Professional Documents
Culture Documents
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Contents
ACKNOWLEDGEMENT ...................................................................................... 3
INTRODUCTION ................................................................................................ 4
COMPANY OVERVIEW .......................................................................... 4
COMPANY PROFILE .............................................................................. 5
BRITANNIA PRODUCTS ......................................................................... 6
BISCUITS SECTORS ................................................................................ 6
KIDS NUTRITION ................................................................................ 6
TREAT OR LUXURY ............................................................................. 8
SNACKING ....................................................................................... 10
ADULT HEALTH ................................................................................ 11
INGREDIENTS USED IN PRODUCTION OF BISCUITS ............................. 12
BISCUITS MANUFACTURING ............................................................... 15
PREMIXING ............................................................................................. 16
CREAMING .............................................................................................. 18
MIXING ................................................................................................... 19
MOULDING ............................................................................................. 20
BAKING ................................................................................................... 21
PACKAGING ............................................................................................ 22
BIBLIOGRAPHY................................................................................................ 24
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ACKNOWLEDGEMENT
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INTRODUCTION
COMPANY OVERVIEW
The story of one of the India’s favorite brand started in 1892 when a biscuit
company was started in a non- descript house in Kolkata with an initial
investment of rupees 295. The company today we all know as Britannia today.
In 1975, the Britannia biscuit company took over the distribution of biscuits
from Parry’s who till now distributed biscuits in India. In 1978, Indian
shareholding crossed 60%, firmly establishing the Indianness of the firm. In
1983, it crossed Rs.100 crores revenue mark.
In 1977, the company unveiled its new corporate identity –“Eat healthy, think
Better”-and made its first foray into the dairy products market.
In 1979, with effect from 3rd October, the name of the company was changed
from Britannia Biscuits Company limited to Britannia Industries Limited.
In 1999, the “Britannia Khao, World Cup Jao “promotion further notified the
affinity consumers had with the “Brand Britannia’
Britannia stored into the 21st century as one of the India’s biggest brand and
the preeminent food brand of the country. It was equally recognized for its
innovative approach to products and marketing: the Lagan was voted India’s
most successful promotional activity of the year 2001. In 2002, Britannia new
business division formed a joint venture with Fonterra, the second largest
Dairy Company, and Britannia’s New Zealand foods Pvt. limited was born.
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COMPANY PROFILE
The main aim of the company is to make goods available and improved quality
biscuit to each and every part.
The company has got ISO 14001 certificate and it is ISO 22000 certified.
The company was established at the Pantnagar branch on 1st April 2005
mainly for the production with a coverage area of approximately 20 acres.
The companies head and registered office and workplaces are located at
various different locations:-
REGISTERED OFFICE:
EXECUTIVE OFFICE:
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BRITANNIA PRODUCTS
Biscuits sectors
Gift sectors
Dairy products
BISCUITS SECTORS
Britannia biscuits are famous worldwide for its taste which is sold at a
reasonable and affordable price. Millions of people enjoy eating biscuits
which is healthy snack and which is available in all over the store at anytime,
anywhere, and every day.
Kids Nutrition
Treat Or Luxury
Snacking
Adult health
KIDS NUTRITION
Biscuits are fond of everyone, kids, adults, old or new generations.
Britannia brings wide variety of Biscuits which gives consumer to choose
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wide range of these products and enjoy the benefits. Types of biscuits
under kids Nutrition sectors are:
Tiger biscuits
Milk Bikis
It is one of the biggest brands in kids sector. Tiger biscuits were launched in
1997. The biscuits are full of nutrients like iron, calcium, folic acid and vitamin
A and Vitamin D and are essential for growing kids.
Britannia Milk Bikis Biscuits is also one of the biggest brands in the kids sector,
launched in 1996. The biscuits are full of smart nutrients with vital vitamins
which helps kids in mental and physical development. Kids dislike milk but
love to eat Britannia Milk Bikis.
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TREAT OR LUXURY
Biscuits which consist of cookies with Almond, butter, fruit, wheat, milk are
fond of everyone. Britannia brings wide variety of such biscuits which gives
consumers to choose wide range of these products and enjoy. Types of
biscuits under Treat and Luxury sectors: Britannia Good Day Biscuits,
Britannia Nice Time Biscuits, Britannia Treat Biscuits and Britannia Pure
magic.
Britannia Good Day was launched in 1986 which were available in two
delicious kind one with Cashew and other with Butter. In year 1989, Good
Day Pista Badam was launched. Today it consists of Butter, Cashew,
Coconut cookies, Butter Scotch Cookies, Honey and Raisin Cookies and rich
Pista Badam.
