTAL ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00
Less- Operational
Expenses:
SALARIES ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00
MAINTENANCE &
REPAIRS ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00
SSS/PHIC/HDMF
CONTRIBUTIONS ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60
TAXES & LICENSES ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00
RENT EXPENSE ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00
TOTAL EXPENSES ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60
NET INCOME/LOSS ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40

July Aug Sept Oct Nov Dec TOTAL

₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱1,881,600.00

₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱156,800.00 ₱1,881,600.00

₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱14,800.00 ₱177,600.00

₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱8,000.00 ₱96,000.00
₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱1,843.60 ₱22,123.20
₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱3,042.00 ₱36,504.00
₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱10,000.00 ₱120,000.00
₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱37,685.60 ₱452,227.20
₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱119,114.40 ₱1,429,372.80

D. PROJECTED ANNUAL INCOME STATEMENT

REALES' TOKTOK RENTALS

Camella Homes, Mintal, Davao City

INCOME STATEMENT
2019 2020 2021
REVENUES:
Rent Income Php 1,881,600.00 1,919,232.00 1,957,616.64

Total Revenues Php 1,881,600.00 1,919,232.00 1,957,616.64

Less-Expenses:

Salaries & wages Php 177,600.00 177,742.08 177,884.27

Maintenance & repairs Php 96,000.00 96,000.00 96,000.00

SSS/PHIC/HDMF contributions Php 22,123.20 22,123.20 22,123.20

Taxes & licenses Php 36,504.00 6,504.00 36,504.00

Rent Expense Php 120,000.00 121,200.00 122,412.00

Total Expenses Php 452,227.20 453,569.28 454,923.47
NET INCOME Php 1,429,372.80 1,465,662.72 1,502,693.17

E. NOTES TO THE FINANCIAL STATEMENT

Reales’ Toktok Rentals

Chart of Accounts

Account Category Account no. Account Title

Current Assets 110 Cash

120 Accounts Receivable

130 Prepaid Rent

Non-Current Assets 140 Toktok Cabs

 145 Accumulated Depreciation

150 Terminal Waiting Shed

155 Accumulated Depreciation- TWS

Current Liabilities 210 Accounts Payable

220 Salaries Payable

Equity 310 Reales, Capital

320 Reales, Withdrawals

Revenue 410 Rent Income

Expenses 510 Salaries Expense

520 Rent Expense

530 Depreciation Expense –Toktok Cabs

540 SSS/PHIC/HDMF Contributions

550 Maintenance & Repair Expense

560 Taxes & Licenses

Note 1

Revenue:

Monthly Rent Income (350/day*7 days*4 week/month*16 renters) ₱156,800

Expenses:

Salaries and Wages

Recorder (325/day x 3 days x 4 weeks/month) ₱3,900

Collector (325/day x 3 days x 4 weeks/month) ₱3,900

Bookkeeper (7000/month, on call once a month) ₱7,000

Maintenance and Repairs (500/cab x 16 cabs) ₱8,000

SSS/PHIC/HDMF Contributions

HDMF (3,900*2%)(2)+ (7000*2%) ₱156

PHIC (3,900 x 2.75%)(2)+(7000*2.75%) ₱407

SSS (304.70 as per SSS Contribution table)

+(525.70 as per SSS Contribution table) ₱830.4

Taxes and Licenses

Business Permit (18,500 / 12 months) ₱1,542

BIR Percentage Tax (1500/month) ₱1,500

Rent Expense (10,000/month) ₱10,000

Note 2

Toktok cabs (16 cabs x 150,000) ₱2,400,000

*Each cab costs ₱150,000

Prepaid Rent (10,000 per month) ₱10,000

VII. APPENDIX OF SUPPORTING DOCUMENTS

 CHARTS AND GRAPHS

Ages

31.70% 19-26
42.90% 26-35
36 and a bove

25.40%

Fig.1 Age of Respondents

Gender

28.60%
Fema l e
Mal e

71.40%

As shown in the pie chart above, 43% of the 63 respondents that have participated in
this survey were coming from the age range of 19 to 26 years old. Additionally, 25% of the
respondents of the whole population are coming from the age range of 26 to 35 years old.
Lastly, 32% of the respondents are coming from the age range of 36 and above. From the
results, it can be seen that majority of the population are teenagers and a fair part of the
population is comprised of adults. The least part of the population is comprised of people of
young adults.

