Professional Documents
Culture Documents
Flipkart Serial Number: Every product listed on Flipkart.com has a Flipkart Serial Number (FSN). If you list a product that is
assigned the existing FSN. In case the product is listed for the first time on the website, a new FSN will be generated for it.
QC Status: All listings are verified by Flipkart for correctness of data. Following quality check (QC), your listings will be mar
QC Failed Reason (if any): The reason why a listing has been 'Failed' will be added by Flipkart in this column.
Flipkart Product Link: When listing products that are already being sold on Flipkart.com, you are required to add their Flip
mentioning Seller SKU IDs in the specific column.
Flipkart product links of 'Passed' listings are also added here for your reference
Understanding rows
3rd Row: This row contains examples to help you fill out the catalogue.
5th Row onwards: You are required to start entering product data from here.
Blue cells: Blue cells have to be mandatorily filled by you or else your listing will be marked as 'Failed'.
Green cells: Green cells indicate good-to-have attributes which are not binding on you to fill. However, the data you enter
Orange cells: Orange cells contain examples to help you fill out the catalogue.
Attribute Usage
The data you provide in the catalogue file is used to uniquely identify your product and create its product page on Flipkart
is used are as follows:
Title and subtitle: The data you enter is also used to frame the title and subtitle of a product so that the buyer can easily i
on the top of a product page, whereas the subtitle is seen within brackets.
Refiners: Refiners such as Graphics Memory Type, Hard Disk Capacity, and Touchscreen simplify search and provide better
help a customer narrow down on a product.
Step 2: Image Guidelines
Once you have filled out all necessary fields, upload the catalogue file by logging in to your seller account.
Happy Listing!
Fast Validate Guidelines
Macros are introduced for faster validations
Click on this button and check errors on Qc failed column
Allowed Values
Marble
Paper Mache
Plastic
Polyresin
Steel
Stone
Terracotta
Wood
Showpiece Figurine
Color Type Sub-Type
Beige Automobile Showpiece Allah
Black Bird & Animal Showpiece Ayappa
Blue Couple & Human Figurine Bagua Mirror
Brown Feng Shui & Vastu Showpiece Ball
Clear Game Showpiece Bike
Copper Handicraft & Artifact Showpiec Buddha
Dark Blue Monument & Architecture Sho Bus
Dark Green Musical Instrument Showpiece Car
Gold Nautical Showpiece Chaand
Green Patriotic Showpiece Coins
Grey Religious Idol & Figurine Crystal
Lavender Snow Globe Showpiece Cycle
Light Blue Dragon
Light Green Ducks
Maroon Durga
Multicolor Ek Omkar
Orange Evil Eye
Peach Fish
Pink Fuk Luk Sau
Purple Ganesha
Red Hanuman
Silver Holy Cross
Steel Ingot
White Jagannath
Yellow Jesus
Kartikeya
Khanda Kirpaan
Krishna
Lakshmi
Laughing Buddha
Laxmi- Ganesha
Lotus
Mother Mary
NagKanya
Nandi
Nazar Battu
Om
Pagoda
Parvati
Plane
Pyramid
Radha Krishna
Ram
Rooster
Sai Baba
Saraswati
Shiva
Snake
Sri Yantra
Swastik
Three-legged Frog
Tortoise
Train
Tree
Truck
Vishnu
Theme Suitable For Sub-category
