T-19038/125/2018-M
Government of India
Archaeological Survey of India
24, Tilak Marg, New Delhi
Dated: 26.08.2019
To,
All In-charge of Circles/ Mini-Circles,
Archaeological Survey of India.
Subject: Directions and Guidelines for forthcoming Swachchhata Pakhwada
during 16-30 September 2019 — regarding.
Sir/Madam,
This has reference to directions from Ministry of Culture to undertake
‘Swachchhata Pakhwada during 16" to 30" September 2019. | am directed to request
you to follow the following directions/ guidelines for forthcoming Swachchhata
Pakhwada-2019 to be celebrated from 16 September to 30 September 2019 in and
around the protected monuments of Archaeological Survey of India.
1. The Pakhwada shall be taken up at maximum protected monuments/ sites/
museumsioffices.
2. Efforts should be made to include more such monuments/sites, which are not
taken up for previous Swachchhata Pakhwada activities.
3. In-charge of Site Museums, Science Branches, Horticulture Branches,
Excavation Branches, Prehistory Branch, Temple Survey Projects, Building
Survey Project and Epigraphy Branches may also be involved in the
‘Swachchhata Pakhwada activities.
4. Proposed Action Plan format and tentative activities to be carried out in each
monument is attached as enclosure. One sheet for each monument is to be
filled up and sent to this office.
5. Efforts should be taken for setting up permanent mechanism through new
programs and schemes for sustainability of Swachchhata in addition to
cleanliness drives during the Pakhwada.
6. Every In-charge of circles/ mini-circles should nominate a suitable officer as
nodal officer for effective implementation of Swachchhata Pakhwada related
activities and inform this office.
7. The monument premises shall be cleaned and maintained in all respects,
including the areas not open for the tourists.
8. Debris/garbage should be cleaned from remote spaces within a monument
and places which are not accessible to visitors also need to be cleaned.
9. Area around protected boundary of a monument should also be cleaned to
provide a visible aesthetics to the monument.
10.Pakhwada may be organized involving NCC and NSS cadets, local public,
students, ASI officials, etc.
Page 1of211.In-charge of circles! mini-circles shall ensure better branding and publicity of
Pakhwada activities in electronic and print media platforms at control area
level, e.g. at District level with District Tourism Promotion Council using its
online platforms, local T.V. channels, local Newspapers etc.
12.Release of the activity on official website and official social media channel/
page etc. should be done on daily basis
13.There should be a daily reporting of the activities along with photographs
during the Pakhwada to the Directorate General, New Delhi at
s.pakhwada.asi.2019.20@gmail.com.
14.Each Circle/ Mini Circle shall select a monument considering effective
implementation of Swachchhata Pakhwada for “Swachchhata Award” at circle
level (one monument). Out of such awarded monument a monument at all
India level shall be awarded by DG, ASI. Parameters for “Swachchhata
Award” shall be informed in due course. However, any suggestions in this
regard are invited.
15.At the conclusion of the Swachchhata Pakhwada the In-charge of circles/
mini-circles are required to submit the following to the Directorate General,
ASI, New Delhi
i) Report containing detailed account of activities taken under during
Swachchhata Pakhwada
il) Related picture album, newspaper clippings, press notes, audio-visual
clips.
ili) Any special document that In-charge of circles/ mini-circles may have
issued during the Pakhwada.
iv) Atwo minute video clipping of the best Swachchhata program.
In the light of above, a detailed Action Plan (monument wise) may be sent to
s.pakhwada.asi.2019.20@gmail.com by the evening of 27th August, 2019 positively.
Encl: As above Yours faithfully,
14 Romie
pots
(T. J. Alone)
Director (Monuments)
Page 2 of 2Example of Action Plan
;
Agra Circle
Swachchhata Pakhwada (16" to 30" September, 2019)
Name of Monument: Akbar Tomb, Agra
Date Proposed Activities/Program
16.9.2019
17.9.2019
18.9.2019
| 19.9.2019
| 20.9.2019
21.9.2019
22.9.2019
23.9.2019
24.9.2019
25.9.2019
26.9.2019
27.9.2019
28.9.2019
29.9.2019
30.9.2019
XX Example XX
==sXX Proposed for reference XX
Tentative Program to be conducted on the occasion of Swachchhata Pakhwada
(From 16%30" September 2019)
16.9.2019 | Inaugural of Swachchhata Pakhwada, September,2019
17.98.2019 _| Cleaning of Monuments by the staff of Circle/sub Circles
18.9.2019 | Day program engaging students, volunteers for cleaning the
monument
19.9.2019 | Drawing and essay competition among the children
20.9.2019 | Participation of students and volunteers in monumenisisites for
further intensive cleanings.
21.9.2019 | Meeting with local Municipal Corporations and organize
Swachchhata Abhiyan around the monuments
22.9.2019_| Cleaning of the monuments and associated buildings
23.9.2019 | Rallies in the town to aware locals to keep their monuments clean by
NSS and NCC wings of local collage/school
24.9.2019 | Awareness among the local regarding the cleanliness of monuments
25.9.2019 _| Plantation drive, wherever feasible
26.9.2019 | Cleaning of restricted area of the monuments
27.9.2019_| Photo Exhibition/Awareness Program
28.9.2019_| Plastic free campaigns in areas surroundings the monuments.
29.9.2019 | Swachchhata Abhiyan in ASI offices and its premises
30.9.2019 | Concluding Ceremony of Swachchhata Pakhwada/Prize distribution
to Winning Students for competitions
XX Proposed for reference XX
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