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    16 views1 page

    Rpiit Technical Campus

    Uploaded by

    Vikram Waraich Insan
    nmmmmmmmmmmmmmmmmmmmmmm

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    of 1

    RPIIT TECHNICAL CAMPUS, KARNAL RPIIT TECHNICAL CAMPUS, KARNAL

    DEPARTMENT OF MANAGEMENT DEPARTMENT OF MANAGEMENT


    Sessional Examination –I (March 2019) Sessional Examination –I (March 2019)
    MM-401MBA –4th Semester (International Marketing) MM-401MBA –4th Semester (International Marketing)
    Time Allowed: 1½ hours Maximum Marks: 40 Time Allowed: 1½ hours Maximum Marks: 40
    All the questions are compulsory. All the questions are compulsory.

    Q.1.What do you mean by the International Marketing and also discuss Q.1.What do you mean by the International Marketing and also discuss
    its nature and benefits. (10) its nature and benefits. (10)
    Q.2. Distinguish in detail between Domestic Marketing versus Q.2. Distinguish in detail between Domestic Marketing versus
    International Marketing (10) International Marketing (10)
    Q.3.What are the basic modes for entry? (10) Q.3.What are the basic modes for entry? (10)
    Q.4.Discuss in detail the Factors influencing International market Q.4.Discuss in detail the Factors influencing International market
    selection. (10) selection. (10)

    RPIIT TECHNICAL CAMPUS, KARNAL


    RPIIT TECHNICAL CAMPUS, KARNAL DEPARTMENT OF MANAGEMENT
    DEPARTMENT OF MANAGEMENT Sessional Examination –I (March 2019)
    Sessional Examination –I (March 2019) MM-401MBA –4th Semester (International Marketing)
    MM-401MBA –4th Semester (International Marketing) Time Allowed: 1½ hours Maximum Marks: 40
    Time Allowed: 1½ hours Maximum Marks: 40 All the questions are compulsory.
    All the questions are compulsory.
    Q.1.What do you mean by the International Marketing and also discuss
    Q.1.What do you mean by the International Marketing and also discuss its nature and benefits. (10)
    its nature and benefits. (10) Q.2. Distinguish in detail between Domestic Marketing versus
    Q.2. Distinguish in detail between Domestic Marketing versus International Marketing (10)
    International Marketing (10) Q.3.What are the basic modes for entry? (10)
    Q.3.What are the basic modes for entry? (10) Q.4.Discuss in detail the Factors influencing International market
    Q.4.Discuss in detail the Factors influencing International market selection. (10)
    selection. (10)

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