Contemporary Car Home Decor - Clocks & Wall De
Ethnic Floor Home Decor - Spiritual & Festi
Vintage Table Home Decor - Table Decor & Ha
Wall Hanging
Regional Speciality Art Form Type Finish
Andaman and Nicobar Island Baluchari Weaving Distressed
Andhra Pradesh Banjara Embroidery Embossed
Arunachal Pradesh Basketry Glossy
Assam Basohli Painting Matte
Bihar Bastar Tribal Art
Chhattisgarh Batik Painting
Dadra and Nagar Haveli Bhadohi Basket Craft
Daman and Diu Bidri Craft
Delhi Black Pottery
Goa Block Printing
Gujarat Blue Pottery
Haryana Chamba Painting
Himachal Pradesh Channapatna Painting
Jammu & Kashmir Coir Work
Jharkhand Conch Shell Carving
Karnataka Crewel work and Sozni
Kerala Crochet Work
Lakshadweep Dhokra Craft
Madhya Pradesh Dhurrie Weaving
Maharashtra Enamel Work
Manipur Folk Painting
Meghalaya Gesso Painting
Mizoram Gold Leaf work
Nagaland Gond Art
No Regional Specialty Gota Work
Orissa Gourd Craft
Pondicherry Hill Painting
Punjab Ikat Dyeing
Rajasthan Jadupatua Painting
Sikkim Kalamkari Painting
Tamil Nadu Kalighat Paintings
Telangana Kantha Embroidery
Tripura Kathakali and Theyyam Head Gear
Uttar Pradesh Khovar and Sohrai Painting
Uttarakhand Khurja Ceramic Pottery
West Bengal Kolhapur Water Color Art
Kondapalli Dolls
Koramat Weaving
Loin Loom Weaving
Madhubani Painting
Marquetry
Mashru and Himroo Weaving
Miniature Painting
Mysore Painting
Nirmal Painting
Other Art Form
Paata Painting
Painted Clay Relief
Palf Leaf Work
Panja Dhurries
Pattachitra
Phad Art
Pith Work
Pithora Painting
Pooram Crafts
Pottery
Puppet Making
Reed Mats
Resist Dye Textiles
Ritual Floor Painting
Root Carving
Sarkanda Craft
Screwpine Craft
Scroll Painting
Sisal Craft
Solapith Craft
Straw Craft
Sujuni Weaving
Surpur Painting
Tanjore
Thangka Painting
Thanjavur Glass Painting
Thongjao Pottery
Toda Embroidery
Tribal Painting
Warli Painting
God Idol Type Size
Buddha L
Durga M
Ganesh & Laxmi S
Ganesha XL
Holy Cross
Krishna
Laxmi
NA
Ram Darbar
Shiv Parivar
Shiva
Flipkart
Serial QC Status QC Failed Reason (if any) Flipkart Product Link
Number
81puBL8uSgL._AC_UL436_ Karguzzari
61osXBvfBCL._AC_UL436_ Karguzzari
61u5XK6ZqWL._AC_UL436_ Karguzzari
61jShY82BhL._AC_UL436_ Karguzzari
61wGpP5lEL._AC_UL436_ Karguzzari
61YLTr8rsL._AC_UL436_ Karguzzari
61del7Zl8L._AC_UL436_ Karguzzari
61im9Ock7OL._AC_UL436_ Karguzzari
614x6-hEC9L._AC_UL436_ Karguzzari
61bS6G5SwiL._AC_UL436_ Karguzzari
51lynkfmdBL._AC_UL436_ Karguzzari
51Sw2eRcppL._AC_UL436_ Karguzzari
51hfhDH2kKL._AC_UL436_ Karguzzari
5168j1EKMaL._AC_UL436_ Karguzzari
51dPeahwImL._AC_UL436_ Karguzzari
514k8LZ5prL._AC_UL436_ Karguzzari
51LV7BqtRdL._AC_UL436_ Karguzzari
511PNWph95L._AC_UL436_ Karguzzari
510ztXX9gOL._AC_UL436_ Karguzzari
41yOVXSAI8L._AC_UL436_ Karguzzari
41uBp8y5gzL._AC_UL436_ Karguzzari
41kHgdV5WIL._AC_UL436_ Karguzzari
510TsYDpRL._AC_UL436_ Karguzzari
41kmzkOOKL._AC_UL436_ Karguzzari
41Cpa2oF5yL._AC_UL436_ Karguzzari
41zP1zJQZ1L._AC_UL436_ Karguzzari
41A3dCMSB9L._AC_UL436_ Karguzzari
41fnlwc0WHL._AC_UL436_ Karguzzari
51qblr7YGCL._AC_UL436_ Karguzzari
41nVuvMIhL._AC_UL436_ Karguzzari
51-pc9a4LRL._AC_UL436_ Karguzzari
41TDKdL3ymL._AC_UL436_ Karguzzari
41ooVeugY1L._AC_UL436_ Karguzzari
31wP37ozu8L._AC_UL436_ Karguzzari