Fig.2 Gender of Respondents

As shown in the pie chart above, the 63 respondents who participated in the survey are
mostly male which belong to 71% of the population and the remaining 29% of the population are
females.

Civil Status

Si ngle
44.40% Ma rri ed

55.60%

Fig.3 Civil Status of the Respondents

 This graph represents the Civil Status of the respondents who participated. Most of the
respondents are single which occupies more than half of the pie chart. Furthermore, a fair share
of the 63 respondents of this survey is comprised of single belonging to 56% of the population.
Results also show that 44% of the population are married.

45.50% Empl oyed

Unempl oyed
54.50%

Fig.4 Occupation of respondents

This pie graph shows the occupation of the 63 respondents. There are 47% for the
students which is the biggest part of the pie chart, 15% are employed which is the 2nd biggest
part of the pie chart, 8% are self-employed and lastly for the unemployed the percentage is 3 %.
 Monthly Income

26.20% 4000 a nd bel ow

4000-6000
41.00%
6000-8000
8000 a nd above

27.90%
4.90%

Fig.5 Weekly Allowance/Gross Income of Respondents

This pie graph shows the weekly allowance or the gross weekly income of the 63
respondents. Less than half of the population which is 41% have a gross income or monthly
allowance of Php 4000 and below. Additionally, 28% of the population have a gross income or
monthly allowance of Php 6000-8000. Meanwhile, 26% of the population have a gross income
or monthly allowance of Php 8000 and above and the remaining 5% of the population have a
gross income or monthly allowance of Php 4000-6000.
 Location of Home
25
22
20

15 14

10 9
7 6
5
1
0
Camel l a Homes Deca Homes Meadows Mintal Uraya Rel o
Location of Home

Fig. 6 Location of Homes

This pie graph shows the location of homes of the 63 respondents. Twenty-two (22) of
the respondents lives in Camella Homes. Also, 9 of them came from Deca Homes, and 14 are
from Relo, 7 from Mintal, 6 from Uraya and lastly, 1 from Meadows.

MARKET SURVEY QUESTIONNAIRE

Toktok Cabs Survey

Good day, Ma'am/ Sir!

We are grade 12 learners of Accountancy Business and Management of Ateneo de Davao

University Senior High School conducting a survey on the demand for more transportation in
Camella Homes, Mintal, Davao City, especially regarding toktok cabs for our Business Plan in
the subject, Organization & Management and Principles of Marketing. We will ensure you of
complete confidentiality and the discretion of your answers.

We are requesting you to take part in our survey. Thank you for your cooperation.

Click all the box of your answer if you have multiple answers.

Name: (Optional)

Age:
19-25
26-35
36 and above
Gender:
Female
Male
Civil Status:
Single
Married

Employed
Unemployed

Monthly Income:
4000 and below
4000-6000
6000-8000
8000 and above

Location of Home
Do you drive?
Yes
No

If yes, do you have a driver's license?

Yes
No

What kind of vehicle do you drive?

Private Car
Motorcycle
Tricycle
Taxi
Van

How many years of driving experience do you have?

Below 1 year
1-2 years
3-4 years
5-6 years
7 and above years

Do you drive a vehicle for a living?

Yes
No
Are you willing to drive a vehicle for a living?
Yes
No

Are you willing to drive a toktok cab, like so? (see picture given)
Yes
No
If yes, how often do you want to pay?
Daily
Weekly
Monthly

If daily, how much are you willing to pay?

300
350
400

If weekly, how much are you willing to pay?

2000
2500
2800

If monthly, how much are you willing to pay?

9000
10500
12000

For further details,

Where do you want to inquire about our business?
Social media
Word of mouth
Print ads
Other
Please Specify:

Are there any other modes of transportation in Camella Homes, Mintal?

Yes
No
If yes, please specify:

Where will the business be most conveniently placed?

Near the entrance of Camella Homes
Corner block before reaching Camella
Other
Please specify:

Reales' Toktok Rentals

SOURCES
https://docs.google.com/forms/d/e/1FAIpQLSfDpFFpq4kdyvdBvhGf1CKmF1XK0lZijXhNFR34k2
eM0HGu1A/viewform