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b) Britannia Nice Time Biscuits
Britannia Nice Time Biscuits were fully enriched with sugar which was
sprinkled over the biscuits which was so tasty for everyone. There was a
huge market for this sector of biscuits as this was preferred by all as this
was sweet to consume. It was rightly said no one can stop eating the whole
packet.
It was launched for kids of all ages in the year 2002. These biscuits are
round in shape, sizes and good existing flavors and are sweet, yummy in
taste. Every kid in the morning prefers this as well as afternoon snacks.
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d) Britannia Pure Magic Biscuits
SNACKING
Biscuits which are consumed as snacks are one of the best products of
Britannia Company. Britannia brings wide variety of such snacks which
gives consumer to choose wide variety of these products and enjoy the
benefits under snacking sector.
BRITANNIA 50-50
Time Pass
Little Hearts
Bourbon
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ADULT HEALTH
Biscuits which are consumed by adult which are good for health as it consists
of vital nutrients and vitamins, oats, honey, fiber, Ravi, Grains and Multigrain
and are referred as best products of Britannia company.
a) Britannia Marie Biscuits is successful with its balanced taste, crispy and
lightness along with added vitamins and minerals and is rightly called as
“healthy tea time biscuits”.
b) Britannia Nutri choice provides you with a range of healthy snacks and
good in taste which is rich in fiber, oats, ragi, rice, corn. This product is
one of the best and good for those people who have high cholesterol
and heart problems
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INGREDIENTS USED IN PRODUCTION OF BISCUITS
WHEAT FLOUR
Produced by gradual separation from bran in wheat.
Principle ingredients in Bakery products.
Unique ability to form Gluten.
Gluten is made of Gliadin and Glutenin (Insoluble proteins).
Soluble proteins present in wheat flour are Albumin and Globulin.
Gluten is elastic- like and forms matrix only on mixing with water.
Gliadin contributes to elasticity and glutenin imparts strength.
Both quantity and quality of gluten are important in assessing the
strength of flour.
WATER
Second major ingredients in Bakery products.
Hydration of proteins.
Acts as a dispersion medium for sugar and other chemicals.
The consistency of dough largely depends on water.
An excellent leavening agent.
Medium hard water is preferred for most of the bakery products.
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SUGAR
Particle size of sugar greatly affects baking properties.
Gluten development.
Creaming.
Gelatinization.
Salt
Preservative.
Texture aid.
Binder.
Fermentation control.
Flavor enhancer.
FLAVOURS
Taste enhancer.
Dispersibility in water or fat as per requirement.
Compatibility to the product as the expression of flavor generally varies
with the fat content in the product.
Masking and undesirable odour from the product.
Closeness to the natural product envisaged.
COLOURS
To provide identity to the food products.
To provide variety to the consumers.
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To correct the natural variation in the color of the food.
To enhance the natural color but at levels lower than that usually
attached to the given food.
EMULSIFIERS
Starch complexion.
Lubrication.
Suspension and dispersion.
Foaming and aeration.
Texture modification.
LEAVNING AGENT
DOUGH CONDITIONER
A dough conditioner is any chemical added to dough to strengthen its texture
or otherwise improve it in some way.
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BISCUITS MANUFACTURING
MATERIAL RECEIVING
PREMIXING
CREAMING
MIXING
MOULDING
BAKING
COOLING
STACKING
PACKING
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PREMIXING
Some biscuit recipes include a long list of different ingredients and some
ingredients are required in only very small amounts. Preparation of blends of
ingredients to suit a particular recipe involving the weighing of the blend for
each mix simplifies the operation provided that a homogeneous and stable
blend can be prepared in the first place.
Advantages of premixing
Preparation of ingredients to desired states.
Reduction in number of separate weighing needed for each batch.
Reduction off incidents of meeting errors and ingredient omission.
Reduction of mix cycle time by allowing a shorter mixer loading time.
Means of adjusting ingredient temperatures.
Mixture
dumped to Mixture melts
1 Kg Lecithin steam from
Lecithinpaste and ready to
+3 kg HVO boiler
preparation be used
tank
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BUTTER PREPARATION
Butter melting tank
Filter
Load cell
Storage tank
Mixture
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CREAMING
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MIXING
After creaming it is mixed with other ingredients (like flour) for further 2
minutes. Mixing is a general term that includes stirring, beating, blending,
binding, whipping and folding.
CONTINUOUS MIXTURE
DOUGH IS PREPARED
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MOULDING
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BAKING
The zones are classified as:
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PACKAGING
These biscuits are then stacked and fed into packing machines for packing.
These are then put into secondary packing like cartons to be transported to
retailers. Packing machines can be selected as per the plant capacities.
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BIBLIOGRAPHY
www.britannia.com
www.google.com
Magazine of Britannia
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