317xPlUX8-L._AC_UL436_ Karguzzari
41AnkzXUQL._AC_UL436_ Karguzzari
31W6IZmTNeL._AC_UL436_ Karguzzari
31fRVGe5f2L._AC_UL436_ Karguzzari
313w3yVykrL._AC_UL436_ Karguzzari
Model Number Material
Single - Text MULTI - TEXTonly null values allowedClick Here to get Allowed ValuesUsed For: T
Used For: ID
Brass
81puBL8uSgL._AC_UL436_ Brass
61osXBvfBCL._AC_UL436_ Brass
61u5XK6ZqWL._AC_UL436_ Brass
61jShY82BhL._AC_UL436_ Brass
61wGpP5lEL._AC_UL436_ Brass
61YLTr8rsL._AC_UL436_ Brass
61del7Zl8L._AC_UL436_ Brass
61im9Ock7OL._AC_UL436_ Brass
614x6-hEC9L._AC_UL436_ Brass
61bS6G5SwiL._AC_UL436_ Brass
51lynkfmdBL._AC_UL436_ Brass
51Sw2eRcppL._AC_UL436_ Brass
51hfhDH2kKL._AC_UL436_ Brass
5168j1EKMaL._AC_UL436_ Brass
51dPeahwImL._AC_UL436_ Brass
514k8LZ5prL._AC_UL436_ Brass
51LV7BqtRdL._AC_UL436_ Brass
511PNWph95L._AC_UL436_ Brass
510ztXX9gOL._AC_UL436_ Brass
41yOVXSAI8L._AC_UL436_ Brass
41uBp8y5gzL._AC_UL436_ Brass
41kHgdV5WIL._AC_UL436_ Brass
510TsYDpRL._AC_UL436_ Brass
41kmzkOOKL._AC_UL436_ Brass
41Cpa2oF5yL._AC_UL436_ Brass
41zP1zJQZ1L._AC_UL436_ Brass
41A3dCMSB9L._AC_UL436_ Brass
41fnlwc0WHL._AC_UL436_ Brass
51qblr7YGCL._AC_UL436_ Brass
41nVuvMIhL._AC_UL436_ Brass
51-pc9a4LRL._AC_UL436_ Brass
41TDKdL3ymL._AC_UL436_ Brass
41ooVeugY1L._AC_UL436_ Brass
31wP37ozu8L._AC_UL436_ Brass
317xPlUX8-L._AC_UL436_ Brass
41AnkzXUQL._AC_UL436_ Brass
31W6IZmTNeL._AC_UL436_ Brass
31fRVGe5f2L._AC_UL436_ Brass
313w3yVykrL._AC_UL436_ Brass
Color Width (cm)
White 5
Silver 5.715
Silver 5.715
Silver 5.715
Silver 6.35
Gold 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 6.35
Silver 5.715
Silver 5.715
Silver 5.715
Silver 5.715
Silver 6
Gold 9
Multicolor 12
Gold 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Multicolor 12
Height (cm) Depth (cm)
7 10
Height refers to the measurement from top Depth refers to the distance from the front
to base or head to foot. Please ensure that to the back of the product. Please ensure
the values entered are in Centimeters. that the values entered are in Centimeters.
Possible values are 6, 7, etc. Possible values are 10, 12, 14, etc.
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
7 4.175
4 4.175
6 12
6 12
6 12
6 12
6 12
6 12
6 12
6 12
6 12
6 12
6 12
Weight (g) Sales Package
40
SINGLE - TEXTClick Here to get Allowed ValuesSINGLE - TEXTClick Here to get Allowed Values
SINGLE - TEXTClick Here to get Allowed ValuesMULTI - TEXTonly null values allowedClick Here to get Allowed Values
Ethnic Car
Theme refers to the subject of the Suitable for refers to where the product is
showpeice. suitable for
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Table
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Ethnic Ethnic
Main Image URL Other Image URL 1
URL URL
http://img.fkcdn.com/image/showpiece-figurine/d/b/4/-original-imaeg3qn28ugtktv.jpeg
http://img.fkcdn.com/image/jl5h3m80/showpiece-figurine/d/b/4/-original-imaf8
Image Details - Full Image - Complete Image Details - Side View - A view
image of a product | Minimum Resolution - from the side of a product | Minimum
500x500 | Please see the Image Resolution - 500x500 | Please see the
Guidelines sheet for more details. Image Guidelines sheet for more details.
https://docs.google.com/uc?export=download&id=1owjyl59wAp6wEUbssq_oKhDlabhIObb5
https://docs.google.com/uc?export=download&id=1797L6wq_xu6GYL-ogaCqUHJ4Jx7vONgx
https://docs.google.com/uc?export=download&id=1OVcHU7upJu2zYqnK4sYXU2W8CE1q3Lbx
https://docs.google.com/uc?export=download&id=1FGAuMshYuGsSESWYy93B9DQv0zpL1HF_
https://docs.google.com/uc?export=download&id=1S80hmU4-qeKt6kEO8UhzCBD8YcfTzvMv
https://docs.google.com/uc?export=download&id=1Z0MHeVT8TfWEY2WNJYErqBGnFod191os
https://docs.google.com/uc?export=download&id=1sw1LUVwwVI6sWRGmVGqJTbKsDFXH9Y2u
https://docs.google.com/uc?export=download&id=1ZG761no6To3e3fMuxD7DENug3M-0uS1O
https://docs.google.com/uc?export=download&id=14q3aA6z6oQTrv7rBuFyeyHa5Y7DXnAAV
https://docs.google.com/uc?export=download&id=13M1VBNgw-8TR2svEcK4sj31MLgW4Kgo9
https://docs.google.com/uc?export=download&id=1UypqEMCO68b9i54SEXh9Wo0Xb4KH3X4w
https://docs.google.com/uc?export=download&id=1XqAoBs6sFU10EunQxXErzRMBj3Vg9iZy
https://docs.google.com/uc?export=download&id=1nG8mwvb0vQo-BAEDT-G2kyKQPPdtVyRG
https://docs.google.com/uc?export=download&id=1lvk8hRdUWQx1rS_p1kJDqFNXiip1lQHA
https://docs.google.com/uc?export=download&id=10wjwVSscXJ55zngD7oGJQxiYGG1d9Kn2
https://docs.google.com/uc?export=download&id=1IMm0EMplM8YzWjehyyqegtSwmvPejXcI
https://docs.google.com/uc?export=download&id=1Wta-HAwGLLXQHYLpPbhBRt1BBZrnZ9ee
https://docs.google.com/uc?export=download&id=1UfyrFGoYyegv5L6gpfcM556WYf8SjRYu
https://docs.google.com/uc?export=download&id=1uP73t6KVSDorbajac3QzXm2Ydgn5Tv68
https://docs.google.com/uc?export=download&id=1V-NpTHYi8IvjgFcujGDZ5bilJXysUsGF
https://docs.google.com/uc?export=download&id=1YY1er8KAnymoCxDsSvO5GyWQTQO1Biqt
https://docs.google.com/uc?export=download&id=1oM8ev4Lfyz9IUgL02SjwiTzpAiZOgFRd
https://docs.google.com/uc?export=download&id=1IJKeefGHLKgZQZvatA-dlmOJlnzmSpRE
https://docs.google.com/uc?export=download&id=1swYTWsKAKAi5HdfnEjujcVCfTEMvc3sW
https://docs.google.com/uc?export=download&id=1QnwIbkZgQTHkp6UWC6CUGrfR3N8dqar8
https://docs.google.com/uc?export=download&id=1bXuHh0xES7WnxhiA4Gmf7Ubkpw_oZZzU
https://docs.google.com/uc?export=download&id=1cl6BzE7IdVWnA0HsQ0MuYEQhPSslQRLJ
https://docs.google.com/uc?export=download&id=1RETw7PyKiKGCDx5AZb7KZCxLwG7FhOYD
https://docs.google.com/uc?export=download&id=1JkxZgBJBOuY2QMyJsOEq8sKTOe7Kh5T6
https://docs.google.com/uc?export=download&id=1Fn6CSc3gxCcCOqIJsEDC7o6S0EWH_A_8
https://docs.google.com/uc?export=download&id=1L65H2kHXYIwAbRdkh2rS8XfsL77o5CNF
https://docs.google.com/uc?export=download&id=1JTwsgcJkIUtDMZxAGjDce_OcVx8nNYI4
https://docs.google.com/uc?export=download&id=18IqqLDgMK9yij0azvdzRlpxYP53DIedd
https://docs.google.com/uc?export=download&id=12DWGdRlLws0kiTk_aN4nmnwdetimSfSH
https://docs.google.com/uc?export=download&id=1HX4kGtr5q4CdA8Xi52NhwmDBaeqGD6-p
https://docs.google.com/uc?export=download&id=1cyDIeQnhKguFAa5ApoEljsDVLDcA2GSO
https://docs.google.com/uc?export=download&id=1b_vwSMBymRZoCspRri97Bsnsum7RLkLp
https://docs.google.com/uc?export=download&id=1lygQYRLDlKrx6AdIiTGoPLHWYXxdNHVM
https://docs.google.com/uc?export=download&id=1cIyH3oVIhVsxji3EkGJg3y-_y1tR8o7S
Other Image URL 2 Other Image URL 3
URL URL
http://img.fkcdn.com/image/showpiece-figurine/d/b/4/-original-imaeg3qn3tqqtemk.jpeg
http://img.fkcdn.com/image/jl5h3m80/showpiece-figurine/d/b/4/-original-imaf8
Image Details - Size View - Overall Image Details - Back View - Back view
dimension of a product | Minimum of a product | Minimum Resolution -
Resolution - 500x500 | Please see the 500x500 | Please see the Image
Image Guidelines sheet for more details. Guidelines sheet for more details.
oKhDlabhIObb5
qUHJ4Jx7vONgx
XU2W8CE1q3Lbx
3B9DQv0zpL1HF_
hzCBD8YcfTzvMv
YErqBGnFod191os
GqJTbKsDFXH9Y2u
DENug3M-0uS1O
yHa5Y7DXnAAV
4sj31MLgW4Kgo9
h9Wo0Xb4KH3X4w
rzRMBj3Vg9iZy
G2kyKQPPdtVyRG
DqFNXiip1lQHA
QxiYGG1d9Kn2
qegtSwmvPejXcI
hBRt1BBZrnZ9ee
556WYf8SjRYu
Xm2Ydgn5Tv68
5GyWQTQO1Biqt
TzpAiZOgFRd
mOJlnzmSpRE
cVCfTEMvc3sW
6CUGrfR3N8dqar8
mf7Ubkpw_oZZzU
MuYEQhPSslQRLJ
KZCxLwG7FhOYD
q8sKTOe7Kh5T6
7o6S0EWH_A_8
S8XfsL77o5CNF
e_OcVx8nNYI4
pxYP53DIedd
nmnwdetimSfSH
hwmDBaeqGD6-p
jsDVLDcA2GSO
97Bsnsum7RLkLp
LHWYXxdNHVM
Other Image URL 4 Sub-category
URL MULTI - TEXTonly null values allowedClick Here to get Allowed Values
http://img.fkcdn.com/image/showpiece-figurine/d/b/4/-original-imaeg3qnpfdsrf5e.jpeg
Home Decor - Table Decor & Handicrafts
Single - Text
Single - Text Used For: Title
Multi - Text MULTI - TEXTonly null values allowedClick Here to get Allowed Values
only null values allowed
Andhra Pradesh
Brand Color refers to the color or shade of Regional Speciality refers to the region or
the product as given by the brand. This state from which the product has
value can be alphanumeric as well. originated.
Other Dimensions Art Form Type
Madhubani Painting
Other Dimensions refers to any additional Art Form Type refers to the type of craft/
information on the dimensions of the art that the product is made of.
product that would be useful to a customer.
Wall Mount Water Resistant
Yes Yes
Wall Mount refers to whether the product Water Resistant refers to whether the
can be mounted or not. Possible values are product can be cleaned by using water or
Yes or No. not. Possible values are Yes or No.
Other Features Domestic Warranty
Other Features refers to any additional Domestic Warranty refers to the number of
information on the features of the product years that the brand supports the domestic
that would be useful to a customer. warranty of the product.
Domestic Warranty - Measuring Unit International Warranty
[Month] 1
[Month]
Matte
SINGLE - TEXTClick Here to get Allowed ValuesSINGLE - TEXTClick Here to get Allowed Values
Ganesha S
God Idol type refers to the type of god the Size refers to the size of the product as
idol is. mentioned by the brand.
EAN/UPC
Multi - Number
only null values allowed
Image criteria
All the images should have minimum image resolution of 500x500.
You must provide minimum 1 images for this category.
You can provide maximum 5 images for this category.
Image standards
Primary images should be in white background.
Images with grey background can be used for the white colored product.
Product should be displayed without packing.
Solo product image without any props.
Movie shots & scenes are not allowed. Celebrity face should not be morphed. However, if celebrity is brand amb
The same model has to be used for all shots of a product in lifestyle image
The product should be center aligned and cover a minimum of 90% of the frame.
Image format
We only accept .JPEG images. Any other format is not accepted
We accept Images only in RGB color space . We don’t accept images in CMYK or any other color space